Business Communication Assignment 02 3

Business Communication
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Table of Contents
Assignment 02.................................................................................................................................3
Literature review..........................................................................................................................3
Analysis and Discussion..................................................................................................................5
1. Explain and analyse the principles and purposes the HR director would need to consider in a
communication strategy...............................................................................................................5
2. Explain the general characteristics that participants at meetings must have to be good
listeners and good speakers.........................................................................................................7
3. Evaluate your own strengths and weaknesses in terms of communicating, both orally and
writing, in a business context.......................................................................................................9
Conclusion.....................................................................................................................................11
References..................................................................................................................................12
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Assignment 02
Literature review
Organisational development and achievement of the goals and objectives are most often
facilitated through effective communication as it enables the management of an organisation to
build liaison with the staffs of the organisation. It motivates the staffs to perform at their best
level for the attainment of the organisation.
Networking can help the management in this context to connect with the staff of the
organisation. In the case of multi-national organisation, it is very much challenging for the
management to communicate with the staffs. If the management fails to communicate the
mission and vision of the organisation properly with the employees of the organisation, the
employees will fail to perform as expected.
Grafman (2018) said that if anyone fails to explain whatever he wants, he will not be capable to
bring the outcomes.
For example, if the management of an organisation wants to achieve the vision and mission of
the organisation, they need support from the employees. In this context, the first duty of the
management of the organisation is to communicate the vision and mission of the organisation
with the employees. If the vision and mission of the organisation are vague to the employees,
they will not be able to set their target properly.
George Shaw (2010) said that effective communication hampered by cultural differences which
is a potential threat in case of achievement of a particular objective.
For example, a multi-national organisation has an operation in the different region of the world
so the employees of the organisation must be from different culture. The views of people from
different culture and the ways they communicate are not identical which creates a barrier on the
way to the achievement of sustainable development.
Peter (2009) said that not only speaking but also listening is also most important and crucial
factor which requires to accomplish effective communication.
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In this context, the HR manager of an organisation not only provides instructions to the
employees of the organisation to reach the objectives but also listen to the views and ideas of the
employees of the organisation. The management of the organisation must ensure the proper and
smooth flow of authentic information within the organisation.
James Humes (2010) said that language barrier is another major factor that negatively affects the
effective communication within an organisation.
In this context, the management of the organisation must try to memorise some common word of
a different language which will create positive impression among the employees.
According to the Oxley (2009), “Proficiency in a different language will have a great impact on
effective communication as it can be defined as the art of communication across the culture”.
Channel should be developed within an organisation which will enable the employees to share
their views and ideas and to receive direction and information. It will support the management to
convince the mission and vision of the organisation to the employees easily.
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