Introduction Business communication defines most organizations, resulting in effective marketing campaigns, productive interpersonalrelationshipsamongco-workersand successful customer service resolutions.
P2 Mission, goals, objectives of Monsoon Ltd. The current report based on Tesco PLC which is one of the most valuable retail brand in the United Kingdom. This report will discuss about the various tools of communication which can be electronic and traditional and its use in the business decision making.
Mission of Tesco PLC ‘To be the most highly valued business by: the customers we serve, the communities in which we operate, our loyal and committed colleagues and of course, our shareholders.
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Goals and objectives: •To grow the UK core •To be an outstanding international retailer in stores and online •To be as strong in everything we sell as we are in food
Goals of Tesco PLC •To put our responsibilities to the communities, serve at the heart of what we do •To be a creator of highly valued brands •To build our team so that we create more value
References Guffey, M.E and Loewy, D., 2012.Essentials of business communication. Cengage Learning. Grunig,J.E.,2013.Excellenceinpublicrelationsand communication management. Routledge. Du, S., Bhattacharya, C.B and Sen, S., 2010. Maximizing business returns to corporate social responsibility (CSR): The role of CSR communication.International Journal of Management Reviews.12(1). pp.8-19.
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