Business Decision Making Assignment Solution - Doc

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BUSINESS DECISION
MAKING
TABLE OF CONTENTS
INTRODUCTION...........................................................................................................................3
TASK 1...........................................................................................................................................3
1.1...............................................................................................................................................3
1.2...............................................................................................................................................3
1.3...............................................................................................................................................4
2.1................................................................................................................................................6
2.2...............................................................................................................................................9
2.3.............................................................................................................................................11
2.4............................................................................................................................................11
Task 2.............................................................................................................................................12
3.1.............................................................................................................................................12
3.2............................................................................................................................................13
3.3 Enclosed in PPT..................................................................................................................15
3.4..............................................................................................................................................15
TASK 3..........................................................................................................................................15
4.1 & 4.2...................................................................................................................................15
4.3.............................................................................................................................................16
CONCLUSION..............................................................................................................................19
REFERENCES..............................................................................................................................20
INTRODUCTION
The present report is based on the restaurants naming food for friendsin which the
owner has decided for the expansion of business in London. This report will present plan for the
data collectionand also various methods to analyse them. In this report the manager of research
team has got responsibilities to know about the consumer tastes and preferences so that further
expansion can takes place. For this various statistical tools, capital budgeting techniques and the
network diagrams were applied by research team so that decision-making for the expansion can
be taken.
TASK 1
1.1
Data is consisted of verses, statistics, photographs,map, icons etc.data are of two types
quantifiableand qualitative. Inquantifiabledata, information is collected from setof questions,
cases, surveys, etc. quantitative are always recognized in numberslayout. Quantitative datahave
numerical information, which includes statistical techniques. While qualitative data includes
narratives and words. The analysis of data including highlighting keywords, extracting themes,
and elaborating on concepts. Qualitative data comes when the observation fall into separate
distinct categories (Pettigrew, 2014).
These data are alwaystaped indetail. It is necessary togatherboth toacquirethe
outstanding resultfor Food for Friends.With the help of interviews, research and observation,
primary data is collected. But according to thesituation thisis necessary to collectconsumer’s
responsethus interviews are very essential.Subsidiarydata aretaped whichsubsistpresently
(Reymen and et.al, 2017).Idea of collecting main or subsidiary datafor scenario arecasual
examination, telephonyscrutiny, quick questionnaires,perceivingconsumers, use of website to
receive feedback from customers, analyses company's details etc.
1.2
Itis used to collect data from the specific segments. It studies samplings of individual
units from a population and related techniques of collection. It includes the instruments or
procedures that some question that may or may not be answered (Arnsten and Pittenger, 2017).
In given case it is very necessary to collect information from customers about their taste and
preferences, liking and disliking, etc.questionnaire be like having close or open question.
According to this there are mainly two ways to conduct the surveys I.e. questionnaires and
interviews. This survey can also be done by the quantitative assessment and qualitative design
methodology.
Talking about the sampling ways,the sampling used are of 2 typesnon probability and
probability sampling. Both the methods have different type of techniques for sampling (Collier,
2015). For example, non-probability sampling is consisted of snowball method, quota sampling,
and judgemental sample method (He, Wang and Akula, 2017). Whereas probability consisted of
cluster sampling,method of random sampling,stratified method of samplingand systematic
sampling method. Inthis scenariowhere Simple random techniques can be use as the sampling
frame and best suitable way to conduct survey is from questionnaires which consist of both open
and close ended questions.
1.3
Dear precious client,
We food for friends as the leading restaurants in marketslookingto give more than that
our customer anticipates.We are introducingfood for friends’ small store where you can easily
access and order the food which you want.To raise the service for customer orientation,I want
to ask some questions.
Thanks for your precious time in advance for answering the questions.
For providing amended work in future
Best regards,
---------------------
Managing director,
Food for friends
Consumer Name: ------------
Address: --------------
Age: -------------
Gender: -----------
1. Are yousatisfied to tradewith food for friends.
Yes()no()
please provide the specification if you answer is no
2. What is your satisfaction with the taste of our food?
a.Fantabulous
b. Very good
c. Good
d.Fine
3. How often do youfeedat our restaurants?
a. Daily
b. Weakly
c.Every month
d.Once in a three months
e.Once in a six months or fewer
4. Whatmakes you to feedwith us?
a. Location
b. Experience
c. Word of mouth
d. Advertisement
e. All of these
5.How much money you can spent for the dinner for two?
a. £31 to 50
b. £51 to 70
c. £71 to 90
d. £91 to 110
e. Over £110
6. Which service you like most.
a. Friendliness to staff
b.knowledge of the staff about menu
c. Considerationof staffs
7.Kindly provide the ratings in the menu for the following items
a. food Quality
b. variety of Menu
c.price in the menu.
8.Do our staffs meet your needs?
a. Yes
b. No
9.Would you like someone to contact you?
a. Yes
b. No
10. The accuracy of our food order
a. Satisfied
b. Unsatisfied
11. Did you like the overall atmosphere of the restaurant?
a. Yes
b. No
2.1
4. What prompted you to dine with us?Respondentspercentage
a. Location220.00%
b. Experience220.00%
c. Word of mouth330.00%
d. Advertisement220.00%
e. All of these110.00%
Total10100.00%
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