PricingBlogAbout Us

AI Grader

Your All-in-One AI-Powered Toolkit for Academic Success.

+13062052269

info@desklib.com

Available 24*7 on WhatsApp / Email

Company

Pricing
Blog
About Us

Tools

AI Grader
AI Answer
AI Code Checker
Plagiarism Checker
Study Documents
AI Quiz
AI Detector
Compare Similarity

Support

About Us
Contact Us
Copyright
Terms of Use
Privacy Policy

Unlock your academic potential

Brand Management: Explaining the Value of Branding and Strategies for Building and Managing Brand Equity

Verified

Added on 2022/12/09

|16

|5249

|424

AI Summary

This document provides an in-depth analysis of brand management, focusing on the value of branding and strategies for building and managing brand equity. It covers topics such as the importance of branding, key elements of a successful brand strategy, tactics of portfolio management, brand hierarchy, and equity management. The document also explores techniques for measuring and managing brand value. The case study used is Levi's, a well-known clothing brand in the United Kingdom.

Contribute Materials

Your contribution can guide someone’s learning journey. Share your documents today.

Loading PDF…

+13062052269

info@desklib.com

Brand Management: Explaining the Value of Branding and Strategies for Building and Managing Brand Equity

Contribute Materials

Related Documents

Brand Management: Strategies and Tactics for Building and Managing Brand Equity

Brand Management: Importance, Tactics, and Collaborative Practices

Importance of Branding as a Marketing Tool and Strategies for Building and Managing Brand Equity

Brand Management: A Study on Morrison’s Branding Strategies and Techniques

Brand Management: Importance, Strategies, and Hierarchy

Brand Management: Importance, Strategies, and Brand Equity Management