Descriptive Analysis Report of Data - Syngenta

Added on - 21 Jul 2020

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BUSINESS DECISIONMAKING
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INTRODUCTIONAnalytics is one of thefield that is growing at rapid pace across the globe. In the currentreport data analysis in context of Syngenta is done by using decriptive analysis tool. Results areinterpreted in proper manner. On the basis of results recommendation is done to the firm in theformal business report. Apart from this,in present research sudytrend analysis isdone andoutcomes are analyzed in legitimate way. At end the research study, network diagram isprepsared and sequence in which activities must be performed is determined. Along with this, byusing project appraisal methods best one is selctedin respect to the company.TASK 11.1 Gathering of varied sort of data for researchSyngenta is the one of the leading manufactuer of the fungcide and pesicides across theglobe. In the current report detail plan will be outlined which will be followed to carried outresearch work in legitimate way. In order to do present research study primary and secondarydata will be gathered. According to requirement of the research study it will be determined whatwill be proportion of primary and secondary research in overall work. Secondary data will begathered from the varied sources like reading items and electronic media (Babajana and Phillips,2016). By reviewing a literature broad understanding will be developed about current researchtopic and about international market. Apart from secondary research primary research will alsobe done and under this questionnaire will be distributed among respondents. In the presentresearch study sample of 20 respondents will be taken that have good understanding ofpesticides. By doing so it will be ensured that research work is carried out in proper manner bythe business firm.1.2 Sampling method and survery methodologySampling methods and survey methodology play an important role in making anyresearch success or failed. As part of survey methodolgy sample size of 20 respondents will betaken that are residing nearby to London.Varied approaches that are available to extract sampleunits from population are given below.Simple random sampling:Undermentionedmethod randomly sample units are choosenfrom the group of people which is commonly termed as population (Gong and et.al.,2016). In other words it can be said that without taking any factor as base at own desiresample units are taken from population.2|P a g e
Stratified random sampling:This approach is inverse of the simple random samplingmethod. This is because under this some parameters are determined and by conideringsame people are taken as respondent by the business firm. mentioned approach will betaken in the present research study.Cluster sampling:In this method group of geographic area is prepared and from samesample units are taken (Vladusic, Rebic and Hrsum, 2016). It can be said that this methodis similar to stratified sampling method.Convenience sampling:By considering safe zone sample units are taken from thepopulation like done in case offirst above mentioned method.1.3 Set of questionsof researchName:Age:Gender:1. Below time period in respect to using Syngenta product is given. Please select specific one?1-5 years6-10 years11-15yearsMore than 15 years2. What factors you often taken in to account while purchasing pesticides?Relaxation in price of productEffectiveness of the productOther3. Do satisfation level of customers is high onSyngenta product?Strongly happyHappyNeutralUnhappyStrongly unhappy4. As per your opinion which will be best price tactic for out company?Low priceHigh price3|P a g e
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