Business and the Business Environment

Business and the Business
Environment

Table of Contents
INTRODUCTION...........................................................................................................................3
MAIN BODY..................................................................................................................................3
LO4..................................................................................................................................................3
Analysis of the company on the basis of internal and external environment..............................3
Strength and weaknesses that interrelates with macro factors that are external..........................4
REFERENCES................................................................................................................................6

INTRODUCTION
Internal environment of the company involves elements that are within organisation and
internal analysis can be done through SWOT analysis. External environment involves those
elements that are not within organisation but affects its practices. External environment of the
organisation can be analysed through Pestle analysis framework.
MAIN BODY
LO4
Analysis of the company on the basis of internal and external environment
SWOT Analysis of Tesco
Strength-
One of the strengths of Tesco is that they have the biggest store in UK for groceries
among their competitors. Other than this they are bigger than them in terms of generating
revenue also and last year they witnessed a growth in their profits by 11 per cent. Tesco has
maintained their relationship with their suppliers which is why they can get the goods from them
at reasonable price and maintain their profits. Currently the company is the one who has the
highest share in the market. Other strength of the company is that they are the largest employer
in Europe who is private as they have provide more than 700,000 jobs and currently they have
more than 500,000 people as their employees over the world.
Weakness-
The failure of company in the markets of US and Japan has become their weakness. It
was because they could not meet the requirements of exports. Other than this they changed their
club card without passing any information which is why they got angry and switch to another
brands in the market. There have been many cases where it has been revealed that many of their
cases has been reported where they did not file the right profits earned by them which led to
scandal and affect the image of the company. The company is in high credit card debts which