Business and the Business Environment Report 2022

Running head: MANAGEMENT
Business and the Business Environment
Name of the Student:
Name of the University:
Author Note:

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Executive Summary:
The aim of the report is to provide an insight into three different organizations and their growth
in the international business environment. It comprises of both the public and the private sector
healthcare firms that include NHS, Bupa and Marie Curie. Public sector firms represent
organizations that are operated and owned by government and provide services to the citizens.
This sector through the process of outsourcing will engage the private enterprises in the delivery
of goods as well as services to the citizens. Private sector represents firms that are run by the
individuals with the sole aim of making profit. The findings of the report shows a detailed
analysis of each of the firm with respect to background information, vision, mission and
objectives, products or services, organizational structure, size, scope, legal structure and the
stakeholders. The report also portrays an interrelationship between the organizational function
and its structure and objectives with respect to a particular organization.

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Table of Contents
1.0 Introduction................................................................................................................................2
2.0 NHS (National Health Service).................................................................................................2
a. Background Details of the Organization..................................................................................2
b. The Products and Services They Supply..................................................................................2
c. The Size and Scope of the Organization..................................................................................2
d. Their Vision, Mission and Business Objectives......................................................................3
e. Business Objectives:................................................................................................................3
f. The Organizational Structure....................................................................................................4
g. The Legal Structure:.................................................................................................................4
h. Information about Key Stakeholders.......................................................................................4
3.0 Bupa...........................................................................................................................................5
a. Background Details of the Organization..................................................................................5
b. The Products and Services They Supply..................................................................................5
c. The Size and Scope of the Organization..................................................................................5
d. Their Vision, Mission and Business Objectives......................................................................6
e. Business Objectives:................................................................................................................6
f. The Organizational Structure....................................................................................................6
g. The Legal Structure..................................................................................................................7
h. Information about the Key Stakeholders.................................................................................7
4.0 Marie Curie................................................................................................................................7
a. Background Details of the Organization..................................................................................7
b. Products and Services They Supply.........................................................................................7
c. The size and scope of the organization....................................................................................8

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d. Their Vision, Mission and Business Objectives......................................................................8
e. Business Objectives..................................................................................................................8
f. The Organizational Structure....................................................................................................9
g. The Legal Structure..................................................................................................................9
h. Information about the Key Stakeholders.................................................................................9
5.0 Chosen Organization: Bupa.......................................................................................................9
5.1 Examining The Functions Using Organizational Structure And Explanation Of Their
Relation To The Structure............................................................................................................9
5.2 The Linkage of the Functions to the Organizational Objectives.........................................10
5.3 The Advantages and Disadvantages of Interrelationships between Organizational
Functions and its Impact on Organizational Structure...............................................................10
Conclusion:....................................................................................................................................11
References:....................................................................................................................................11

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1.0 Introduction
The report aims at providing an overview of different organizations and the growth they
experience in international business environment. The chosen organizations include NHS, Bupa
and Marie Curie. NHS and Marie Curie has been a public sector organization while Bupa
operated both as a public and private sector. The international business environment helped in
enhancing the competition within the domestic market along with introducing newer
opportunities in the foreign market. The presence of global competition encouraged the company
in becoming more efficient and innovative in using the resources.
2.0 NHS (National Health Service)
a. Background Details of the Organization
The NHS has been born out of an ideal that implied good quality healthcare must remain
accessible to everyone irrespective of the wealth (england.nhs.uk 2019). This public sector
company had been launched in 1948 by the health minister Aneurin Bevan. NHS worked on
three basic principles which included meeting everyone’s needs, providing free service at
delivery point, meeting clinical need irrespective of the payment abilities.
b. The Products and Services They Supply
NHS puts across healthcare service for all the citizens of United Kingdom depending
primarily on the need of the healthcare instead of the ability of payment (nhs.uk 2019). The
organization is funded by the taxes.

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c. The Size and Scope of the Organization
As far as the size is concerned, the hospital, community and the primary care settings of
NHS comprises of close to 150,000 doctors and more than 320,000 nurses and midwives
(nhsconfed.org 2019).
The scope of the NHS lies in responsibly helping people in improving the well being and
health. The role of NHS in prevention of poor health and promotion of healthier living
essentially reduces the inequalities of health and ensure the promotion of good health for
sustenance of the future generations.
d. Their Vision, Mission and Business Objectives
Vision: Their vision lies in connecting organization and people for creating an
environment that implements innovation and change for improving people’s wellbeing and
health (www.england.nhs.uk 2019).
Mission: The mission of the company lies in improving lives through improvement of
well being, health and experience. The company strives to undertake day to day things by
implementing professionalism and experience thereby making lives better.
e. Business Objectives:
The SMART (Specific, Measurable, Attainable, Relevant and Timely) objectives of the
firm include:
 Increasing range of service wherever there is existence of opportunities for meeting a
customer demand and need.
 Providing a therapeutic and safe ambience for the staff , visitor and patient
 Enhancing the satisfaction level of the employees, patients and the medical officers.

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As far as the short term plan of NHS is concerned, the company has been found to respond
to the varied needs of the populations. It not only put across plan for improving quality of the
service and minimizes errors but also value and support the staff. It makes sure that the public
funds are solely devoted to the patients of NHS. As a part of the long term plan the company
would balance the national direction with the local autonomy for securing best patient outcome.
Local implementation would be led by the leaders and the clinicians who remain directly
accountable for the patient care thereby ensuring the effective use of the public money.
f. The Organizational Structure
The organization is run by consultants, nurses and the general practitioners who are
responsible for accessing the local needs for health and thereby commission services for meeting
them. They also hold the responsibility of close to 60 percent of NHS budget
(www.nhshistory.net 2019). The Foundation Trust of NHS provides care and delivers
ambulance, hospital, social care, mental health and all basic healthcare services.
g. The Legal Structure:
The legal structure of NHS is represented by the Foundation Trust that comprised of the
Board of Directors, Governors and the members (landmarkchambers.co.uk 2019). The
Foundation Trusts of NHS remains accountable to the regulator and the members.
h. Information about Key Stakeholders
This primarily includes the external stakeholders who remains engaged in contributing
experiences and views in addressing issues that are crucial to the service users, patients and

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members of local community. Some of the stakeholders are local council/authority, patient, acute
trust, service users, suppliers, funders and customers (improvement.nhs.uk, 2019).
3.0 Bupa
a. Background Details of the Organization
The establishment of Bupa dates back to 1947. It is a company without the shareholders
which implied that customers have been their focus. Bupa represented an international healthcare
company that provided health insurance, treatment in the clinic, hospitals and dental centre and
the running care homes where the residents felt completely at home (bupa.com 2019).
b. The Products and Services They Supply
The products of the company included travel insurance, international health insurance for
the business, premium level international private health insurance, travel insurance and service s
related to the health centre, care homes and health insurance(bupa.com 2019). Bupa thus, puts
across ample options of health insurance with faster access to treatment, diagnosis and the
support based on the cover chosen by clients.
c. The Size and Scope of the Organization
As far as the size is concerned, Bupa serves close to 16.7million clients opting for health
insurance, provides healthcare services to close to 15 million people across its clinics, hospitals
and the dental centre. The organization also took care of over 22, 300 aged residents (bupa.com
2019).
As far as the scopes of the company are concerned, it creates value for the customers,
people, partners and the society. Bupa focuses on the customers and works with wider range of

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partners like the brokers, distributors, partners and the health providers. The company also plays
a key role in the communities thereby taking care of the environment.
d. Their Vision, Mission and Business Objectives
Vision: It lies in ensuring people to live a healthier, longer and happier life. Customers
remain their key focus and they also reinvest profit in providing better healthcare facilities for
benefiting present and future customers (bupaglobal.com, 2019).
Mission: The mission of the company lies in accomplishing the three pillars, customer,
people and performance.
e. Business Objectives:
The SMART (Specific, Measurable, Attainable, Relevant and Timely) objectives of the firm
include:
 Providing healthcare through hospitals, clinics, aged care facilities, advice services and
health insurance.
 Providing greater insight into the working of health systems thereby enabling better
meeting of the customer needs.
The short term plans of Bupa included investing in depth and strengths thereby prioritizing
the existing business and geographies including selective expansion in newer market and the
related lines of business. The short term plan also included winning locally. The long term plans
of the company remained in being focused on the efficiency, quality, compliance and safety
along with integrating sustainability and corporate responsibility

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f. The Organizational Structure
Bupa has simplified its organizational structure for enabling organic growth,
strengthening accountability and governance thereby increasing efficiency and speed. Presently,
the organization is structured into three market units thereby increasing accountabilities the
marketing units of Latin America, Europe and UK. The marketing units of New Zealand and
Australia will however remain unchanged (bupa.com, 2019).
g. The Legal Structure
Bupa has a peculiar legal status. This is because the name itself reflected it as a provident
and industrial society but in reality it was not. In reality, Bupa reflected a company that could be
limited by guarantee and could be demutualised easily from the legal perspective.
h. Information about the Key Stakeholders
The external stakeholders of Bupa included physicians, patients, employers,
pharmaceutical firms, insurance companies and the government.
4.0 Marie Curie
a. Background Details of the Organization
When famous Nobel Prize winning physicist Marie Curie was admitted to Hospital and
transferred to NHS then committee members of the hospital took a decision to preserve Marie
Curie’s in the medical field. This led to the foundation of Marie Curie organization which was a
charity dedicated that alleviated people suffering from cancer (mariecurie.org.uk, 2019).

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b. Products and Services They Supply
Marie Curie organization was established in the year 1948 and put across charity care to
closer to 40,000 patients who are terminally ill within the community.
c. The size and scope of the organization
The nine Marie Curie hospitals recruited over 2700 doctors, nurses and healthcare
professionals in providing necessary care. The hospitals promote quality of life for the patients
along with providing the biggest number of beds besides NHS. The company recruited close to
4314 employees and 11,000 volunteers as per the records of 2016 (mariecurie.org.uk, 2019).
As far as the scope of the Marie Curie is concerned, the Marie Curie organization takes
care of any kind of terminally ill patient in one of its nine hospitals. The organization is able to
support close to 40,844 patients who have been terminally ill. The hospital provides free service
to the patients and the families.
d. Their Vision, Mission and Business Objectives
Vision: This lies in providing better life for the people and the families living with
terminal illness.
Mission: The mission of the company lay in providing care to the people who are
affected by not only cancer but other life limiting diseases (mariecurie.org.uk 2019).
e. Business Objectives
The SMART (Specific, Measurable, Attainable, Relevant and Timely) of the firm
included its strategic plan in setting out how it would be reaching increasing number of people
with care and support.

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Besides, as a part of its long term plan the company aims at establishing newer services
for supporting the people and the families living with the terminal illness cares for the increasing
number of people through the nursing hospitals and the services.
f. The Organizational Structure
Maries Curie represented a company that would be limited by guarantee and considered
to be a registered charity in Wales, England and Scotland. This charity remains governed by the
Articles of Association on its website. The subsidiary undertakings of the charity had been
completely registered and owned in Wales and England.
g. The Legal Structure
The Board of the Trustees holds the legal responsibility of directing the affairs. The
trustees represent the directors of company who serves a renewable term for a matter of close to
three years (mariecurie.org.uk 2019). The Board comprised of close to 14 trustees who held
wider range of knowledge, experience or skills including the clinical and the professional
expertise.
h. Information about the Key Stakeholders
The stakeholders of this healthcare organization included the board, staff, beneficiaries,
donors, government entities, partner organization and community members who are responsible
for impacting the success or the failure.

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5.0 Chosen Organization: Bupa
5.1 Examining The Functions Using Organizational Structure And Explanation Of Their
Relation To The Structure.
Organizational structure represents series of divisions and functions and a divided chain
of command based on the structure and the area of interest of the business (Jones 2013). In case
of Bupa, the well structured organizational structure played a key role in global arena since it
allowed the organization to remain connected with the various elements of an organization.
Interaction with people, communication pattern, coordination and harmonious relationships has
been vital characteristics of an organizational structure that assisted the company in attaining the
foremost position within the healthcare sector of UK. The organizational structure have also
enabled Bupa to implement ease, levels, stiff delegation and on its overall functioning.
5.2 The Linkage of the Functions to the Organizational Objectives
As far as establishing a link between the functions and the organizational objectives are
concerned it has been found that the company is able to instill positive feelings amongst the
customers and also influence them in comparison to the competitors. Besides, it also offers
services like health insurance and screening, advice on the stress along with psychological
assistance to patients that forms the competitive benefit. Besides, the healthcare firm also
involves itself in providing fitness programs and a 24 hour customer helpline service.
5.3 The Advantages and Disadvantages of Interrelationships between Organizational
Functions and its Impact on Organizational Structure
The competitive position of Bupa in the healthcare market portrays that Bupa has
achieved widespread organic expansion with approval from the customers. Besides, the

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company has also put across highly spirited research and development structure. Some of
advantages include the huge investment in the research and development for offering unique
and ground breaking products to the customers. The company is also able to employ good
marketing tools that have helped in building up an accord with the customers. Bupa also signed
up with the newer marketing agencies for organizing the marketing activities and thereby
enlarging the operations on a global scale.
The interrelationship between the functions also proves disadvantageous to the
organizational structure since functional group with the healthcare firm might not communicate
often that decreases the innovation and flexibility. In addition to this, it also leads to the lack of
coordination amongst the units
Conclusion:
On a concluding note it can be said that the report provides an insight into three different
private and public sector healthcare organizations in context of the various criteria provided. On
analysis of one of the healthcare firms, Bupa, how it is dedicated towards providing healthcare
through hospitals, advice services, aged care facilities and the health insurance thereby enabling
the fulfillment of the customer demand in a better way. The report also helps in understanding
how the functions of Bupa relates to the organizational objectives and structures

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References:
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history[accessed 25 Sep, 2019].
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Sep, 2019]
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Jones, G.R., 2013. Organizational theory, design, and change. Upper Saddle River, NJ: Pearson

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