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Business and Business Environment
TABLE OF CONTENTS INTRODUCTION...........................................................................................................................3 TASK...............................................................................................................................................3 P4. PESTLE analysis of Hilton hotel and its positive and negative impacts.........................3 CONCLUSION................................................................................................................................6 REFERENCES................................................................................................................................7
INTRODUCTION Business environment includes various macro-environmental factors which affect the working of hotels. Macro-environment includes political, economic, social, technological, legal and environmental factors. These factors are out of control of the management of hotel and have positive and negative effects on its working. Hilton is a global brand which provides full time services of hotels and resorts and the flagship brand of Hilton (Munteanu and et. al., 2010). In the present report, PESTLE analysis of Hilton and its positive and negative effects on the business will be discussed along with porter’s five forces model. TASK P4. PESTLE analysis of Hilton and its positive and negative impacts
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