Importance of Internet and Social Media in Business Communication

This presentation highlights the importance of internet and social media in business communication. It discusses how these technologies enhance business quality and facilitate communication. The presentation also explains the classification of computers and their applications in the real world.

Business communication

INTRODUCTION
 Business communication is the most essential process within
business to communicate necessary information from one place to
another.
 Communication is the essence of management that helps to meet
the company standards.
 Presentation will explains about the importance of internet and
social media communication technology in order to enhance the
business quality.

TASK 1

Explaining the classification of computers
with their applications in the real world.
Computer
 Computer is the device which based on data processing abilities.
 It based on purpose, data handling and functionality work.
 There are two types purposes for which computer has been used.
 General purpose were the main application of computer is to set
a range of a task.
 Or on the other hand, specific purpose are designed to handle a
specific problem.

Classification of computers.
Super computers :
 Super computers are very expensive, very fast, and the most
powerful computers.
 This type of computers can stored high speed of data or
programmes in multiple times.
 Example of super communication is Tianhe-2: TH-IVB-FEB
cluster, National Super Computer Center in Guangzhou.

Mainframe Computers :
 Mainframe Computers are also a expensive customers which
having the capacity of storing huge data storage capacity.
 These types of computers mainly used by government or big types
of organisations which used computers for some specific purpose
such as critical applications, transaction processing, to maintained
consumer statistics but they are considered below from the
supercomputers.

Minicomputers :
 Comparatively mainframe or super computer, minicomputers are
small in size and in capacity as well. This is also known as
midrange server or midrange computer. This computers are used
by medium or small scale businesses.
 Minicomputers connect to the server by using desktop computers,
notebook. This computers are generally used by hospitals or some
school laboratories.

Microcomputers or personal computers :
 Microcomputers are the most usable computers in modern time.
Example of Microcomputers are Personal computers, Desktop
computers, Portable computers etc.
 Desktop computers mainly consist with mouse, CPU, monitors,
keyboards etc.
 Portable computers are known as microcomputers designed
computers which can easily stored in bag, briefcase or pocket.

TASK 2

Discussing the importance of the internet
for an individual and in a business context.
Internet
 Internet is now become a essential element for an individual or
as well as for businesses to get the national or international
information or data. Internet connects with number of
technologies at a time that make the process reduce and
minimize the cost.
 Internet uses to make the company brand by advertisement
product or services at global level.

Importance of internet in business context
 Internet helps businesses to connect or to interact with high range
of people or uses to handle group meeting via video conferences.
 Companies use Electronic mail with the help of internet that helps
company to get attached with buyers or dealers.
 Internet helps company to gathered customer data in order to
connect with them in long term manner.
 Internet is essential for businesses to make high amount
transaction in within some small time.

Importance of internet in individual context
 Individual uses internet to get connect with friends and family who
lives far away from them.
 Individual can search or buy anything with the help of internet
connection.
 Now Individual can make bank transaction with their mobile phones
through internet connection without wasting time at bank.
 Internet develop people personal or mental growth through they can
learn more fast and itself more efficient.
 Internet make people educated by learning online with the help if
internet facilities.

TASK 3

Explains the use of social media and
information communication technology
used by company
Use of social media
 Information and communication technology (ICT) helps
businesses to get more information regarding customers or other
stakeholders.
 ICT helps or most productive in making business decision
making in order to store the huge and big data.
 ICT increased the work efficiency and speed of business that can
helps individual to enhance their productivity level.
 Social media platform increased the customer service, by
handling their feedbacks through social media platform.

 ICT makes business functions more speedy and efficient.
 Business use this technology in order to improve employee
productivity as well.
 ICT also helps business to arrange financial, economic and
technological growth.
 Social media platform helps businesses to attract number of
buyers and also track the website traffic.
 It helps to creates effective brand positioning for the company.

CONCLUSION
 As per the above presentation, it has been shown the importance
of business communication and use of computer application in
within the context of business growth or an individual.
 It presented types of computers and their uses or it also explained
the importance of internet and role of social media techniques.

REFERENCES
Guffey, M. E. and Loewy, D., 2015. Essentials of business communication. Nelson Education.
Hur, K. and et.al., 2017. An exploration of the factors influencing social media continuance usage
and information sharing intentions among Korean travellers. Tourism Management. 63.
pp.170-178.
Kernbach, S., Eppler, M. J. and Bresciani, S., 2015. The use of visualization in the communication
of business strategies: An experimental evaluation. International Journal of Business
Communication. 52(2). pp.164-187.
Osatuyi, B., 2015. Is lurking an anxiety-masking strategy on social media sites? The effects of
lurking and computer anxiety on explaining information privacy concern on social media
platforms. Computers in Human Behavior. 49. pp.324-332.
Thomas, G. F. and Stephens, K. J., 2015. An introduction to strategic
communication.
Winterstetter, A., Laner, D., Rechberger, H. and Fellner, J., 2016. Evaluation and classification of
different types of anthropogenic resources: the cases of old landfills, obsolete computers and in-
use wind turbines. Journal of Cleaner Production. 133. pp.599-615.

Online references
Online
Classification of computers by size and capacity. 2018. [Online]. Available through :<
https://ziglinkit.com/classification-of-computers/>.

THANK YOU