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Business Communication of Tesco

   

Added on  2020-07-23

8 Pages2223 Words36 Views
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Business Communication
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Table of ContentsIntroduction.........................................................................................................................................3Task 1...................................................................................................................................................3P1 Different types of business information, their sources and purposes............................................3Task 2...................................................................................................................................................4P3 Covered in Poster.........................................................................................................................4P4 Evaluate the external corporate communications of an existing product or service......................4P5 Explain the legal and ethical issues in relation to the use of business information.......................5P6 Explain the operational issues in relation to the use of business information...............................6P7 Outline electronic and non-electronic methods for communicating business information............6Conclusion............................................................................................................................................7REFRENCES.......................................................................................................................................8
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IntroductionBusiness communication defines most organizations, resulting in effective marketingcampaigns, productive interpersonal relationships among co-workers and successful customerservice resolutions. Because audiences demand different kinds of communications indifferent situations and settings, effective business communication professionals understandhow to tailor messages for maximum results (Alshare, Lane and Miller, 2011). The presentreport based on Tesco which is one of the leading retail corporation and conduct itsoperations in to United Kingdom. The main aim of this report is to identity various types ofinformation, its sources. The significance of different approaches and corporatecommunication in order to make strategic and functional decision making. Task 1P1 Different types of business information, their sources and purposesInformation systems provide companies with internal and external benefits. Internally, theyhelp to streamline, focus and coordinate the activities of employees and differentorganizational departments (Guffey and Loewy, 2012.). In turn, companies benefit fromhaving a more efficient workforce, which allows them to focus more time and efforts onexternal affairs such as marketing, sales and establishing a market presence. Therefore, it isthe responsibility of Tesco is to manage this information in order to attain organizationalgoals and objectives. There are different types of business information which are givenbelow:Verbal information: Business professionals demonstrating effective verbal communicationskills use spoken words to convey a message clearly and concisely.Meetings: Verbal communication occurs in meetings when participants share their ideas.Effective meeting organizers clearly define their objective, such as whether the intent of themeeting is to make a decision, brainstorm ideas, approve a plan, communicate a change or geta status report.Presentations: Using effective verbal communication, business professionals givepresentations and lectures to convey their expertise on a particular topic (Hynes, 2012).Whether a business professional provides instruction, describes a product to make a sale orcommunicates a vision or strategy, he needs to keep the message clear by preparingadequately.
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