Business Growth Plan for TESCO

Business Growth Plan

Table of Contents
INTRODUCTION...........................................................................................................................3
Business development plan for TESCO.................................................................................3
Executive Summary................................................................................................................4
Introduction ...........................................................................................................................4
Objectives...............................................................................................................................4
Analysis..................................................................................................................................5
Strategies................................................................................................................................5
Implementation.......................................................................................................................6
Review and control.................................................................................................................6
CONCLUSION................................................................................................................................6
REFERENCES................................................................................................................................7

INTRODUCTION
This report helps in understanding the importance of business development plan in
success of the organisation. Business development plan helps in understanding the objectives and
goals for the organisation and it helps in defining the objectives for the future and understanding
the importance of formulating and implementing new strategies in the organisation. The effective
development plan helps organisation in achieving the goals and objective effectively and
efficiently. Business development plan helps in analysing the market trends and prepare for futre
opportunities and threats. This report revolves around the business development plan of TESCO.
TESCO is one of the largest supermarket chain in the UK. Despite the strong competitors in the
market like ASDA, Sainsbury's, Morrison etc. they have managed to stay on the top and this is
only achieved by effective implementation of business development plan. TESCO is the
organisation which have implemented their business plan effectively and it is helping them in
boosting their profits and expanding their business globally.
MAIN BODY
Business development plan for TESCO
The business development plan shows how TESCO is expanding and growing their by
formulating and implementing a effective business plan. Business plan is helping TESCO in
planning the resources for the consumption and how to use them effectively and efficiently.
Business development plan is formulated to analyse the strengths and weaknesses of the
organisation and to prepare for the threat and opportunities in the market. TESCO is one of the
leading supermarket chain in UK and this is only possible because of the business plan their
organisation implemented (Amnasari, 2017). Business plan helps every individual in the
organisation to understand the given role and responsibilities. It helps TESCO in setting up the
mission, vision and values. Business development plan contributes in the growth of the TESCO
and helps in increasing the capital. It also helps in enhancing the brand image and by analysing
the demographics and customer needs and wants TESCO can expand it's market share but it is
very important that TESCO should provide quality product at affordable prices which helps them
in retaining their consumers (Cerdeira, 2018).