Table of Contents INTRODUCTION...........................................................................................................................1 Main Body.......................................................................................................................................1 1.To facilitate inter-departmental cooperation, what measures would you recommend to your colleagues and subordinates to take............................................................................................1 2. What kind of barriers in communication and strategy to overcome from them.....................2 CONCLUSION................................................................................................................................4 REFERENCES................................................................................................................................5
INTRODUCTION Communication is the two way process in whichparticipants exchange information to express or share their thoughts, feeling, ideas etc. In simple words it is the path for interacting with different people. In a business it is the key function for management through which they arrange their goals with in specified period. It is universal aspect that is implemented in all functional areas of the organisation. Their are two types of communication methods are present in industry which includes verbal and non-verbal communication that helps an organisation to attain their goals(Mascle,2013). For this report, Waitrose is chosen as the given organisation which is operating their business in supermarket. Its headquarter is situated in Bracknell England through which they monitor all the middle east market. Main Body Developing inter-departmental cooperation Business communication is rely on the information that is provided by the organisation. This helps them to monitor and control their activities through which they overcome from issues that are present in the organisation. Moreover it helps an organisation to develop healthy working culture in the environment which governs that departments complete their function through receive and send message to each other. Along with these business conservation build friendly relationship between through inter-acting with stakeholders of the organisation. 1.To facilitate inter-departmental cooperation, what measures would you recommend to your colleagues and subordinates to take Communication refers to the understanding of message that mutually depends on receiver and sender through which determines it is essential aspect for management of organisation. Some measures of communication are defined that helps an organisation to attain their goals along with accomplishing organisational goals(Nguyen, Newby and Macaulay, 2015). Motivation-It is essential for manager that all the task is completed with in particular time period. For this managers communicate with employees as it not only help them to complete their task but also encourage them to perform their work in better way. In context of waitrose,managerguidetheiremployeesbyprovidingsuggestionthroughwhichthey accomplish their goals and activities. For this organisational arrange satisfaction surveys that helps them to get the idea of attitude and performance of employees. 1
Sharing of information-Communication work as wheel for the organisation which allow them to transfer essential information within different departments(Pearson, 2017). Like organisation is facing inefficiency in their work because there is no smooth flow of necessary information. For this decision makers implement updated information in their task to complete their activities. Each department has different strengths so in these subordinates will delegate their roles and responsibilities according to their job assign. Control-One of the major function of manager is to control the organisational activities. Usually they controls the behaviours and action of employees to influence them towards organisational goals. For this managers discuss their goals with employees which helps them to understand that on which destination organisation wants to reach in upcoming years. For instance human is a key asset for the organisation in these managers need to thought about need of others also and not always what an organisational needs. Revisit the common goal-In large organisation different departments are working together with the similar purpose in order to assist common goal. Along with these it helps an organisation to identify resources that are required by different department to complete their task. In order to develop cooperation between all departments effectively management implement principle of Esprit de Crops through which mutual trust and understanding is developed in the organisation. It signifies that managers play key role in increasing the motivation among employees(Sigmar, Hynes and Hill, 2012). Project management application-It is essential in the organisation to delegate the roles and responsibilities in different department according to the existing project. This results that all departments need to interacts to briefly understand about the new project. Within waitrose management implement the principle of scalar chain. It includes all employees of organisation from lower department towards upper department and develops effective communication channel between them. This helps an organisation to claim the activities that is performed by them without modification their policy. 2. What kind of barriers in communication and strategy to overcome from them Their are multiple challenges are faced by the organisation among which of them communication barrier is the major aspect that create hindrances in achieving organisational goal. Some of these barriers are mention as follow: 2
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Language barrier-The language barrier is the major factor that produce stops an organisation to make effective communication. As each region has their own language which resultsinrestrictingthecommunicationchannelandspreadunnecessaryorirrelevant information among the organisation(Sodnik and et. al., 2015). In waitrose large number of employees are working that belong to different culture so in these they trained their employees through which they increases their listening skills. It helps them to involve them to emerge them for active listening and to measures that employee is actually listening or giving unnecessary attention. Emotional barrier-Presence of mind or the IQ level of an individual helps to determines the comfort and ease through which they communicate with others. Person who is able to control their emotion are capable with communicate effectively with the employees. For transfer essential information in the organisation it is needed for managers that they contain mixture of facts and emotion which governs that emotion, anger, depression etc. impacts on decision making of persons. For waitrose speakers learns to behave in empathetic way along with this they manage a calm responsibilities through learning essential skills that helps to address different issue by implementing their experience. Getting distracted by external noise-Audible noises that exists in the surroundings create problems or barrier in order to listening the message or information of the speaker. It includes rings of mobile phones, different notification on computer screen, construction noises etc. whenever there is meeting or conference held in organisation then they implement inclusive communication strategy(Verčič and Sriramesh, 2012). It help speaker to generate focus among employees through guiding their employees.For this they provide directions and feedback to employees that help to improve their skills and bring more efficiency in order to achieve organisational gaols. Organisational structure barriers-Their are different methods of communication are present in the organisation which contain their own problems and constraint. Like Waitrose is operating their business in retail sector so communication plays key role in formulating their structure. So that management and employees perform their work effectively. To overcome from these management executed two way communication strategy as it a two way process that involves employees as well as management of the organisation. This results that there are less 3
conflicts will be generated among departments further it helps to transfer information among employees rather they are working in lower management or upper management. Therefore there are various strategy are needed by the organisation in order to transmit important information in the organisation. In context of Waitrose they implement communication strategy which help to improve efficiency and effectiveness of teams. Along with these it help to developflexiblepoliciesthatallowthemtoacquirenecessaryinformationthroughthis departments complete their activities in productive way(Waldeck and et. al., 2012). CONCLUSION In the end it is concluded that business communication is the essential aspect for an organisation. It helps to build positive behaviour and attitude among employees. Along with these it helps an organisation to formulate rules and reduce conflicts among employees. This results that employees will be retain in the organisation for longer period that enhance the productivity of business activities. Apart from these there are several barrier are present in the organisation that create obstacle in the exchange of information. So communication helps an organisation to overcome from these issue and to gain competitive advantage that helps to generate constant profits. 4
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