Business Ethics and Responsible Management Assignment - ASOS

Business Ethics and Responsible
Management

Table of Contents
INTRODUCTION...........................................................................................................................4
PART 1 ............................................................................................................................................4
PART A...........................................................................................................................................................................4
PART B...........................................................................................................................................................................6
PART 2 ............................................................................................................................................8
CONCLUSION..............................................................................................................................11
REFERENCES .............................................................................................................................12

INTRODUCTION
Business ethics and responsibility management is necessary and significant in the entities
to conduct the work/task in the ethical mode. Such responsible management is relevant to make
an every individual of being conduct the world in most appropriate manner (Matten, 2016). This
report will be carried on ASOS which is the British online fashion and cosmetic retailer primarily
targeting the young adults. This report is all about unethical working into the ASOS business
function where companies was using the child labour and Syrian refugees in their production
process. It was the shameful act by such big brand. Also, there were exploiting them by giving
the wages lower than standard wages system of Turkey. As the Middle manager, this report will
be forwarded to senior management team of the ASOS. Also, this case study will be
comprehensively explained and analysed. This report will include the various ethical dimensions
of managing the supply chain along with discussing the ethical duties, social responsibilities etc.
This will put light on two common ethical theories. This report will also discuss about what
qualities of the ethical leader as the ethical manager along with how they manage their business
and various ethical standards.
PART 1
PART A
This case study is all about the improper working regulation which has already conducted
in the Turkish factory of ASOS. In this case, use of child labor and Syrian refugees has been
forced to work at the less wage even lower than the standard labor wage rate of Turkey working
fundamental. The investigator found that child labor was engaged in the Turkish factory of
ASOS. The case has been presented for understanding the ethical dimension required into any
kind of corporate working and its regulation to maintain ethical decorum in the society with a
message to not exploit anyone. This case will be examined to get valid conclusion & guidance
for conducting ethical norms in the ASOS. But, company has denied on this matter. So, there will
be discussion take place further on this matter as below:
The supply chain is consists of the series of links that enables the movement of products
from the producers to customers. This movement involves series of costs for different entities
involved. This management of supply chain is known as supply chain management. But this
supply chain management is the unique process which involves good, place, time, quantity and

other costs (Crane, 2017). An ethical conduction is required in such flow of supply chain to make
it effective and suitable to conduct the business purpose ethically. There are various dimension of
managing the supply chain namely customer relationship management, material, production cost,
inventory management along with risk management. There are number of factors which will tell
about the ethnicity of managing the supply chain management for the ASOS. As, this is the
leading British fashion & cosmetic retailer so it is required to have ethics and corporate social
responsibilities towards the functioning and performance of an organisation. This issue is
required to conduct as an ethical questions because any activity in ASOS is required to be
conducted with pure duties and responsibilities. Ethics of duty is required here to function the
supply chain management in a proper way. Ethics of duty is important to perform roles and
duties in context with an individual or entire organisation. Also, it will be responsible to perform
the functioning of the business operation in an ethical manner.
I want to say that, this case study is explored as an ethical question to avoid such type of
exploitation of manpower into the society and business process. There are negative impacts of
this ethical question on the business operational and entire functioning such as it would lead to
unethical behavior in an organization by an employee and it may also exploit the business
functioning and operational aspects. Such exploitation of supply chain in the Turkish factories
may effect the various code of conduct in the ASOS. This issue has been explored as as ethical
question because it would lead to ineffective functioning for the entities in the future with loss of
the manpower and profitability. The impact of this ethical dilemma has put negative impact on
business functioning of ASOS by indulging into the legal court cases. Such legal cases has
effected their brand image at the great level. As everyone knows that, child labor has critical
banned in the entire world, hence using child in the business function has effected the business
regulation such as demand and supply, customer loyalty, price changing etc. at the moderate
level. Hence, it is legal and required to control all such impact to generate and sustain the
business. Engaging child in this case has put impact on their health, education and livelihood by
exploiting their dreams and idea for their future. This has been included as ethical question to
survive and protect the social responsibilities of the business towards the society and culture.
What is Asos Corporate Social responsibility
According to my point of view, ASOS corporate social responsibility is the Fashion with
integrity programme. The CSR of the ASOS is derived by the Fashion with integrity which