Business Communication - Assessment 1 Marketing Material

This leaflet discusses the common challenges and barriers to effective communication faced by Brit-tech, a multinational IT company, during the lockdown. It emphasizes the importance of cultural awareness and provides effective strategies for overcoming communication barriers. The leaflet also highlights the significance of maintaining proper body language and eye contact while communicating. The main body covers the challenges faced by employees while working from home, physical barriers, and emotional barriers. The references section includes books and journals related to communication barriers and effective strategies to overcome them.

BUSINESS COMMUNICATION

INTRODUCTION
Business communication is referring
to the process that are related to
sharing information within or outside
the company (Jafari, Noorzai and
Hosseini, 2021). The present report
based on multi-national IT company
that is known as Brit-tech that is
happy to working with employees
after Covid-19 lockdown.
MAIN BODY
Common challenges and barriers to
effective communications
Physical barrier- After lockdown there are
many employees who are avoiding to
travel in public transport just because they
haves threat of corona virus. Also, it takes
more time as compare to personal vehicle.
Emotional barrier- Brit-tech was provided
proper schedule to employees when they
were work from home and that is why
they cannot able to come office because of
their emotionally attach wits the families.
Effective strategies for overcoming
communication barriers
Verbal communication is one of the important source
which are including speaking, presentations, video
call etc. all these activities are help to work in the
professional manner also it developed the better
understanding with other employees.
This is important to be aware with the body language
while communicate with management, it shows how
the persons is attentive for the meeting. Also, it is
necessary to maintain eye contact with other
employees while talking to them it feels
communicate and help for better understanding.
To avoid communication barrier this, it is important
to maintain limit with such as avoiding using mobile
or eating in front of other employees.
Demonstrate the importance of cultural
awareness
At the diverse workplace cultural awareness
plays important role for the team success and it
improve the work environment such as it helps to
Conclusion
It has been concluded th
have faced different types
which are related to comm
overcome the challenges
is necessary to appli
strategies such
communication technique
eye contact with others
with them. Further, dem
major importance which
cultural awareness.
REFRENCES
Books and journal
Jafari, K.G., Noorzai, E
Hosseini, M.R., 2021.
the capabilities of com
features in addressing t
common issues in the A
industry. Construction
Wilson, M.M. and Ren
2021. Rural family phy
perspectives on commu
with urban specialists:
Communication
Barriers
Physical
Barriers
Perceptual
Barriers.
Emotional
Barriers.
Gender
Barriers
Gender
Barriers
Language
Barriers

Perceptual barrier- There were many
employees who were not vaccinated and
feel discriminated at the workplace
because other colleague is not comfortable
to those people (Wilson and Renouf,
2021). It is important to maintain hygiene
at the workplaces so that it helps to
improve the cultural issues.
manage cultural diversity while other employees are
belonging from other different race or caste they
haves different experience related to their native
places. Due to Covid 19 people are more care about
for their co-worker because lockdown teach them in
the unique manner (Soodmand Afshar and
Moradifar, 2021). Further, company are allowing
the employees which are help to encourages the
acknowledge and acceptance of differences in
appearance, cultural and behavior.
qualitative study. BMJ
p.e043470.
Soodmand Afshar, H. a
Moradifar, M., 2021. T
structural interplay bet
critical cultural awaren
institutional identity, se
reflective teaching and
performance of EFL
teachers. International
Society, Culture &
Language. 9(1). pp.14-

BUSINESS COMMUNICATION

INTRODUCTION
Business communication is the process
which is related to share the information
outside or inside the organisation. The
present leaflet is based on the Brit-tech
which is multinational IT company.
There are some of the communication
barrier faces by the firm due to lockdown.
MAIN BODY
Common challenges and barriers to
effective communications
 Due to lockdown all the
employees have workings from
home so that they have faced the
challenges regarding this in order
to attach with the kids and their
family (Andriyanto, 2019).
 On the physical barriers
employees were avoid to travel
with the help of public transport
and also it takes more time as
compare to personal vehicle.
 After lockdown all the people are
came to office but the challenge
 The body language of the persons
should be proper so that people can
able to feel confident whiles sharing
something.
 The eye contact should be proper
while meeting so that its helps to
feel communicated.
 To avoid mobile or personal
conversation at the workplaces are
help to build good relations with co-
workers.
Demonstrate the importance of cultural
awareness
The cultural awareness is important
for the organization because its helps to
success the team and also improve the
working environment.
Cultures diversity at the organizations is
very common but ins order to empower
ethical practice the firms should more focus
on culture awareness (Jacono, 2020).
Conclusion
It has been con
communications are
part of the busines
help to create
environment at the
Also, the study
challenges that ar
company and stud
barrier that are affe
Further, discussed t
strategies which a
followed by the com
communications are
major that should be
the organization
demonstrated the im
the culture awarenes
used by Brit-tech.
REFRENCES

face by those who were not
vaccinated and other people were
afraid of working with them.
Effective strategies for overcoming
communication barriers
There are different strategies that can
be used by the company in order to
overcome the communication barrier
such as verbal communications which
is important source that are including
presentation, speaking, video call etc.
There is different race, gender, cultures
people are come together for works and it is
important to provide them morale respect.
Also, it is necessary to provide them
training and encourage them for being
promotes equality. The positive
environment are helps to create good
environment at the workplace which is help
to increases the productivity of the firm.
Books and journal
 Andriyanto,
Communicat
between nurs
at the h
systematic
review. Journ
Policy
Management
pp.105-110.
 Jacono, F
Peripheral-to
immune co
at the area po
barrier
bleomycin-in
lung injury
rats. Brain, B
Immunity, 87
633.