Analyzing Diverse Organizational Structures and Objectives

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Business and Business
Environment

Table of Content
• Slide 3: Introduction
• Slide 4 -7 : LO 1
• Slide 8 – 9 : LO 2
• Slide 10: Conclusion
• Slide 11: Reference List

Introduction
• The environment of business is an important
factor for a business to start and expand.
• The business environment is complicated and
multilayered.
• Different types of organization can have
different types of direct or indirect impact from
the different factors of the business
environment of the area they are functioning in.

LO1: P1 Explain different types and purposes of
organizations; public, private and voluntary sectors and legal
structures
• Public Sector Organizations:
Public sector organizations
are those that are mostly
functioned by the state or
central government. The
major shareholder of NHS is
AHCS. Being a public sector
organization NHS has
partnered with private
sectors like Hurley Group,
INPS Vision etc to provide
services.

Continuation
• Private Sector
Organizations: Public sector
organizations are generally
functioned by a group of
board members. State or
central government has no
power over these types of
organizations. Parented by
Hilton Worldwide, Hilton
Hotel and Resorts is a well-
known name among private
sector organizations.

Continuation....
• Voluntary Organization:
Unlike the public sector and
private sector organizations,
voluntary organizations are
non-profit and non-
governmental. These types of
organizations are functioned
by a board of trustees who are
responsible for making
decisions regarding its
function, work ethics, and
objectives.
• Oxfam is a mentionable NGO.
They’re working towards to
eliminate poverty worldwide.

P2 Explain the size and scope of a range of different types of
organizations
• Public Sector Organization: NHS or
National Health Service is a popular public
sector organization of UK. Not only in
United Kingdom, it has also expanded as a
popular organization in Scotland and
Wales. According to C Lees and E Stubbs
the annual revenue of NHS is
£3,936,585,094.
• Private Sector Organization: Hilton Hotel
and Resort has almost six hundred hotels
and resorts in eighty-five countries.
According to The Nation (2018), the Hilton
hotel chain is trying to expand its business in
the markets of Asia Pacific and South-East
Asia. It has a plan of opening more than four
hundred hotels around the Asia-Pacific
region. With around one sixty thousand
employees and annual revenue of around
$1.8 billion (ir.hilton.com, 2019) this
organization can be counted as one of the
giant hotel chains
• Voluntary Organization: Parented by
Oxfam international Oxfam is an NGO that
does not earn any profits from producing a
product or services. Their main goals are
eradicating poverty globally and provide
reliefs to those affected by disasters. .

LO2 : P3 Explain the relationship between different
organisational functions and how they link to
organisational objectives and structure
• Hilton is one of the leading hotels in the
hospitability worldwide. It operates with
hierarchical organisational structure. It is due to the
huge size of the business, consisting of 13 brands,
over 2,500 hotels in 74 nations all over the world it
serves over millions of guests.
• The organisational structure of Hilton hotel divided
amongst different departments:
• Finance
• Human Resources
• Marketing
• Logistics
• Operations
• Technological
• Customer Service
• Legal

Continuation....
• When there are resources required in any department, such as
Finance, Marketing, the role of Human Resource department
becomes evident. The advertisement of the openings, vacancy
are given in various media , candidates are invited for interview ,
interviews are held and finally proper candidates are selected to
provide resource to the specific departments.
• Similarly, Human Resource department has to coordinate with
the Finance Team to estimate and draw funds for the entire
recruitment process (Köseoglu et al., 2019).
• The Marketing team also coordinates with the Human Resource
team to provide the leads and sources of communication to
public media for inviting candidates for the hiring process.

Conclusion
Understanding the business environment is
essential for operating in the market in a
successful manner. The study has been done
for understanding the different types and
purposes of organisation namely public,
private, voluntary, and legal organisations.
Apart from this, the size and scope of these
organisations have been discussed.

Reference List
• Booth, P., 2018. Management control in a voluntary organization: accounting and accountants in organizational context. Routledge.
• Brassington, F. and Pettitt, S., 2012. Essentials of Marketing. 3 rd Ed.
• Gorelik, V.A. and Zolotova, T.V.Y., 2015. Models of hierarchial control in ecological-economic systems. Contemporary Mathematics and Its
Applications, 95, pp.11-25
• Grant, R.M., 2016. Contemporary strategy analysis: Text and cases edition. John Wiley & Sons.
• Groucutt, J. and Hopkins, C., 2015. Marketing (Business Briefings). London: Palgrave Macmillan.
• Ir.hilton.com. (2019). [online] Available at: https://ir.hilton.com/~/media/Files/H/Hilton-Worldwide-IR-V3/quarterly-results/2019/q4-2018-
earnings-release.pdf [Accessed 22 May 2019].
• Jobber, D. and Chadwick, F., 2012. Principles and Practice of Marketing. 7 th Ed. Maidenhead: McGraw-Hill.
• Köseoglu, M.A., Putra, E.D., Yi, X., Okumus, F. and Zhao, X., 2019. Strategic Decision Tools and Organizational Performance in the Hotel
Industry. Journal of China Tourism Research, 15(1), pp.15-32.
• Köseoglu, M.A., Putra, E.D., Yi, X., Okumus, F. and Zhao, X., 2019. Strategic Decision Tools and Organizational Performance in the Hotel
Industry. Journal of China Tourism Research, 15(1), pp.15-32.
• Köseoglu, M.A., Ross, G. and Okumus, F., 2016. Competitive intelligence practices in hotels. International Journal of Hospitality
Management, 53, pp.161-172.
• Kotler, P. and Armstrong, G., 2013, Principles of Marketing. London: Prentice Hall
• Lees, C. and Stubbs, E., 2015. NHS Contribute Extra.
• Lehr, D.D., 2015. An analysis of the changing competitive landscape in the hotel industry regarding Airbnb.
• McDonald, M. and Wilson, H., 2011. Marketing Plans: How to Prepare Them, How to Use Them. 7th Ed. Chichester: John Riley and Sons.
• Roness, P.G., 2017. Types of state organizations: Arguments, doctrines and changes beyond new public management. In Transcending new
public management (pp. 77-100). Routledge.
• The Nation. (2019). Hilton deepens push into region - The Nation. [online] Available at:
http://www.nationmultimedia.com/detail/Corporate/30342860 [Accessed 22 May 2019].
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