This presentation provides an overview of the business environment, focusing on different types of organizations, the growth of the international retail sector, and a detailed analysis of Asda and Iceland. It covers their background, products, size and scope, vision, mission, objectives, organizational structure, and stakeholders.
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Business and Business Environment TASK 1.1
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Business environment is comprises with external and internal factors which affect to an enterprise in positive and negative way. The present case is based on two types of organisations such as public sector and private sector. In this context there are Asda and Iceland firms chosen which are public and private sector company respectively and operating in retail sector. Introduction
Public sector organisation Private sector organisation Non-profit organisation Different types of organisations
In the international market retail sector is fastly growing industry and highly contribute in the growth rate of UK. Therearevarious firms suchas Tesco,Sainsbury,Morrison, Asdaetc. operating in the retail sector worldwide. In the present case UK's retail sector's sales index rate is 2.8% of the world retail sales. In the world retail sector Tesco is a leader which is UK based. Hence, it can be said that the UK's retail sector is growing in better way in the international business scenario. Growth of international business environment
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AsdaStoresLimited:Itisapublicsectororganisation operating in the retail sector of UK as well as offers its goods and services across the world. It is a subsidiary firm of the Walmart. IcelandFoodsLimited:Further,itisprivatesector organisation and operates in the retail sector in UK market. The company contribute in growth rate of retail sector as well as growth of United Kingdom. Explanation of each chosen organisation
Asda Public limited:Founded in the year 1949 and headquarter located in the London. It is a whole owned subsidiary firm by the Walmart The name stands for Asquith and Diaries &name Asda was introduced in the year 1965. Iceland private limited:Founded in the year 1970 and headquarter in the Wales, United Kingdom. It is a private sector company, Further, in the year 1978 the company grown and succeed to establish 28 new stores by year 1978. Background of organisations
Products of Asda: Grocery items, food products, financial services, general merchandise etc. ProductsofIceland:Readymeals,frozenfooditems, vegetables, grocery times, non-vegetarianfood, dairy items, non frozen foods etc. Products and services
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Market share: Asda – 15.5% of UK food industry Iceland – 1.8% of UK food industry Scope:The Asda has opportunity to cover the world market of retail sector with differentiate and unique products. Further, the Iceland has wider scope to enter into the international marketandincreaseitsprofitabilityaswellasfinancial performance in the food industry. Size and scope
Asda public limited:Mission statement is to become a Britain's best valuable retailer with enhancing consumer's needs and wants. Objectives: To provide better and hygienic products as well as food items, attract consumers to consume its financial services, reduce the production cost which lead to increase profitability as well as offer products and services at the lower price in comparison to its rivalry firms. Vision, mission and objectives
Iceland private limited:Mission is to enter in international market and increase more number of consumers in another market. Objectives: To enhance market share of the food industry, to enter in another market and become a most valuable firm in eyes of customers as well as increase the level of customer satisfaction where it provides the services and food products. Contd….
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Asda public limited: Divisional organisational structure Asda public limited:Functional organisational structure Organizational structure
Customers Suppliers Employees Shareholders Managers Government Information about their stakeholders
Rivera-Torres, P. and et.al., 2015. Pro-environmental change and short-to mid-term economic performance: the mediating effect of organisational design change.Organization & Environment. 28(3). pp. 307-327. Nograšek, J. and Vintar, M., 2015. Observing organisational transformation of the public sector in the e-government era.Transforming Government: People, Process and Policy. 9(1). pp. 52-84. Wirtz, B. W. and et.al., 2016. Business models: Origin, development and future research perspectives.Long Range Planning. 49(1). pp. 36-54. Hamilton, L. and Webster, P., 2015.The international business environment. Oxford University Press, USA. References
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