Business Environment Assignment : H&M
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Added on 2020-12-29
Business Environment Assignment : H&M
Added on 2020-12-29
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BUSINESSENVIRONMENT
Table of ContentsINTRODUCTION...........................................................................................................................3TASK 1............................................................................................................................................3P1 Different types and purpose of organisation..........................................................................3P2 Size and Scope of different types of organisation.................................................................6TASK 2............................................................................................................................................7P3 Interrelate different organizational functions and associate them with organizationalobjectives and structure...............................................................................................................7TASK 3............................................................................................................................................8P4Identification of positive and negative impact of macro environment on operations ofH&M...........................................................................................................................................8TASK 4..........................................................................................................................................11P5 Internal and external analysis of H&M in order to identify their strengths and weaknesses....................................................................................................................................................11P6 Interrelate strengths and weaknesses with external macro factors......................................11CONCLUSION..............................................................................................................................13REFERENCES..............................................................................................................................14
INTRODUCTIONBusiness environment is accumulation of different factors, some of which may becontrolled by organization but leaves their impact on performance, profitability and growth oforganization. Internal and external factors create a impact on functionalities of organization.Internal factors include customers, suppliers, employees, shareholders whereas external factorsare economic conditions, government rules, technology, competitors (Anıl and Ficici, 2017).This report is based on H&M which a Swedish multinational organization. It is a retail industrywhich is known for their fast fashion clothing for children, teenagers, women and men. Thisreport includes three different types of organizations with their purpose, size, scope and legalstructure. It also contains association among different working departments. Moreover, it alsoanalyses macro factors along with their strengths and weaknesses with respect to business.TASK 1P1 Different types and purpose of organisationThere are many different types of organizations performing their functions with a separatepurpose with a motive to satisfy consumer need an earn profit. Organizations performing therefunctions in different types of organizational heads not only aid in satisfying every essentialneeds of consumers but also benefit a country to strengthen its economy. There are differenttypes of organisations mentioned below with their purpose:Private Organisation:Organisations performing their business activities in Private organisations are mainlyowned and run by an independent person or in a partnership with a common purpose to earnmore and more profit (Anıl and Ficici, 2017. Companies run business activities in private sectorhelps nation to strengthen its GDP by creating more and more job opportunities. In context withthis H&M is a multination clothing retail store engage in the process of creating fast-fashionclothing for men, teenagers, women and teenagers.
Purpose: Hennes & Mauritz( H&M) is a multinational and leading clothing retail organisationperform their activities with a purpose to drive significant and positive change by investing inpeople, innovative ideas and communities and simultaneously improve their living standards. Legal Structure: Mentioned below there is a legal structure of private sector organisation:Sole Proprietorship: Organisation working in this form of structure are wholly owned, managedand controlled by a single person who is mainly termed as sole proprietor. Partnership: Partnership is a formal written agreement in between two or more individuals thosewho willingly come together to start a business with a motive to generate profit or any othermentioned reason ). There are mainly two types of partnership namely, limited partnership andgeneral partnership. Company: Organisations performing there functions in this form of private legal structure runtheir business activities with a motive to run more and more profit and did not offer their or issuetheir share to general public through a mode of Initial public offer. Public Organisation:Organisations working under private sector are governmental funded groups orcompanies perform their business functions with a motive to serve people in best possible wayrather than to generate profit. In context with this, Crown Prosecution Services situated inEngland and Wales is mainly a public prosecution agency offer legal advices to police and otherrelated investigative agencies. Purpose: Crown Prosecution perform their activities with a core purpose to provide correct andeffective advices to police and other investigative agencies and bring right prospective in a rightcriminal proceeding. Legal Structure: Organisations running their business operations in public sector are thosewhose formal rights are owned and controlled by government. There are three different types ofgovernment structure in an economy namely, state, national and local government (Burayidi,2013).
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