Business and Business Environment : Coca Cola

Added on - 21 Jul 2020

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BUSINESS AND BUSINESS ENVIRONMENT
Table of contentsIntroduction......................................................................................................................................3P1 Explaining purposes and types of organisations; voluntary, private and public sectors andlegal structures.................................................................................................................................3Task P2 Explaining size and scope of different organisations........................................................6Task P3 Identifying functions of Coca-cola by explaining their interrelations link to objectivesand organisational structure.............................................................................................................8Task P4 Identifying and discussing macro environmental factors that impact on Coca-Cola......10Task P5 Applying SWOT for conducting external and internal analysis of Coca-Cola andPepsiCo Inc....................................................................................................................................12Task P6 Explaining ways in which micro environmental interrelate with the external macrofactors............................................................................................................................................14Conclusion.....................................................................................................................................14Reference List................................................................................................................................162
IntroductionBusiness organisations vary in accordance with their size and type of ownership. There are somebusinesses that are owned by single person and others are owned by various shareholders. Thedifferent kind of ownership overlaps with a number of legal structures. This study is going todeal with different types of organisations and their specific characteristics. A special emphasiswill be placed on coca-cola. Coca-cola is one of the most popular beverage brands which aregaining customers with their wide range of products. An attempt has been made to understandorganisational as well as legal structure of Coca-cola. A brief demonstration of internal as well asexternal analysis of Coca cola is to be conducted in this study.P1 Explaining purposes and types of organisations; voluntary, private and public sectorsand legal structures.Organisation can be defined as a framework that is required for managing a work. Organisationcan be termed as a mechanism that operates for enabling workers to come together forcompletion of task. As per the opinion ofBaracet al.(2016, p.88), organisation refers toactivities conducted in a cooperative manner for achieving certain objectives.Some of the characteristic of an organisation are as follows:Assigning task:A number of activities are categorised as per their similarities or correlation.Activities that have similar purposes are organising by a department. In a department duties ortask are allocated by manager to staffs.Establishment of Authoritative relation:Relation is established after allocation of tasks. Thisinvolves role of manager who decide on allocating jobs to their staffs as per their capabilities.Outlining objectives:An organisation tries to outline or specify their objectives for working inan ethical and efficient manner.There are mainly five types of Organisations and these are as follows:Informal organisationFormal organisationProject organisationMatrix organisation3
Virtual organisationPublic Sectors OrganisationsThe organisations that are controlled and operated by government are known as public sectororganisation. Generally this type of sector comprises of agencies that are operated through publicfunds or entities delivering public services or programs (Bowman and McKenna, 2016, p.20).Figure 1: Types of organisation(Source:Martinez et al. 2015, p.10)Features of a Public Sector organisationBroader accountability is expected from a public sector organisation.These organisations represent wide range of objectives such as resource allocation,service provision and development of policies.The main motive of public sector organisation is not based on profitability.Goals of Public Sector OrganisationsOne of the main goals of public sector organisation is to distribute income as well aswealth in an equitable manner.Profit that is earned by these organisations is used for building socio-economicinfrastructure.It aims at achieving a balance among regions for their development process.4
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