Effective Business Communication Strategies: Tips for Crafting a Consistent and Compelling Message

This article provides tips for crafting a consistent and compelling business strategy message. It discusses the importance of effective communication in conveying goals and objectives to the team. It also emphasizes the need for social etiquette, positive messaging, and bias-free communication. The article includes a sample recommendation letter for higher education and a complaint letter example.

BUSINESS COMMUNICATION

TABLE OF CONTENTS
Question 1..................................................................................................................................3
Question 2..................................................................................................................................5
Question 3..................................................................................................................................6
A.............................................................................................................................................6
B.............................................................................................................................................7
Reference List............................................................................................................................8
2

Question 1
I am a team leader of the business community of amazon inc. In this company, one intern
group has joined. So in this section, I have been provided with the responsibility of drafting a
business massage. A business strategy is an important component of any firm. It provides a
springboard for developing the company vision as well as the mission, storing innovative
ideas, including laying out short- and long-term strategic initiatives. Whereas the specifics of
an overall business plan are important, the overall message of a business strategy is equally
important to consider. In this section, there are some pointers to remember to assure that the
business strategy has a consistent, compelling theme throughout. When improving the
business messaging, in this section there were four traits of clients demand taking note of
client demands:
1. This section conveys goals, objectives, as well as other organizational demands to its
team succinctly and accurately (Pérez et al. 2019). To guarantee that objectives were
given to its staff in a manner that they can grasp, I ought to be an expert in writing and
verbally. Good leaders earn the respect of their staff through being honest with
people. Employees enjoy somebody ready to tell people the facts, although if they
don't agree with what leadership would have to say. By promoting collaboration as
well as supporting positive working relationships amongst workers, good leaders may
bring their group back closer. Whenever employees trust one another, they collaborate
more effectively and produce more results. Leaders must make critical judgments in a
short amount of time. People evaluate as well as grasp their choices rather than
depending on guessing. They are confident in their decisions and can explain why we
made them.
2. Social etiquette isn't longer just about identifying the audience; it also helps to create
a more effective communication system that avoids unpleasant emotional reactions. A
brand message plan is frequently linked to knowing company customers. Certainly, it
is advertising as well as a marketing tool that aids in the direction of their promotional
activities. That isn't to say it shouldn't influence a company's marketing plan. Mostly
on the opposite, among the first tasks to be done when establishing a firm is to "get to
understand your customer” (Granata and Scozzese, 2018). Build a customer persona
that represents their ideal client. Plan how to provide a comprehensive, engaging
3

customer experience that transforms problem-solving consumers towards paying
clients with their solutions. We can tailor the corporate strategy to appeal focused on
the target audience simply defining who we are selling to. We can tailor the corporate
strategy to appeal focused on the target audience simply defining who we are selling
to. The message required to be front-loaded with any kind of material that indicates to
the client that we should have its services people require, "says digital marketing
agency Hennessey Digital '' while addressing user interest as well as how to customize
content toward the audience. Let's put it another way, figure out what it was
reviewing amazon's marketing strategy as well as personalize the facts to address their
questions and concerns ahead of time.
3. Emphasizing the Positive would not want to waste time explaining things that don't
need to be explained or wandering down rabbit holes (Kurbakova et al. 2020). That is
why we must try to show my expertise concisely. The greatest method to transmit a
clear, strong message has been to be cautious about my phrasing. Since you're too
wordy or perhaps lengthy, then the main point will be diluted and muddled. Consider
which one to use when we determine the audiences (including company target
consumers and people reading the overall business plan) plus draw out particular sales
and economic statistics (further on that later). Consider whether each statistic or
figure contributes to the overall message in their plan or merely complicates things.
Whether we want to leave a mark on the audience, amazon's company plan should
represent a passion as well as a strong vision. Constantly relate executive summary as
well as aims along with priorities to amazon organization's larger purpose while
writing them. If we haven't already done so, establish a purpose statement for Amazon
Company when we start writing the bigger strategic plan. Its mission statement, as per
e-commerce behemoth Big Business, must tell people why the firm exists as well as
what distinguishes it.
4. Language or writing which tries to have included ethnic backgrounds, Tran’s people,
sexualities, age, capabilities, as well as religious affiliation by speaking in a situation
that allows no implications about the audience of such a message is known as bias-
free communication. Ensuring we are having relevant conversations and utilizing
bias-free terminology is a crucial element of speaking without bias. Ensuring we are
having relevant conversations and utilizing bias-free terminology is a crucial element
of speaking without bias (Williams et al. 2020). When it comes to efficiently
4

communicate without offending the audience, the poster's phrasing is critical. "Bias-
free language is language" that would be attentive to men's sex, race, experience,
physical shape, as well as many other characteristics, as per Locker. As per the
business example, bias-free language means communication within respective of their
gender and the race along with organizational contexts. Communication is prescribed
based on the skill that the worker showcase.
Question 2
Introduction
This section is also discussing the details of the little girl's bibliography and lifestyle. Lisa is
a girl who are working in a finance company for the last 3 years. She working for that
company very sincerely for the last 3 years. But one day she realizes that higher education is
better for job satisfaction and economic satisfaction. That is the reason Lisa wants to admit
the college for higher education. Which university she will be admitted that university should
be reputed because the reputed university provided the proper facility for the student culture,
and create one eco-friendly environment. for the admission purposes list need one
recommendation letter from the former university principal recommendation letter. That is
the reason Lisa has written one letter to her principal asking for a recommendation letter.
Recommendation letter
Dear professor
I hope you're doing well! I'm Lisa of your organization's former students. After leaving the
college I'm working in the field of Finance for the last 3 years (Szkudlarek et al. 2020). For
the past 3 years, I could not contact you because of a lack of time due to work. In my college
days, I remember a lot of stories along with playing with friends. At what time I was admitted
to your college you call me and ask me about my introduction and my life goal. At that time I
was thinking that you're a very strict teacher and how to handle your teaching style and how
to face you. But after some days when I start to talk related to the subject meter. Then I
realize that you are a very friendly teacher. And gradually I understand that you are very
Strick about the study. Your teaching style and giving a real-time example very much help
me to understand the increasing the remembering power. I miss you so much for all your 11
o'clock classes which have been very helpful for me. Your comfortable teaching style and
your teaching methods have helped me to understand various topics very effectively. I miss
your rules and your love along with your caring nature. I am following all the guidelines and
5

lessons that you taught me. I also apricate to your teaching style of yours related to the
subject matter. Your teaching style was confident and the convenience strategy used by you
was helpful. I always remember that in the teaching time you had been provided the meaning
full with real-time examples. That brings me to get practical knowledge. miss all these things
very much. Your guidelines helped me to build my career. Many stories from my
undergraduate days, as well as playing with friends, come to my mind. I'll miss you terribly. I
miss your leadership, affection, and care. All of the regulations and procedures you've taught
me are being followed. Those subject-matter-expert-oriented teaching methods are also
something I love. I miss your relaxed teaching style and practical teaching approach. This
letter is to state that I have decided to do my postgraduate in management at a reputed
college. So I want to leave a request to you for the recommendation of a good college for my
post-graduation which would be the best for me and also recommended by you. I know you
feel bad because after a long time, I decided to contact you but it is true that because of the
work pressure I could not leave a message for you.
I request that you provide me with a recommendation letter for future improvement in my
career. I recall many stories from my college days, as well as playing with my pals. I praise
you so much. I will always miss your rule, your affection, and your concern (Despitasari,
2021). I will always carry with me your life lessons which have not only guided me on the
right path but also motivated me to make good decisions. I also appreciate you so much for
all the sacrifices you've done for us. Your sacrifices don't go unnoticed. I am so grateful for
the impact you have made on me. So I request you to provide a letter of recommendation
which can help me to be admitted to the best college for post-graduate studies. I hope your
recommendation will also help me to get confidence and in the future get me better
opportunities.
Thank you
Lisa
Conclusion
In this section, it is summarized that Lisa is a girl who has been working in the finance
company for the last 3 years. Because of some issues, Lisa has decided to be admitted to the
postgraduate program at a reputed university. For that Lisa needs a recommendation from the
principal for higher education. For that purpose, that letter has been written to a principal of
the former principal for requested to a recommendation letter for the further study.
6

Question 3
A.
The complaint tone should not be negative and remember this for this type of letter as it has
been provided the appropriate reason for complaint. I am focusing on the authoritative tone
because it helps to make an impact on the reader. Correspondence sets the correct tone that
lets the firm know you're serious about your complaint. At also has to use the role of succinct
which is to help quickly reach the stage (Vettorel, 2019). Customer service staff may receive
tens of dozens of messages every day, which means you must rapidly get through to the point
where they understand what it is they're working with before they begin reading. This is
especially true for major complaints that potentially result in large financial losses. I am also
focusing on the spelling and grammar mistakes of the complaint letter. Because this type of
mistake can negatively impact the way to my complaint. The effect of the tone affects the
firm quickly and positively. And as per the use of the polite words, the reader has been
responding very positively to the complaint. And very first the jassa lavvy has been found on
her credit card.
B.
To
The flip kart
I hereby requested that I am jassa lavvy. I was given an order stand of kitchen mixture with
the cost of 40,000. It has been delivered on 1 Feb 2022 (Roshid et al. 2022). In the use time, I
have followed that product not performing satisfactorily. And I am giving it back to return on
5 February 2022. Following our telephone conversation earlier today, I am writing to give
complain about my dissatisfaction with the product of the stand kitchen mixture for not
performing satisfactorily, which I booked from The Flip cart company for me to use in the
kitchen. For not performing well reason I returned this product on 5 February 2022. After
returning it, I contact the firm once a week, along with the spokesman for the firm tells me
that shipping along with handling expenses, while also money equal to mixer's cost, will be
returned to your accounts. My commercial and transactional banking arrived on March 15th,
as well as to my surprise, no credit had been put to my accounts for the mixers, their
shipping, plus handling charges.
Sincerely yours
7

Jassa lavvy
8

Reference List
Journals
Coffelt, T.A., Grauman, D. and Smith, F.L., 2019. Employers’ perspectives on workplace
communication skills: The meaning of communication skills. Business and Professional
Communication Quarterly, 82(4), pp.418-439.
Cogo, A. and Yanaprasart, P., 2018. “English is the language of business”: An exploration of
language ideologies in two European corporate contexts.
Despitasari, N.W.P., 2021. Students’ perception of English medium of instruction (EMI) in
Indonesia: A case study in a Business Communication course in a private higher education
institution (HEI). Journal of Arts and Humanities, 10(04), pp.28-38.
Granata, G. and Scozzese, G., 2018. The Evolution of Viral Marketing to Improve Business
Communication. International Business Research, 11(12), pp.105-112.
Kurbakova, S.N., Galizina, E.G., Karnaukhova, A.A., Pletneva, N.S. and Kuzminov, V.A.,
2020. Development of approaches to intercultural business communication in the context of
globalization. International Journal of Management (IJM), 11(3).
Medriano Jr, R.S. and Bautista, A.S., 2020. Integrating business English communication in
the contextualized teaching of an ESL graduate course. The Asian ESP Journal, 16(2.1),
pp.70-88.
Pérez Ruiz, A., Collado Agudo, J., García de los Salmones, M.D.M., Herrero Crespo, A. and
San Martín Gutiérrez, H., 2019. An Empirical Exploration of the Perceived Effectiveness of
a" Flipped Classroom" in a Business Communication Course.
Radovic Markovic, M. and Salamzadeh, A., 2018. The importance of communication in
business management. In Radovic Markovic, M., & Salamzadeh, A.(2018). The Importance
of Communication in Business Management, The 7th International Scientific Conference on
Employment, Education and Entrepreneurship, Belgrade, Serbia.
Roshid, M.M., Webb, S. and Chowdhury, R., 2022. English as a business lingua franca: A
discursive analysis of business e-mails. International Journal of Business
Communication, 59(1), pp.83-103.
ROZALENA, A.R.A., 2018. COMMUNICATION SKILLS OF BUSINESS CONCEPTS
BASED ON INDUSTRIAL CONCEPTS 4.0. EKBIS (Ekonomi & Bisnis), 6(2), pp.1-12.
9

Szkudlarek, B., Osland, J.S., Nardon, L. and Zander, L., 2020. Communication and culture in
international business–Moving the field forward. Journal of World Business, 55(6),
p.101126.
Vettorel, P., 2019. BELF, communication strategies and ELT business materials. Iperstoria,
(13).
Williams, V., 2020. Effective business communication. Fundamentals of Business
Communication.
10