The Importance of Business Communication in Corporate Responsibility

Running head: BUSINESS COMMUNICATION
Business Communication
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1BUSINESS COMMUNICATION
Table of Contents
Introduction................................................................................................................................3
Ethical Responsibilities..............................................................................................................3
Social Responsibilities...............................................................................................................4
Environmental Responsibilities.................................................................................................6
Conclusion..................................................................................................................................7
Recommendations......................................................................................................................7
References..................................................................................................................................8

2BUSINESS COMMUNICATION
Introduction
The main aim of the given paper is to examine the need for business communication
in a business organisation concerning corporate responsibility. In this connection, the report
is focused on investigating the way the managers and the business effectively communicate
the aspects of ethical, social as well as environmental responsibilities to every single
employee of the organisation and it can be seen that it is vital that the managers are able to
communicate these policies both internally and externally. This report first looks at ethical
responsibilities then focuses on social responsibility and finally looks at the environmental
policies. According to the viewpoint of Crane, Matten and Spence (2019), managers working
in any productive business entity uses the synergy of Corporate Social Responsibility (CSR)
in the concern of boosting the profit margin of the organisation as well as building and
improving better customer as well as employees’ relationship. This is because, in this modern
era of generation, the customers prefer to vote with their power of money and thereby held
the business entities responsible for the broad daily actions in their livelihood. Concerning to
this ideology of the customers, it was found that the companies are responding positively
towards the demands and desires of the customers. In regards to the employees of the
organisation, the firm is known to practice ethical labour ideologies and volunteering
programs that would benefit the employees (Crane and Glozer 2016).
Why managers should communicate externally about corporate
responsibility
As stated by Cassidy (2016), the managers in any effective business entity is
accountable to handle the complete corporate responsibility of the business that starts from
planning to communicate the plans of the same to every external stakeholder of the
organisation. This is because corporate responsibility is a factor that turns to be complex as