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Project Report on Business Environment - Sainsbury

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Added on  2020-06-06

Project Report on Business Environment - Sainsbury

   Added on 2020-06-06

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Table of ContentsINTRODUCTION...........................................................................................................................3TASK 1............................................................................................................................................3Covered in PPT.......................................................................................................................3TASK 2............................................................................................................................................3P3: Explain the relationship between different organisational functions and how they link toorganisational objectives and structure..................................................................................3TASK 3............................................................................................................................................6P4: Identify the positive and negative impacts the macro environment has upon businessoperations, supported by specific examples...........................................................................6TASK 4............................................................................................................................................8P5: Conduct internal and external analysis of specific organisations in order to identifystrengths and weaknesses.......................................................................................................8P6: Explain how strengths and weaknesses interrelate with external macro factors.............9CONCLUSION..............................................................................................................................11REFERENCES..............................................................................................................................12
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INTRODUCTIONIn today’s business scenario, main aim of every company remains to operate in a bettermanner so it can generate more revenues and can sustain in market for long run. A businessorganisation mainly aims over gaining the maximum outcome of their investment by offerinnovative products to their clients. In order to investigate these, firm needs to understand thevarious components within the business environment. There are various elements or factors thatcan affect a business environment in several ways (What SWOT Analysis is in simple words,2017). Hence, this is indispensable for a company to evaluate these elements in order to achievetheir target through utilising better techniques or methods. The project studies Sainsbury i.e. amultinational supermarket organisation who operates their business in overall UK. This companyis one of the largest supermarket chain with approximate 16.9% market share. The report willanalyse various aspects of business environment including different types of organisations, theirsize, scope, purpose along with functions and objectives of company (Shigang, 2010). Asundertaking Sainsbury as the private sector company, this will also evaluate different businessenvironment of firm through conducting SWOT and PESTLE analysis in order to establish aproper interrelation within the internal and external business environment of company. TASK 1Covered in PPTTASK 2P3: Explain the relationship between different organisational functions and how they link toorganisational objectives and structureSainsbury's is one of the most popular and leading retailin organisation within the UnitedKingdom's marketplace. They mainly focus over the business expansion through satisfying theirconsumer requirements in order to gain more profitability and revenues in an adequate manner.The company operates their business in more than 18 nations owning more than 10000 storesdealing wide range of services according to demand of consumer. Hence, there are numerousduties and roles that can be performed through all staff members for satisfy demands ofinternational and domestic consumer (Osterwalder and Pigneur, 2010). Most of their activitiesand functions are interlinked with each other for success of company. There are different4
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