Business Consulting for LSST Aston Birmingham Campus

BM561 BUSINESS
CONSULTING

Executive summary
The report has discussed on business consultancy that helps the client in giving the right
policy so that it can run the company properly. Moreover, it has also depicted about the
issues faced by the client and discussed about the competitor analysis. It has also analysed
SWOT and PESTEL of the client so that internal and external factor.

TABLE OF CONTENTS
Executive summary..........................................................................................................................2
INTRODUCTION...........................................................................................................................4
ANALYSIS......................................................................................................................................4
State client’s problem clearly and concisely...............................................................................4
Carryout competitor analysis......................................................................................................4
Segment client’s problem accordingly........................................................................................5
Complete a target audience analysis...........................................................................................5
Perform a SWOT analysis of your client to explain possible links to problem..........................5
Use integrative framework to diagnose client’s problem...........................................................6
Specify Three factors (issues) at origin of client’s problem.......................................................6
Use PESTEL to further analyse the three issues.........................................................................7
Provide recommendations to mitigate effects of the three issues to solve client’s problem.......7
CONCLUSION................................................................................................................................7
REFERENCES................................................................................................................................8