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INTERNAL AND EXTERNAL ANALYSIS OF McDonald'S 5 P6 Strengths and Weaknesses in relation with external macro factors 7 CONCLUSIONS 7 REFERENCES 8 INTRODUCTION Busin 3 ASSESSMENT 3 P1. Types, Purpose and

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McDonald's5 P6 strengths and weaknesses in relation with external macro factors 7 CONCLUSION 7 REFERENCES 8 INTRODUCTION Business environment refers to the blendofmicroandmacro environmental factors that affects and influence the business of different organisations. PESTLE ANALYSIS OF MC DONALD'S Pestle analysis refers to the effects of micro and macro environment that affects the organisation and includes different factors like political, economical, social, technological, legal and economical on the basis of which the analysis

INTERNAL AND EXTERNAL ANALYSIS OF McDonald'S 5 P6 Strengths and Weaknesses in relation with external macro factors 7 CONCLUSIONS 7 REFERENCES 8 INTRODUCTION Busin 3 ASSESSMENT 3 P1. Types, Purpose and

   Added on 2020-10-23

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BUSINESS AND THE BUSINESSENVIRONMENT
INTERNAL AND EXTERNAL ANALYSIS OF McDonald'S 5 P6 Strengths and Weaknesses in relation with external macro factors 7 CONCLUSIONS 7 REFERENCES 8 INTRODUCTION Busin 3 ASSESSMENT 3 P1. Types, Purpose and_1
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................3ASSESSMENT................................................................................................................................3P1.Types, purpose and legal structure of different organisations..........................................3P2. Size and scope of different organisations.........................................................................3P3. Inter-relationship between different organisational functions.........................................3P4. PESTLE ANALYSIS OF MC DONALD'S.....................................................................3P5. INTERNAL AND EXTERNAL ANALYSIS OF McDonald's.......................................5P6 strengths and weaknesses in relation with external macro factors....................................7CONCLUSION................................................................................................................................7REFERENCES................................................................................................................................8
INTERNAL AND EXTERNAL ANALYSIS OF McDonald'S 5 P6 Strengths and Weaknesses in relation with external macro factors 7 CONCLUSIONS 7 REFERENCES 8 INTRODUCTION Busin 3 ASSESSMENT 3 P1. Types, Purpose and_2
INTRODUCTIONBusiness environment refers to the blend of micro and macro environmental factors thataffects and influence the business of different organisations. In the context of business,environmental factors both internal and external are highly significant which in turn impactsstrategic as well as policy framework of firm. The present report is based on Mc-D which is oneof the leading companies operating in fast food sector. In this, report will provide deeper insightabout external business environment of Mc-D. Further, report also presents strengths,weaknesses, opportunities and threats associated with the firm. This report also entails howmicro and macro factors are interrelated. ASSESSMENT P1.Types, purpose and legal structure of different organisationsEnclosed in PPT. P2. Size and scope of different organisationsEnclosed in PPT. P3. Inter-relationship between different organisational functionsEnclosed in PPT. P4. PESTLE ANALYSIS OF MC DONALD'S Pestle analysis refers to the effects of micro and macro environment that affects the organisationand includes different factors like political, economical, social, technological, legal andeconomical on the basis of which the analysis is done (Aydiner And et.al., 2019). Political factors-political factors include the government legislations and policies like trade barriers,controlling the licensees, changes in laws etc. these policies and procedures impacts negativelyon McDonald's as government are putting restrictions on opening of fast food franchiseebecause of health issues coming in children and the young through consuming the fast food. Bypaying taxes on time the company will create healthy relationship with the government impactspositively on the reputation of the company (Teece, 2018). Economic factors-There are various economic components that affects the McDonald's such as employmentrate, currency exchange rate, tax rate and many more. As company trades across the globe it hasto bear with the changes in the currency exchange rates in each country which lowers the profits
INTERNAL AND EXTERNAL ANALYSIS OF McDonald'S 5 P6 Strengths and Weaknesses in relation with external macro factors 7 CONCLUSIONS 7 REFERENCES 8 INTRODUCTION Busin 3 ASSESSMENT 3 P1. Types, Purpose and_3
of the company. As McDonald's has a worldwide capture so through facilitating more and moreemployment opportunities for the people it could positively overcome its economic factors andstrong currency leads to high income of the people which leads to high demand of the product inthe market (McDonald’s PESTEL/PESTLE Analysis & Recommendations, 2019).Social factors-Social factors relates with the lifestyle, cultures, custom and traditions that influence thepersonality of the individual. Different country has different taste and perspectives that makesdifficult for the McDonald's to cater the needs of each country as it has its presence across theworld and it poses a negative impact for the company (McDonald’s PESTEL/PESTLE Analysis& Recommendations, 2019).. As people are more moving towards the high standard of living thedemand for the fast food increases and that positively impacts the revenue of the corporate.Technological factors-Technological advancements and innovative technology that affects the enterprise comesunder the purview of technological factors (Teece, 2018). If McDonald's does not adopt the latesttechnological equipments then it will negatively impact the quick delivery and serving quality ofthe company and sometimes the changes in equipment’s creates difficulty for the employees tohandle such changes. McDonald's provide free wi-fi facilities and uses different equipment’s infood preparation and facilitate transparent food preparation to their customers that impactspositively on the goodwill of the company.Environmental factors-This factor of pestle analysis linked with the natural and ecological environment and howthese factors affects the McDonald's micro and macro environment. Changes in the climaticconditions is a big hurdle for the company as it deals with food products and the stability andavailability of food very much depends upon the climate as in rainy season the food becomessoggy which creates a negative impact on the quality of the product (Hansen and et.al., 2018).This company has made many contributions for the welfare of the society like indulging inenvironmental projects and had emphasized on sustainable development of the society thatpositively impacts on the success of the enterprise. Legal factors- It deals with the legal laws and regulations that influence the stability of the company.Modification or alteration in laws and legal system will increase the complexity for the
INTERNAL AND EXTERNAL ANALYSIS OF McDonald'S 5 P6 Strengths and Weaknesses in relation with external macro factors 7 CONCLUSIONS 7 REFERENCES 8 INTRODUCTION Busin 3 ASSESSMENT 3 P1. Types, Purpose and_4

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