Business Communication Assignment (Doc)
Added on 2020-05-01
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BUSINESS COMMUNICATION1BUSINESS COMMUNICATIONNameInstitutionTutorCourseDate of submissionDIGITAL RESOURCE ANALYSISIn the current economy, there are high uses of different communication skills due to the newinventions in technology. The new emergence in technology has made it easier for companiesand corporates to communicate frequently with their employees and clients at the organization.At present research has proved that about ninety-percent of managers operate and promote theirbusiness products at the marketplace through social media interaction such as Twitter, Instagram,and Facebook among others (Dreher, p 3, 2014). Again, because technology is highly increasing,all managers in the business sector must also design new methods in interacting with theiremployees for effective services to the clients at the organization. In my discussion, I am goingto discuss the relevance of using an internal intranet for efficient talks with the workers at acorporation (Gritzalis, et al, p 6, 2014)As a company dealing with a large number of customers, it is vital that the current social mediaplatform is highly applied to have attainable results in terms of services and products offered.
BUSINESS COMMUNICATION2The consumers, for example, will be in a position to socialize with employees at the companyand make their orders at any time. Further, at the workplace, social media is greatly important inthat several information collected by the company from their clients to improve the corporateawareness and its responsibilities to the society. In essence, the impact of this 21st-century modeof interaction has become so pervasive to the business departments thereby growing inaddressing matters affecting the organization for work to run smoothly. Additionally, theemployees use the social media in determining the new updates and opportunities present at theoffices where they work, that is to say, by regular use of internet interactions, everyone at theorganization is updated on the adjustments made in ensuring smooth operations of the businessactivities. According to Bondarouk et al, p 10 (2014), most employees in the offices today use socialmedia to integrate their matters and share important knowledge concerning their daily businessand company programs. Ideally, they also design a group page where they will receiveinformation on the policies of the business, how to reach a large number of potential customersand news on the recruitment strategy of new workers for the company. For the group to protecttheir information, their leader must create a password in which only the authorized personnelshall operate the account. The people in the group must also ensure that they allocate positionsirrespective of an individual’s gender or race. Through close interaction, the staffs will have anupper hand in obtaining company’s information and share their interests in meeting their desiredneeds at the company. In having such an open discussion throughout the organization by theHuman resource personnel and the staffs, the enterprise will greatly increase their productivitylevel thereby maintaining high competition in the market with other business companies.
BUSINESS COMMUNICATION3Therefore, different sectors at the corporate must apply their own mode of communication toother members such as websites, newsletters or emailing. This is easy and will enhance futureinteractions with active customers following the collaborations and announcements of urgentmemorandums. The consumers will get information on their promotions and discounts on someproducts at the end of the working period as a way of encouraging more transactions with theirclients. To be at the forefront of the marketplace, managers should give regular education andtraining to the employees. For instance, by recording a live video and posting to their socialwebsites on the topic of discussion making them get prepared for the meeting (Leftheriotis &Giannakos, p 10, 2014). On the other hand, despite social media being used by the employees of an organization and thesociety as a whole, the managers in those enterprises need to perform their work in accordancewith the law under communication act commission. There is a labor law under the Labor ActRelations that allows employees to express themselves through social media that theadministration must respect. The selected sites such as LinkedIn and Facebook among othersmust be used appropriately in communicating business related work to the clients and otheraudience. It will avoid the mistreatment of junior staffs and the coworkers at the workplace. Byuse of personal laptops and iPhones’ the employees will also disclose the irregularities that mightbe present at the organization to reach the top management for example if they are working in anunhealthy environment and under pressure (Cao, et al, p12, 2016).In conclusion, an effective communication exists at a company when both the top managementand the junior staffs come into an agreement based on the business activities of the organization.Therefore, for regular interactions and clarifications of each employee social media can be used
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