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Business Development: PESTLE and SWOT Analysis

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Added on  2023-01-03

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This presentation provides an overview of business development and explores the use of PESTLE and SWOT analysis. It focuses on the opportunities and challenges in the Romanian market for Baskin and Robbins.

Business Development: PESTLE and SWOT Analysis

   Added on 2023-01-03

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BUSINESS
DEVELOPMENT
Business Development: PESTLE and SWOT Analysis_1
TABLE OF CONTENTS
Introduction
PESTLE analysis
SWOT analysis
Conclusion
References
Business Development: PESTLE and SWOT Analysis_2
INTRODUCTION
Business development is defined
as the process which undertakes
development and growth
opportunities in order to enhance
commercial relationships.
Business Development: PESTLE and SWOT Analysis_3
PESTLE ANALYSIS
PESTLE analysis is defined as
external environmental analysis
which could be helpful for the
organisation in order to analyse
those factors that may have
direct implication to the
business. In the context of B&R,
PESTLE analysis of Romania is
elaborated as under:
Business Development: PESTLE and SWOT Analysis_4

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