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Business Health Check - McDonald

   

Added on  2021-02-21

18 Pages5883 Words89 Views
Business HealthCheck

Table of ContentsINTRODUCTION...........................................................................................................................4TASK 1............................................................................................................................................41.1 Objectives of the Businesses............................................................................................41.2 Factors that impact on the business..................................................................................51.3 Potential improvement to the business organisation and operation.................................8M1 SMART objectives.........................................................................................................10D1 Analyse how the elements of Ansoff’s Growth Matrix have contributed to improvements..............................................................................................................................................10TASK 2..........................................................................................................................................102.1 Effectiveness of the business..........................................................................................102.2 Develop plans to improve the business, justify their value............................................11M2 Evaluate how effectiveness of areas of the business can contribute to organisationalgrowth...................................................................................................................................12D2 Critically analyse how plans developed can lead to an improvement in business.........12TASK 3..........................................................................................................................................133.1 Current skills of management and staff..........................................................................133.2 Plans for the development of skills for management and staff......................................14M3 Analyse the effect current experience, skills and abilities of management and staff....15D3 Methods that can be used to develop the skills of management and staff.....................15CONCLUSIONS............................................................................................................................16RECOMMENDATIONS...............................................................................................................16REFRENCES.................................................................................................................................17

INTRODUCTIONBusiness health check involves comprehensive evaluation of important businesselements. In simple terms, business health check is simply diagnostic of organisation which willassist in minimising upcoming threats as well as help in gaining future opportunities (Abdelhak,Grostick and Hanken, 2014). For hospitality sector company business health check is importantbecause it is fast and wide growing industry. Thus, it is essential for organisation working withinthis sector to check health of their business. This assignment is based on McDonald's which ispart of hospitality sector founded in 1940. Richard and Maurice McDonald is founder ofcompany as well they are serving at worldwide level. Respective reports will going to discussenvironment of business firm through conducting PESTEL, SWOT as well as porter's five forcemodel. In addition to this, for further improvement within organisation Ansoff's growth matrixwill be utilise that help in possible improvement. Furthermore, effectual areas of business will beexplained along with this improvement plan will also design. In the end of project, present skillsof management and staff will be discussed as well as for their development of these skills planwill be designed. TASK 11.1 Objectives of the BusinessesMcDonald's is fast food serving organisation founded within 1940 by Richard andMaurice McDonald (Arntz-Gray, 2016). They are serving at worldwide level but theirheadquarter is at San Bernardino, California, US. Respective organisation is famous as well aswell known for their milkshakes, hamburgers, soft drinks, cheeseburgers and so on. In additionto this, McDonald's is largest chain by their serving facilities which is approx. 69 millioncustomers per annum within approximately 100 countries as well as they have across 37,855stores in 2018. Every business firm have their some objectives behind running it same as McDonald'salso having which are long term as well as short term. Thus, main objective of respectiveorganisation is to be customer's favourable place to eat food. In addition to this, McDonald'smake sure that products and services offering by them are of fine quality and satisfy customersneed and wants.

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