Innovative Planning and Implementation in Zume Pizza Inc.

BSBINN801
LEAD INNOVATIVE
THINKINGAND PRACTICE
Assessment 1
Submitted by:
<Student name>
<Student Id>

Student Name Student Id
Introduction:
The chosen company for the task is Zume Pizza Inc. The company currently operates
in the food tech and food delivery industry. The company was founded in the year 2015 by
Alex Garden and Julia Collins (Zumepizza.com, 2019). MountainView is the destination for
the headquarter of the company. Along with the mentioned location, the organization
operates in Palo Alto, East Palo Alto, San Jose, Sunnywale, Atherton and Menlo Park
(Zumepizza.com, 2019). The organization is able to acquire the preferences of the customers
in producing the pizza, salads and cookies (Zumepizza.com, 2019).
The project evaluates the innovative planning of the company and the implementation
of them in producing the best quality service to the customers of them. Along with that, the
project assess the scope for the organization in incorporating the innovative thinking and
presence of innovation in their business operations. Apart from that, the paper analyses the
barriers in the implementation of the innovations into the business operations of the
mentioned company as well.
Current and past theories and thinking about innovation and creativity:
The past theory and thought process regarding the innovation and the creativity in the
business operations of the mentioned industry, is bit irrelevant compared to the impact of it in
the modern business context. Earlier, the presence of the innovation in the business context
was considered to be a sole luxury and the presence of the innovation in the products and the
services of the company was directed towards a specific section of the customers who can
afford them. However, in the modern business context, the concept is bit different. The
modern theory of the innovation clearly specifies that the innovation has notably good effect
for the company if it is aligned to the demands and the preferences of the customers
(Anderson, Potočnik & Zhou, 2014).

Student Name Student Id
Global and local innovation drivers and enablers, both internal and external to the
organisation:
The internal global and local innovation drivers for the company are the
entrepreneurial desire of the leaders of the organization in producing new food products that
are notably in alignment with the preferences and needs of the customers, creation of an
internal technological environment and technology based strategy along with the training on
the total quality management (Garcia Martinez et al., 2014).
The external global and local innovation drivers for the company is seen to be the customers
of their products as majority of them are seen to have lesser amount of time for the
processing of the food products and that creates the need for the company in introducing the
innovation to their operations. Along with that, the presence of the new technology, global
changes and the market competition are seen to be significantly influential for the company.
The impact of the organisation’s mission, objectives and current strategies on
innovation performance:
The mission of the organization is to make sure that the customers of it is delighted
with services and the products that it offers to the customers. Along with that, the primary
objective of the organization is to reduce the amount of time that the customers spend or wait
for the processing of the food products. The strategy implemented by the organization is the
introduction of the robots and the automated services into the processing of the pizzas
(Bedford, 2015).
Specific conditions required for innovation:
The specific condition required for the innovation in the company’s context are the
requirements of the customers, the scope of increment in the generation of the revenue with
the implementation of the innovative plans in the processing of the products, the achievement