Business Consulting for Fairfield School of Business and Regent College London

This article discusses two projects in business consulting for Fairfield School of Business and Regent College London. It covers the client's problem, target audience, competition, and market. The article also includes references to books and journals.

Business Consulting

Table of Contents
INTRODUCTION......................................................................................................................3
MAIN BODY.............................................................................................................................3
Project A.....................................................................................................................................3
Client’s problem.....................................................................................................................3
Target audience......................................................................................................................3
Competition............................................................................................................................4
Market....................................................................................................................................4
Project B.....................................................................................................................................5
Client’s problem.....................................................................................................................5
Target audience......................................................................................................................5
Competition............................................................................................................................5
Market....................................................................................................................................6
CONCLUSION..........................................................................................................................6
REFERENCES...........................................................................................................................7
Books and Journals:...............................................................................................................7

INTRODUCTION
A business consultant is a professional who gives professional advice in a particular
area. Fairfield School of Business (FSB) is the college that launch new courses for their
student they provide good education to their student (Haapakorpi, 2021). This college
required a good quality teacher for their college so the college hire HR for advice on the
recruitment the qualified teacher. College also tells the target audience and competition in the
market. In this presentation, the researcher said that the two projects one is the FSB college
requirement and the second is the digital marketing how colleges influence the target
audience digital. Project A is the educational institution launching the new course for students
and second is the digital market how the education institution stands in the digitally market.
MAIN BODY
Project A
Client’s problem
Fairfield School of Business is the community-based learning provider in croydon. It
is an independent private higher education institution that gives a multi-cultural learning
experience. Institutions see growing demand for business-oriented skills so they launch new
and vocational courses in an institution for their student. This course demand high-quality
teachers so the institution recruits good teacher in the institution (Nissen and et.al., 2019).
Institutions hire HR for solving the recruitment problem they provide specific qualifications
according to the course. Institutions know that numerous entrance enters this market so the
demand for qualified staff is increasing day by day it means that FSB is now recruiting well-
qualified teachers. A specialist professional qualified teacher has developed education of
institution and motivate their students. Now HR search the qualified teachers which become a
credible employer of the institution. Institute recruits academic staff in the area of accounting
and financial management.
Target audience
College's target audience is their student. The institution provides a qualified
education to its students. They give good specific content to encourage student for learning or
also institute provide a supportive and inspiring experience to their students it reduce barriers
to learning and give technical education (Hubin, 2021). Now the world is going to reach
digital so that institutions provide digital education with equipment or skills that become a

progressive reinforcement in the study. College targets their students by providing their
dream jobs and employment opportunity. Students need a new course which allows seeking
world economy. These courses give employment so that colleges add new courses to their
curriculum for a better future. Students attract to luxuries which can they avail themselves to
achieve their target. College provides a good education for their student they connect with
their jobs. Education is the pyramid that raises student living standards. Students become Dr,
CA Engineers, or many things because institutions provide these courses for students these
courses demand employment opportunities in the market.
Competition
Competition is everywhere in the field of education it is at the higher level. Colleges
in the UK provide courses and attract well-qualified teachers in their colleges. It becomes
very hard to attract a well-qualified teacher to college. Many institutions and colleges in the
UK reduce their prices in the course and attract learners for admission to their colleges they
use various tools to attract target students (Kaslow and Friedland, 2021). They show they
have very good qualified teachers or they give good placement in companies. They use these
tools for attracting students for admission to their colleges. FSB College remains in this
competition last many years so they built goodwill. Students know that FSB College is
provide good quality of education or placement in college. So that student wanted to appear
in this college. FSB College maintains its reputation and goodwill in the various competition.
They work hard in college for giving good education.
Market
There are various colleges in the UK so the education market is very demanding.
Every college gives the best information and knowledge in the institution. Some kind of
colleges set their eligibility area in front of the students these things are distinct from other
colleges. FSB is one of the unique colleges which set its market position in front of many
colleges. FSB is provided a good education for a student they add various tasks and
opportunities for their student (Donchenko, 2020). FSB's mission is to provide good quality
of education for the student. College thinks every student has the right to education so they
provide education and various courses which increase the living of standard of students and
increase their thoughts the cognitive learning. This unique thinking is stand to increase
market share in front of the various college.

Project B
Client’s problem
It is identified that the client is of The Regent College London. Their plan is to create
a learning environment so that they are able to develop some discipline which helps them to
create some good habits that will lead to becoming a winner in all areas of life. The client is
facing a problem to execute this motor and practical life because it is not an easy task. In
order to execute this plan, they need to hire people which becomes very difficult because the
University required experts who are able to satisfy the demand of students (Mihailović,
Radosavljević and Popović, 2021). In order to understand the client problem in a deeper
manner, it is necessary to understand the competitors, target audience and market of the
company. This will helps in analysing the problem in a deeper manner.
Target audience
The targeted audience of regent college can be better analysed with the use of the STP
approach. Segmentation requires segmenting the whole market into a small number of
people. It is found that colleges segmented the market on the basis of demographic factors.
The targeted audience of regent college is the workforce as the main problem is to hire scale
full employees so that they are able to handle the project or program which they want to
create for the students. Region College requires to give the reason to the student so that they
are able to take interest in the program.
Competition
The competition was found to be very high and the industry because it is analysed
with the help of porter's 5 forces model that regent college is facing tough competition in the
market. According to the model, there is a high threat of new entrants because every day in
London there is a continuous increase in the number of colleges. In the case of the power of
suppliers the colleges do not facing as many problems because it is identified that there is less
power of suppliers found in education market (Nissen, Nissen and Rauscher, 2019). The
power of buyers is playing an important role in the education market because it is identified
that the power of buyers is very high and it provided a direct impact on the institutions and
regent colleges need to consider this factor. Their planning to create a program and that's why
did need to consider the power of buyers. It is found competition is very high in London
because there are many large numbers of colleges identified in London. Due to this factor, it
is identified that there are high chances of the threat of substitutes and competitive rivalry is
continuously increasing.

Market
The market of educational institutions is very complex. The reason behind this is
every day the competition is continuously rising and creates many problems for the colleges.
For example, the reason college wants to hire experts in the market is also found to be the
same demand as FSB. Due to this, both colleges face tough competition because this is the
requirement of both colleges (Ratalewska, 2018). It becomes difficult for Regent College to
make its program different. In order to make the position in the market, it becomes very
important for regent college to understand the demand of people. This is very important to
make the strategy right then only they will be able to gain competitive advantage.
CONCLUSION
It can be concluded from the above discussion that every day the competition and
education in the environment increasing and the demand for students is also increasing. Due
to this college requires to launch some new programs which help them to attract students to
their organisation. This report included two important projects which includes the discussion
of clients' problems. In addition to this, there is also a discussion of the target market,
audience, and competition.

REFERENCES
Books and Journals:
Donchenko, K., 2020. Business consulting in Russia: business development plan for
company X.
Haapakorpi, A., 2021. Freedom but insecurity: The business consulting profession in the
post-industrial service society. Nordic journal of working life studies, 11(1).
Hubin, K.H., 2021. Ways for developing the marketing business consulting industry in
Ukraine. Economic Theory, (2), pp.52-67.
Kaslow, F.W. and Friedland, L., 2021. Evaluation and Assessment in Family Business
Consulting. In Consultation to Family Business Enterprises (pp. 39-55). Springer,
Cham.
Mihailović, B., Radosavljević, K. and Popović, V., 2021. BUSINESS CONSULTING AS A
FACTOR OF KNOWLEDGE IMPROVEMENT IN HUMAN RESOURCES
MANAGEMENT. KNOWLEDGE-International Journal, 47(1), pp.31-36.
Nissen, V., and et.al., 2019. On the current state of digital transformation in the German
market for business consulting. In Advances in Consulting Research (pp. 317-339).
Springer, Cham.
Nissen, V., Nissen, V. and Rauscher, 2019. Advances in consulting research. Springer
International Publishing.
Ratalewska, M., 2018. The role of entrepreneurship and business consulting in companies in
creative industries. Problemy Zarządzania, (1/2018 (73), t. 2), pp.181-191.