Business Decision Making: Analyzing the Impact of Technology on Shopping Habits

Business decision making

Contents
Introduction......................................................................................................................................3
Task 1...............................................................................................................................................4
Introduction..................................................................................................................................4
a) Create a plan............................................................................................................................4
b) present survey methodology and sampling frame...................................................................4
c) Design questionnaire...............................................................................................................5
Conclusion...................................................................................................................................8
Task 2...............................................................................................................................................9
a) Summarise data........................................................................................................................9
b) Draw conclusions....................................................................................................................9
c) Analyse through the measure of dispersion...........................................................................10
d) Analyse usefulness of quartiles, percentiles and correlation coefficient...............................10
Task 3.............................................................................................................................................12
a) Produce graphs and draw conclusion....................................................................................12
b) Create trend lines...................................................................................................................16
c) Prepare presentation..............................................................................................................17
d) Present formal report.............................................................................................................18
Task 4.............................................................................................................................................19
a) Define various information processing tools.........................................................................19
b) Network diagram..................................................................................................................19
c) Use financial tools.................................................................................................................20
d) Calculate NPV.......................................................................................................................21
e) Calculate IRR........................................................................................................................22
Conclusion:....................................................................................................................................23
References......................................................................................................................................24

Introduction:
This assignment depicts about the adverse impact placed over the street shops and shopping
malls due to innovation arrived due to technology and the change brought in by multi-channel
shopping. In order to analyse the change, research is conducted through two research methods
namely, primary and secondary method. The questionnaire technique is the main tool to analyse
the change impact over malls and shops. The assignment also conducts a segment for analysing
the capital budgeting techniques and techniques like payback period, IRR and NPV are further
analysed through practical example. Overall, the research would aid in concluding the end
result of a research topic.

Task 1:
Introduction:
This is a survey planning about statistical techniques, data methodologies etc. for assessing the
impact of technology changes and evolution over shops and malls. The survey would be
conducted over student campuses using primary and secondary methods.
a) Create a plan
Survey plan:
Objective: The objective of the survey is to collect data of technology impact over regular
shopping malls and shops.
Research method: There is two research method which will be used namely, primary and
secondary research method. Primary method includes the collection of direct information
through one's own research while secondary method involves assessment of data which already
exist. Thus, both the methods are somewhat directed for making an analysis of the research
topic (Bernard, 2017).
Data collection method: In the primary method, the data collection method which will be used
in questionnaire technique. A questionnaire is a research method instrument which contains
series of questions along with varied options. Respondents are the persons who are served with
the questions provide their views and helps in deriving conclusion (Bernard, 2017).
Questionnaire technique: In this technique, mainly closed-ended questions will be
implemented, different pattern of questions like Likert type; multiple scale questions will be
used. Questions will be mainly related to the likely impact of technological innovation and
changes over shopping habits and the adverse impact over the shopping malls and high street
shops (Bernard, 2017).

b) present survey methodology and sampling frame
Sampling methodology:
In this survey planning, a survey would be conducted over all the students of 4 campuses. The
survey would be conducted over 100 students for analysing their changing shopping
preferences and the benefits which they are availing from such a change.
Sampling frame:
A sampling frame can be understood as a collection of people, known as the population over
which the research would be conducted. For specific research analysis, the population must
have some common characteristics for relevant and accurate analysis. In this research analysis,
young students from different campuses would be taken as population. A larger sampling frame
is better as it provides precise and accurate analysis while small frame does not provide much
relevant but the bug sampling frame analysis is a much more time consuming and requires high
efforts (Bryman, and Bell, 2015).
Sampling types: there are varied types of sampling methods such as quota sampling, random
sampling cluster sampling and stratified sampling. In this survey, random sampling will be used
and a sample would be taken out over 100 students and results and interpretations would be
done (Bryman, and Bell, 2015).
c) Design questionnaire
Questionnaire:
Q1. Do you think shopping habits have largely shifted from face to face to digital?
a) Strongly agree
b) Agree

c) Neutral
d) Strongly disagree
e) Disagree
Q2. Do you find e-commerce trading is more trustful and ease than shopping with high street
and malls?
a) Strongly agree
b) Agree
c) Neutral
d) Strongly disagree
e) Disagree
Q3. Do you still go to high street shops for a specific brand product?
a) Yes
b) Often
c) Seldom
d) No
d) Never
Q4. Do you think that e-commerce trading provides high-quality product?
a) Yes
b) Often
c) Seldom