Business Environment in Zara
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Added on 2021-01-03
Business Environment in Zara
Added on 2021-01-03
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Business Environment
Table of ContentsINTRODUCTION...........................................................................................................................1TASK1.............................................................................................................................................1P1 Types and Purpose of organisation........................................................................................1P2 Size and scope of range of different types of organisations..................................................3TASK2.............................................................................................................................................5P3. Organisational functions and its objectives..........................................................................5TASK 3 ...........................................................................................................................................7P4 Impact of macro environment on business operation. ..........................................................7TASK 4..........................................................................................................................................10P5 Internal and external analysis of organisation.....................................................................10P6 Strength and weakness of external macro environment factors...........................................11CONCLUSION..............................................................................................................................11REFERENCES..............................................................................................................................13
INTRODUCTIONIn general, business environment is defined as the combination of internal and externalfactors which have a strong influence on the business operation performed in a company. Therenumber of factor such as external factor like, clients, supplier competition, government activityetc. where as the internal factor includes improvement in technology, social and economic trends(Weiss, 2014). To understand the importance of business environment various companies bigand small such as Zara are taken in the context.In this project report, various type and purpose of organisation with the size and scope ofthese are shown. Report also shows relationship between different organisation function andtheir link to various department of company. Positive and negative impact of macro environmenton business operation is being discussed with example. In this report the strength andweaknesses interrelate with external macro factors is focused.TASK1P1 Types and Purpose of organisation.Introduction: In the business world, there are various types of organisation such asscalar, functional, staff, committee organisation. An the main purpose of these organisation is tocarry out different activity in order to achieve its predefined goals. In business environment thereare basically various types of organisation like partnership firm, PLC, sole trader, private Ltd,Global, MNC etc. that are explained below: (Types of business organisation, 2017)Partnership firm: It is described as the business that is run by two or more people thoseare responsible to contribute their capital for running business. Partnership means that each
partner make right decision and distribute profit and losses according to the capital invested. Forexample cherry London is on of the partnership organisation in UK.PLC: These type of companies are owned by government and have a basic aim to supplyproduct and services to people in order to improve there living standard that result in theupliftment of economy (Prins and Cybercrime, 2011). For example, NHS is a type of publicsector enterprises that provide health services to the needed people and improve the standard ofhealth in UK.Sole proprietorship- In this type of organisation only one person is responsible to carryoverall business activity to attain desired result. The main purpose of this company is to generatemore profit to fulfil their needs and wants. For instance, Blue sky formation is a soleproprietorship that produces general product and distribute in various part of UK.Private limited: In this company the liabilities of owner are approx and these are smallentity with approx 50 shareholders. For example, Airdri is the private sector company that dealswith luxury clothes and accessories and supply in different part of world. Global organisation: This type of organisation are those that operate there business indifferent type of world. For example Tesco, is one of the largest supermarket company of UKand has its chain in almost every part of world. Transactional company: These type of organisation is are those that have their businessin one or more country, speciality about these company that they do not consider any country tobe their home country. For example Vodafone is famous transactional company in UK. Cooperatives: In business world the word cooperative stand for those companies thathave same idea of living and working together. For example, the phone co-operate company thatdeals with telecommunication industry that provide services like, telephone, landlines, internetetc. in different part of United kingdom. Summary: From the above discourse it has been concluded that different type oforganisation are important in business environment (Ullah and Lai, 2011). They all areresponsible to perform different task but with the same motive to provide services to customerand earn profit. P2 Size and scope of range of different types of organisationsIntroduction
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