Importance of Business Consulting in Regent College
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This report discusses the importance of business consulting in Regent College and identifies the challenges they are facing, such as lack of student diversity and brand awareness. It provides insights on how to address these issues and achieve organizational objectives.
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EXECUTIVE SUMMARY In this report, it has been summarised about the importance of business consulting in the organization. It has been chosen the Regent College as client and identifying the problems they are facing.main purpose of this report is to demonstrate an understanding about the client`s main challenges and areas of importance in order to achieve organisational objectives. Identifying the lack of student diversity, lower participation, lack of brand awareness etc.Furthermore, this documentation has summarised these problem in different areas and find out its importance within organizational goal or objective. 1
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Contents EXECUTIVE SUMMARY………………………………………………………………………2 INTRODUCTION………………………………………………………………………………..4 Overview of client and main challenges………………………………………...…5 Break down the problem, critically analysis of area and importance………….…..7 Main issues and Ranking……………………………………………………………………..8 CONCLUSION…………………………………………………………………………………...9 REFERENCES…………………………………………………………………………………..10 2
INTRODUCTION A business consulting is based on the professional term who provides expert advice in particular areas such as management, security, marketing, digital transformation and other specialized fields. This report is mainly focused on Regent College as client in market, identifying the problem within educational field or area they are facing. Furthermore, this documentation will discuss about the problems which critically analysing and representing the significance of client. However, this report will identify three common issues that client will face and ranked in market as per their performance. Background of Regent College (Client)- Regent college is one of the educational institutions which was started in 2000 by Dr. Pankaj. The beginning of institution in small level, has 5 different campus across London. This organization provide the various kind of business management courses for students. After carrying the initial feasibility: it has found that Regent College is facing number of challenges such as lack of physical space, lack of brand awareness and low participation of students, lack of student diversity etc. 3
Overview of client and main challenges Regent College isbased on the educational institution that offers various kind of business management courses for different students. Company. In context of educational field, it is consider as great invention that supports for providing the better educational services. As per background analysis, it has been identified that regent college established in London,its 5 different campus located in UK. The London office is always supports in term of advantage, initiatives and takes a particular interest in the improvement of educational system. This institution will support for inspiring or motivating every children to gain more knowledge and participate into different learning program or event. Regent college is a learning supporter of tech city and also initiative to create an effective dynamic technology cluster. This kind of institution is always focused on the different learning program. In order to promote awareness of brand among local communities. Regent college as forces in which driving change as many and various(Khodayari Zarnaq,2020).Usually, Regent College as client, they are facing the business challenges while shifting towards implementation of new approach in business growth and development. Regent College will try to consider some important approaches, but each come with significant challenges. The primary vision of regent college is to establish truly local university. A brand awareness with greater London is becoming low. Nowadays, it has been rapidly increasing the competition level of Regent College in term of its professional services. Regent college have faced the various problem due to lack of brand awareness, low involvement of student participation, lack of diversity and etc. Challenges- There are some common challenges face by Regent College as following: All five campuses lack the physical space to grow and expand-it is one of the most common challenge faces by regent college. A lack of physical space can reduce the ability to grow the educational institution in global worlds. Initially, many students have concerned about the physical infrastructure for university and attracted towards(Abbas, 4
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2020).Regent college have established five different campus, but they have a lack of areas, space to gather or collect large number of student at one time. In this way, it would increaseproblemfordegradingimpressionamongstudents,alsodecreasingthe profitability as well as productivity in marketplace. Lack of awareness of regent college in the local community-In regent college, various kind of experienced as well as inexperienced like educators, and instructors can try to engage with community. In order to represent as uniqueness but sometimes, Regent college has faced the difficulties for which many are not equipped. In London based local community,familiesandchildrenarenotproperlyawareaboutthe“business management courses” of regent college. In this way, limited number of students have beentakenadmissionwithinregentcollege.Atcertainlevel,itshouldariseas challenging situation of Regent College to stable position of institution in UK. Lack of student diversity-it is another important threat, challenge face for students in Regent College. One of primary problem with lack of student diversity in the educational institution is that when occurred discrimination, harassment, and many students can easily feel alone. Kingsbury campus has revealed that over 90% of student belonging to the ethnicgroup (Gružauskasand et.al.,2020).Therefore, it will be increasing the Diversity in the class room in context of growth, self-reflection, empathy, tolerance. Break down the problem, critically analysis of area and importance Competitors:As per research, it has examined the differentmain competitors of Regent College in London such asBarnet and Southgate College.Regent college 5 large campuses across London and also provide the better 18 online courses.Alternative competitors are growing rapidly due to the highquality of their education system which deemed high whilst their level of student satisfaction rate is also high. On the basis of lack of physical space problem in Regent College, which will be increasing as high competition level. Alternative competitors have been provided 5 Campus with full of large space areas. In this way, it can easily identify high competition in marketplace.Main 5
competitors of Regent College is “College of North West London”which become consider the biggest unique competitors because of their effectiveness in educational services. Therefore, regent college can make an effective plan to improve current physical appearance, infrastructure and overcome challenging situation. Target customers:Basically, regent college has been targeted theYoung people, who’s aged between 18 to 29, make up 80% of students(Passlickand Et.al.,2020).Regent college is always supported the person and provide direction to adopt growth strategies. In regardless to the lack of diversity problem, Regent college is primarily targeting the potential student but certain point it would arise discrimination, harassment among students.The target market of Regent College is Local communities, families and student in UK, targeting young people age between 18 to 29. Market trend: In UK, higher education rate is worth£43bn(Schoon,2020). There are various kind of educational institutions in which provide the world’s best class educational services. Due to Brexit, many local communities are not capable to submit fees for their children. In this way, it will minimize UK study and down by2% from 860 application to 43,030. In recently,COVID 19 has had a big impact on higher education,tuition fees is estimated to drop by £2.6bn next year(Gružauskasand et.al.,2020). On the basis of lack of awareness regarding Regent college in the local community because many families, communities can refuse to send back their children within college for purpose of studying. 6
Pestle Analysis- It is based on the tool or platform that can provide as prompts to staff members and management involved in the analysis of changes in Regent college environment. It enabled them to carry out the comprehensive analysis. Political- Regent College is based on the private educational institution in which follows own policies and procedures. At that time, institution have faced the risk, threat that may fail to deliver the policy away from local priorities. Moreover, changes in the curriculum with short lead times. Economic- in this factor, it has identified that local government initiative towards funding decision which may directly affecting on the Regent college. The ability of local communities, families to raise funds for optional activities. Social- it decline the preference of local communities towards higher educational system. in this way, It may affect the nature, behavior and attitude of students towards Regent college. Technological- Change to the equipment’s or standards that require to identifying the importance in Regent college. In this way, it promote awareness about the brand among local communities, families and etc. Legal- Any kind of new legislation will create risk, threat for Regent college because it has been increased the more pressure on the Regent college in context of rules or regulation. Environmental- Regent College has concerned about the new layout, structure which may create as new danger for students in term of reduction of green space areas, change route of buses. 7
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Main issues and Ranking Regent College as client stay ahead of curve when adopting new modern technologies, rapidly shifting towards geopolitical situation. From above analysis, Identifying three top issues that Regent college is facing and clearly state that they have ranked these as top level. Rank-1: Lack of brand awareness- Lack of brand awareness is top one challenge face by regent college in which directly affecting on the overall business profitability in global world.Local students in term of educational services have become considered as demanding, pushing back against the concepts such as fixed fees and greater transparency on particular price/cost. Thinking into character does not shown as few of any search engine(Sharmaand Soederberg,2020). Especially, the audience of thinking into character are as young people. At certain point, there is a lack brand awareness among young students. Therefore, it automatically reduce the ranking of regent college in term of search engine. Rank-2: Low participation of students- This type of issue is located in second position and identifying the lower participation of student towards different activities. In this way, Regent College isthinking into the different program or event that solely depends on the participation of students.Nowadays, it has been changing the lifestyle of student and difficult to engage with self-improvement plan.it has found that 50% of educational officer face the challenge by low participation of students in different program or event (Yatsechko,2020). Rank-3: Integration into partnership university program or event- This type of issue is setup in third position because it is consider as less effect on the regent college. Because it would be handled through effective strategic plan.In recently, Regent Collegewillbeconductingaprogramandintegratedwithpartnershipuniversityevent. Sometimes, it willimplementing as new technologies in which enabled them to do more with less, competitors educational institution have already established their position in London areas. 8
Incorporated thinking into new institution can be tough, difficult. Regent college has been implementing the programme will require to encourage the student by representing the key advantage, benefits of thinking into significant characters. As per analysis, it has found that Regent college thinking into strategic plan such as Roll out of thinking into character. Justify and why this is 3rdpriority- Integration into partnership university program or event is consider third priority because it depend upon the coordination or interaction between different Universities at the time of events. In this way, other universities are enabled them to share information for Regent college regarding partnership events. That’s why, it should be mention as rank as third priority in issue of Integration into partnership university program CONCLUSION From above discussion, It has concluded that business consulting plays important role in context of professional, which help for handling better expert advice within different areas such as management, security, marketing, digital transformation and other specialized fields.In previous studies, it has been chosen as client such as Regent College in market, identifying their problem or challenge where they have faced in different areas.Furthermore, it can be identified the problems such as lack of diversity, lack of student participation, lack of brand awareness etc. through this study, it has been examined the certain aspect of main challenge that need to be controlled by effective strategic plan. Discussion has been carried out overview of Regent college, background information, challenges or issues. Afterwards, it has been representing a list of challenges in rank wise. 9
REFERENCES Book and Journals Abbas, S.A., 2020 Formation of Brand Loyalty Matrix for Higher Education Institutions (HEIs). Gružauskas, V. and et.al., 2020. Development of a market trend evaluation system for policy making.Journal of competitiveness.12(2). pp.22-37. Khodayari Zarnaq, R., 2020. Winning the COVID-19 War: McKinsey & Company's Proposed Plan for Action at the Local Level.The Journal of Qazvin University of Medical Sciences.24(2). pp.102-107. Passlick, J. and et.al., 2020. Predictive maintenance as an internet of things enabled business model: A taxonomy.Electronic Markets. pp.1-21. Schoon, I., 2020. Navigating an Uncertain Labor Market in the UK: The Role of Structure and Agency in the Transition from School to Work.The ANNALS of the American Academy of Political and Social Science.688(1). pp.77-92. Sharma, S. and Soederberg, S., 2020. Redesigning the business of development: the case of the World Economic Forum and global risk management.Review of International Political Economy.27(4). pp.828-854. Yatsechko, S.S., 2020. Building an Institutional Model of Interaction Between Government and BusinessinPublic-PrivatePartnership.InGrowthPolesoftheGlobalEconomy: Emergence, Changes and Future Perspectives(pp. 709-716). Springer, Cham. 10