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Business Essential Zara | Report

   

Added on  2020-02-14

13 Pages3133 Words81 Views
BUSINESS ESSENTIAL

Table of ContentsINTRODUCTION...............................................................................................................1MAIN BODY.......................................................................................................................1Fashion industry........................................................................................................1Position of Zara.........................................................................................................2Porter's five forces model..........................................................................................3Competitive advantages............................................................................................5Factors that influence to approach............................................................................6CONCLUSION...................................................................................................................7REFERENCES..................................................................................................................8

INTRODUCTIONIn order to attain effective results, business consider various elements whichneeded to promote function and operations. It is important element to produce positiveresults and function at workplace. With the help of providing various elements, thecompany can get more profits and revenue at workplace (Bernstein, 2015). With thehelp of different activities and actions, there are various elements which achieve toascertain successful programs. In this context, present report is based on Zara which isclothing and accessories retailer in Arteixo and Galicia.The company has more than2169 stores in 408 location in all over the world through they are earning more revenueand profits at workplace. However, there are various competitors are also takes placewithin the market such as Chanel, Burberry, Prada and Gucci etc. (Fleisher andBensoussan, 2015).For focusing on the present company, report covers positioning of the enterprisewhich assist to create effective results and performances at workplace. In this aspect,there are various elements included which focuses profitability of the enterprise ineffective aspect. Furthermore, it analysis porter's five forces model element which assistto assess the Zara also focusing on attainment competitive advantages that affectedthrough different factors and elements. At last, factors are explains which assist to findimpact on the business performances (Calder, 2014). MAIN BODYFashion industryFashion industry is very popular and effective businesses which take place inclothing, footwear, accessories, body and many other products. It is distinctive andconstant trend in which person is dresses. Fashion is the best defines in clothes,accessories or mas apparel industry. It encompasses with the design, manufacturing,marketing and distribution, etc. to promotes apparel. After slowdown of 2016 market,London demanded to grow fashion slight recovery in 2017 with growing outcomesaround 2.5 to 3.5%. In this aspect, macroeconomic indicators includes GDP growthforecasts which reflect to US and UK. With the help of fashion survey, increasing growth1

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