Business and Business Environment Assignment - Marks and Spencer

Added on - 04 Oct 2020

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Business and the Businessenvironment
Table of ContentsINTRODUCTION...........................................................................................................................3TASK1.............................................................................................................................................3P1 Different types and purposes of organisations.......................................................................3TASK 2............................................................................................................................................7P3 Relationship between different organisational functions and its link with organisationobjectives....................................................................................................................................7TASK 3...........................................................................................................................................8P4 Positive and negative impact of Macro environment on Business operations.......................8TASK 4..........................................................................................................................................10P5 Internal and External analysis of Marks and Spencer..........................................................10P6 Interrelation of Strength and weakness with external Macro factors in context of M&S...11CONCLUSION............................................................................................................................11REFERENCES..............................................................................................................................13
INTRODUCTIONBusiness environment consider as one of the important tool or component which affectthe various activities of business at the time of running different function of organisation. Intoday dynamic environment changes are coming at rapid fast speed due to drastic changes in thechoice, thinking and perception of customers because of advancement in technology, innovativefeatures in products services that affect their purchasing power and habits of alternating brands.Apart from it, there are different number of companies and have fix their process in variousdivisions through which operations has been conducted which has been affected by internalexternal source. Under this assignment the company which is preferred I.e. Marks and Spencerwhich is UK based largest multinational retail store deals in grocery items and retail clothes.Further, it discuss about the different types and purpose of organization, size and scope of rangeof different range of organisation, relationship between different organisation functions, positivenegative impact of macro environment and strength weaknesses interrelation with environment.TASK1P1 Different types and purposes of organisationsIn external market there are different kind of companies who running their business andperform their functions within their sectors with an motive or objective of earning profits andfulfilling the desire of large audiences with their products and services(Boons and Lüdeke-Freund ,2013).Further, in reality there are two sector who operate their business I.e. public andprivate sector which stated below:-Basis for comparisonNGONPOProfitbasedorganisationMeaningNGO described as nongovernmental bodywhose major aim is toget properly establishon the basis of whichthey bring welfare forthe whole society. Thistype organisation isgenerally set up byThere are variousnumber of goods andservices which hasbeen sold with anobjective or aim ofenhancement andprofit they earned isnot distributed amongmembersofThis sector consider asprivate organisationwhose main aim is toearn huge amount ofprofits by selling theirproducts and servicesand maintain marketshare and goodwillalso.
people who areindependent.organisation.Area of operationsOperate on large scaleOperate their businessat limited sector.Expand their businessat global level.ObjectivesThe main objective ofthis of division is todevelop that kind ofsociety that help inenhancing livingstandardofcommunity.The main objective ofthis kind oforganisation is topromoteart,commerce andscience.Earning huge amountof profits by providemultiple varieties ofproducts serviceswhich attract largenumber of audiences.Three main sector of business are described below:-Public sector:-This kind of organisation is generally establish by governmentorganisation under which structure, policies and objectives are defined by members ofgovernment only. Further speculation is being planned by people in general in type ofassessment and various instalment. For example M&S operate by large number of peoplewhose main target is working class audiences.Purpose:- Main target of this kind of organisation is to provide such type of facilities to peoplethat help in increasing the welfare of society and also enhance their living standard.Private sector:-This kind of sector is generally establish with an association of privatepeople in which all the decision related to framing of policies, strategies and proceduresare formulated by them only so that they easily accomplish their objectives with definestructure. For example TESCO one the largest MNC offers different products andregulate it all around the world.Purpose:- The major objective of this kind of organisation is to offer varieties of productsin their segment so they earn huge amount of profits along with sales maximisation and standardquality of goods and services.Voluntary sector:-This type of sector is generally establish with the thinking of offeringwelfare to different social and monetary attributes. For example Oxfam one of largestinternational business operate at global level.
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