Running head: BUSINESS COMMUNICATION1Business communication.Student NameInstitution
BUSINESS COMMUNICATION2Table of ContentsAbstract............................................................................................................................................2Introduction......................................................................................................................................3Discussion........................................................................................................................................4Digital communication in modern age.........................................................................................4Importance of digital communication..........................................................................................4Social media communication in organizations............................................................................5Social media era...........................................................................................................................5Social media strategies.................................................................................................................6Conclusion.......................................................................................................................................6References........................................................................................................................................7
BUSINESS COMMUNICATION3AbstractTo keep up with the changing dynamics of the business environment, organizations have to embrace the use digital communication strategies to stay relevant and be able to compete favorably with the competitors. The use of social media has proved to be of much importance when it comes to the success of the business because it plays a very critical role. This report has used various resources to highlight the importance of using social media to communicate in many organization and IBM has been used as the focal company.
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