Business Case Study - Foodie Flavor

Added on - 04 Oct 2020

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BUSINESS CASESTUDY
ContentsINTRODUCTION...........................................................................................................................................3TASK 1..........................................................................................................................................................3TASK 2..........................................................................................................................................................4TASK 3..........................................................................................................................................................6TASK 4..........................................................................................................................................................7TASK 5..........................................................................................................................................................7CONCLUSION...............................................................................................................................................8REFERENCES................................................................................................................................................9
INTRODUCTIONSmall businesses are referred to those private owned companies, sole proprietors andpartners that have less number of employees and less revenues & profitability than an averagesized business. In these kinds of firm, limited workforce works together so that organizationalgoals and targets can be acquired in a proper manner. To pursue these businesses, appropriateanalysis of market is required. In this analysis, present and potential future situation is analyzed.Business opportunities are acknowledged in accordance with the needs and requirements of theclients(Baden-Fuller and Morgan, 2010). This present assignment is going to cover all essentialaspects which are related with initiating a new business. Also, those factors which possess aconsiderable impact on business working are discussed. At last, different laws to protect therights of employees will be mentioned.TASK 1Summarizing the business in terms of industry, location and target customers.New business that will be introduced in market is a restaurant. This business plan will aimto satisfy the requirements of customers related with food and beverages. As the restaurant isgoing to offer high quality food and drinks in affordable price but without compromising withtaste, it seems that business is going to achieve high popularity and market shares. Hence,initiating this kind of business will lead the company towards advantageous opportunities.Industry- Businesses associated with food and beverages are very popular, as food is abasic need which is essential for human survival. But this business industry changes at a fastpace due to the changing needs of customers. These customers are generally teenagers, adult andyouth which prefers of eat healthy and new dishes and drinks. In order to start a new business,assets like employees, funds, resources and knowledge about customers is required. Restaurant isgoing to be open in London, UK. This city has millions of people with disposable income. Inorder to understand the eating habits of people, a proper market analysis will be carried out withthe help of business canvas model(Chua and Rahman, 2011). The selected location for this newbusiness will be advantageous because people in London are financially stable and prefer tospend on eating fast and healthy food. Business canvas model will benefit the company inproviding good products and services to customers according to their requirements.
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