logo

Business Environment Assignment : Thomas Cook PLC

17 Pages3512 Words190 Views
   

Added on  2021-04-24

Business Environment Assignment : Thomas Cook PLC

   Added on 2021-04-24

ShareRelated Documents
Running head: BUSINESS ENVIRONMENT ANALYSIS OF THOMAS COOK PLCBusiness Environment Analysis of Thomas Cook PLCName of the StudentName of the UniversityAuthor note
Business Environment Assignment : Thomas Cook PLC_1
1BUSINESS ENVIRONMENT ANALYSIS OF THOMAS COOK PLCExecutive Summary The report helps in analyzing the overview of the respective company named Thomas Cook Plc.The entire external analysis has been done of Thomas Cook with the help and implementation ofPESTLE analysis wherein the different factors are considered in an effectual manner. The main aim and purpose of the report is to understand the different kind of issues that can becaused to Thomas Cook externally. The different issues have to be resolved with theimplementation of different instances that has helped in understanding issues. The conclusion is based on the analysis of PESTLE analysis of Thomas Cook and the differentissues that can be faced by the company against the other competitors in the market.
Business Environment Assignment : Thomas Cook PLC_2
2BUSINESS ENVIRONMENT ANALYSIS OF THOMAS COOK PLCTable of ContentsQuestion 1............................................................................................................................3Introduction......................................................................................................................3Organizational Structure of Thomas Cook PLC..............................................................4Relationships between the Company and Stakeholders..................................................5Question 2............................................................................................................................7Question 3............................................................................................................................9PESTLE factors affecting operations of Thomas Cook PLC..........................................9Conclusion.........................................................................................................................13References..........................................................................................................................15
Business Environment Assignment : Thomas Cook PLC_3
3BUSINESS ENVIRONMENT ANALYSIS OF THOMAS COOK PLCQuestion 1Introduction The report helps in analyzing the different external and internal environment analysis of arespective company named Thomas Cook PLC. The PESTEL analysis has to be done forThomas Cook as to understand the benefits from conducting PESTLE analysis. Thomas Cook PLC is British global travel organization that has been listed on LondonStock Exchange. It was formed in the year 2007 in the month of June by the merger of ThomasCook AG. Thomas Cook operates in major five divisions that include United Kingdom,Germany, Europe, Northern Europe and Central Europe (Thomascook.in 2018). Thomas Cook isthe major sponsor of the Peterborough United and Manchester City football team clubs. Figure 1: Logo of Thomas Cook (Source: Thomascook.in 2018)
Business Environment Assignment : Thomas Cook PLC_4

End of preview

Want to access all the pages? Upload your documents or become a member.

Related Documents
BUSINESS ENVIRONMENT ANALYSIS OF BEAZLEY PLC
|14
|3317
|261

Analysis of Organizational Structure and PESTLE Analysis of Capita PLC
|14
|3192
|143

Business Environment Assignment (BE)- Thomas Cook Plc
|15
|5308
|111

Business Environment - Barratt Developments PLC
|12
|3313
|130

Financial Analysis management (pdf)
|15
|4242
|157

Business Environment: Hilton Food Group PLC
|11
|3162
|82