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Business and Business Environment of Mark & Spencer

This assignment requires the learner to explain different types, size and scope of organisations and demonstrate the interrelationship of the various functions within an organisation and how they link.

10 Pages3054 Words29 Views
   

Added on  2020-07-22

Business and Business Environment of Mark & Spencer

This assignment requires the learner to explain different types, size and scope of organisations and demonstrate the interrelationship of the various functions within an organisation and how they link.

   Added on 2020-07-22

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BUSINESS ANDBUSINESSENVIRONMENT
Business and Business Environment of Mark & Spencer_1
Table of ContentsINTRODUCTION...........................................................................................................................1TASK 1............................................................................................................................................1P1 & P2 covered in PPT.........................................................................................................1P3 How organisational structure is linked with its objectives................................................1TASK 2............................................................................................................................................3P4 Positive and negative impact of macro environmental factors.........................................3P5 Internal and external analysis to identify strengths and weaknesses................................4P6 Relationship among strength and weaknesses with macro factors...................................6CONCLUSION................................................................................................................................6REFERENCES ...............................................................................................................................8
Business and Business Environment of Mark & Spencer_2
INTRODUCTIONBusiness environment is the sum total of all elements of the organisation which highlyinfluence its operations and functions, it is dynamic in nature. This also forecast the futureconditions of the firm. Along with this, business environment is a combination of all internal andexternal factors that impact upon profitability, performance and growth of the company(Drucker, 2017). The project report is based upon Mark & Spencer, that deals in clothing, luxuryand food products. At present, M & S has 689 stores across UK and recently it is listed on theLondon stock exchange. Along with this, the present report explains various types of businessorganisations, it also involve their size, scope and purpose as well. There are diverse functions ofthe company that are interrelated with its goals and objectives, have also been discussed in thisreport. Apart from this, readers will also come to know about positive and negative aspects ofmacro environmental factors, internal and external analysis of the company has also been done inthis assignment. TASK 1P1 & P2 covered in PPTP3 How organisational structure is linked with its objectivesOrganisation structure of the business entities helps in defining its hierarchy. It is alsoassistive in identifying functions and operations of the company in which it operates in order toachieve goals and objectives. In Mark & Spencer, organisational structure helps in distributingroles and responsibilities to each member and control upon all activities as they are going inright direction. Along with this, it also helps in determining the flow of information at each andevery level within the commercial enterprise. For example – in centralised framework thedecisions are taken by top to bottom levels whereas in decentralised organisations they arecreated at diverse units or levels. There are three types of organisational structure, such as – divisional, functional andmatrix. But multinational companies are used matrix organisational because helps in placingworkers from their functional areas and allows them to perform in a specific field (Chow and et.al., 2011). This kind of framework combines two different departments, such as functional anddivisional. For example- during new product development process, marketing and production arecombined with each other so as company can produce better for its customers. Matrixorganisational structure also helps in effective and efficient uses of resources in order to gainI
Business and Business Environment of Mark & Spencer_3

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