Business Information Systems: Characteristics, Significance, Opportunities and Challenges of Information Privacy

This report discusses the characteristics, significance, opportunities and challenges of information privacy in the context of Costa Coffee. It analyzes the organizational opportunities and challenges posed by information privacy and uses a virtual value chain model to analyze how value is created and delivered in the business by information privacy.

Business Information
Systems

Table of Contents
INTRODUCTION ........................................................................................................................1
Task 1 ............................................................................................................................................1
Identify and evaluate the characteristics and significance globally of information privacy. 1
Task 2 ..............................................................................................................................................2
Analyse the organisational opportunities and challenges posed to your chosen sector by
information privacy. ..............................................................................................................2
Major challenges of data privacy...........................................................................................4
Opportunities of data privacy.................................................................................................4
TASK 3............................................................................................................................................5
Virtual value chain model to analyse how value is created and delivered in your business by
information privacy................................................................................................................5
CONCLUSION .............................................................................................................................7
References:.......................................................................................................................................7

INTRODUCTION
Business information system are the sets of Inter linked process using IT substructure
in a business enterprise to create and circulate required details. Such systems are outlines
to encourage decision making by the people associated with the institution in the process
if attainment of its objectives. This gets information and other sources of IT infrastructure
as input from the surrounding and procedure them to satisfy the details required of
various entities associated with the business enterprise. This report is based on Costa
coffee it is British coffee house chain. Its headquarter is in Dunstable, UK. It was founded
by Bruno brothers and Sergio. It was founded in 1971. It serves services in various country
(Chang and et. al., 2019). The report will cover the characteristics and importance of global
information privacy. Further it will explain opportunities and challenges possessed to the
selected area of information privacy. In last section it will describe value chain model in
order to analyse how value is produced and delivered in the business by information privacy.
Task 1
Identify and evaluate the characteristics and significance globally of information privacy.
Data privacy is a branch of data security concerned with the proper management of
data accept, notice and restrictive facultative. Moreover applicable information privacy is
concerned with whether or how aggregation is divided with other party, how data is lawfully
gathered or collected, restrictive regulation such as CCPA and more others. It is most crucial
inventory a company has. With the increasing of the information economy, companies find
various value in collection, sharing and utilising information. Organisation like Google,
Facebook etc. all created imperium atop the data scheme. Here are some characteristics of
information privacy :-
1. Confidentiality :- Secrecy of data guarantee that those having adequate perquisite
may approach certain data. When unlicensed member or system can access data,
privacy is severance. To secure the privacy of data a number of valuables are
utilised by classifying information, save document storage and more others(Brocke
and Mendling, 2018). The consider company Costa coffee attempts to enforce privacy
by encode the card number while transmitting by restricting the locations where it
might seem in data base, log files, accretion and by confining approach to the point
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where it is saved. It consist a unity which refers to the prime or government of being
total and incorporated. The unity of detail is vulnerable when it is open to
dishonesty, harm and expiration or other break of its reliable state.
2. Availability :- It is the characteristics of collection that change user access to data
without intervention or structure and in a needful format. An user in this explanation
may be either individual or other computer system. Accessibility to licensed users.
For any details system its reason , the information must be accessible when it is
required. In extent of costa coffee this consist a various features that are privacy that
is gathered utilised and saved by an enterprise is to be utilised only for the reason
stated to the message at the time it was collected. This makes able to recognize
single users. It is important to set up the level of access or mandate that an
respective is allotment. It exist when management provides assurance that all
activity are in the hands can be dimension to a named person or automated
procedure (Wirth and et. al., 2019).
3. Accuracy :- Details must be proper. Data has truth when it is free from mistakes
or errors and it has the value that the end user expects. If data comprise a value
varied from the user anticipate because of intentional and modification of its self-
satisfied, it is no earner faithful. In extent of Costa coffee data is valued when it
serves a specific reason. This means that if details is available but not in format
meaningful to the user it is not useful. Hence, the value of details reliable on its
utility. The possession of information safety is the quality or state if having ownership
or control of certain object or items (Aleksandrova and et. al., 2018).
4. Increase brand loyalty :- By maintaining good relation with their users and keep
concentration on the cost-efficient term of productiveness and gainfulness for
Increasing the approbate part of trade goodwill and trueness at the market place.
Task 2
Analyse the organisational opportunities and challenges posed to your chosen sector by
information privacy.
These are the subject to the dynamics of business surrounding and required to be flexible
enough to take up the inescapable modification in the information system. They have to be
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efficient in order to satisfy the requesting and management. Thus, there is required to
balance the conflicting goals in the designing business information structure. Here are some
organisational opportunities which are elaborated in below:-
1. construct consumers Transparency and trust :- execution of information
personalisation in middle of media application facilitates to make effective trust as
well as loyalty of audience and users towards the trade that assist it to add
different sustainable competitive benefits than others rivals effective as well as
impressive messages is produced and it effectively remove users issues through
focusing on their names. It assist in managing better relations with the consumers
and retain with brand for long term of duration (Sundar and et. al., 2020).
2. Grow conversion rate :- Effectively execution of information personalities services
the Costa coffee application to raise its conversion rate efficiency. As the company
provides services by serving a various kind of coffee and offer complementary cookies
and snacks that attracts more users and change their mindset and then make them a
loyal consumer of the business.
3. Increase income and rivalry advantages :- systematically execution of information
gives assorted chances to the Costa coffee to grow its income level as well as
provide rivalry level as well as application gives better quality services and retain
them with company for long run of continuance.
Thus, information privacy manages all the trail and the ways in which all the applicability
and the adherence is being provided. This creates the effective methods in which all the stronger
bond are being managed thorough all the digitalised patterns and information. As all the
companies regulate and attain the privacy in which they apply the nature and the validation
through which the intrusive areas and the technical aspects are being concerned. As in context to
Costa Coffee their involves all the trade relations to be applied in systematic amber where they
frame the security and the records to be considered in private frame. Information privacy
complies to give the records and the revolution in which they apply some evaluation and the
Woking patterns. It creates the communication and the powering nature. All such core working
and the cyber approach that apply to the trades and their provides the global expansion top be
managed through trading and the working patterns. As in context to Costa Coffee some of the
major challenges are as follow:
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 Scam and frauds- this is the most important part as in all the company there is given that
so many scams and the issues can be observed through which all the private information
are being taken and this complies that as the company generally manage their details and
the data in the personal system their can be a chances in which this can be leaked as
through the OTP the card details can be scammed(Mun and et. al., 2019). Hacking- This provides the issues as in relation to the removal of any of the details and it
manages that this covers and give some major challenges to the organisations the system
or the software of the company can be hacked and this can create the misuse of all the
information which is been undertaken by the employers for the general management (Safi
and et. al., 2018). Legal risk- All the claims and the legal actions are required to be undertaken through
which the government principles and the laws are implicated. It regulates and manages to
provide some important laws and the ways through which the contemplation of the legal
adaptability are addressed.
Major challenges of data privacy
 Human error- as in the company there important to manage the significant areas through
which the data privacy and their utmost protection can be applied. As in all the security
areas their is being given that the employees in order to manage the information to
addressed this creates the empowerment and some time there is risk to manage the
privacy in the human details and that can effect the details to be circulated. Costing of data privacy- As there is needed to have so much of investment in the
management of information system and the privacy as it contemplates and provides the
nature and there working through which customer data can be applied and there is
addressed that in various areas where the organisation apply the cyber management this
requires the intense revenue and the costing. Costa Coffee give all the security control
and that need huge investment of money.
Opportunities of data privacy
All the technology band the innovation plays a vital role in the data analytics and there is
seen that it helps in managing the practises of all the fundamental areas and the records. All such
privacy helps to create and manage the high profile data and also the trust is being developed by
the security and the personal information. The data privacy helps to gain the digitalised platform
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and also give economy to be enhanced by removing the barriers of the international platforms. It
helps in managing the integration areas and the privacy through which all the m nature and their
reporting culture are adhered. This implies that all such data secrecy and the privacy applies and
manage the security through which the privacy and the significance can be applied(O'Leary,
2018).
All such adavacement in the data privacy can give the competitive advantage in which
they focus on campaign and m,maintaining the digital devices to be applicably used. This
provides the micro processors and the security through all electronic health records. All the
information system aligns to keep the record and the secure data of the employees and this frame
the security control and general competitive advantage (Ha and et. al., 2021)
Costa Coffee can manage the growth globally as through this they can maintain the work
and digitalised alinement's with the information privacy. It will manage and helps in gaining the
strong connectivity and the methods through which the driven growth and identification can be
reframed. All such GPS application will maintain the collection of the data and the records, as
Costa Coffee by applying regular tracking on their loyal customers and also by opting and
providing them offers through different channels can enhance their growth and functioning.
Thus, in data privacy all the validation and the security within the record keeping of the
feedback will grab the opportunity to connect and manage the preferences of the consumers.
Other then this, employees when get the security in their records keeping and also their work to
be addressed in the system make them to systematically apply the regular dedication and also
contemplates to give them motivation of working.
TASK 3
Virtual value chain model to analyse how value is created and delivered in your business by
information privacy
For obtaining the growth in the business operations their implicate that all the working
and the administration of the business as in all the integrated segments and the working
procedures. It addresses all the attainability and the cloud base architecture thorough which all
the supply of the products and the services are being laogned and managed. There is given that
all the functions and the working are being required to frame through ethical and the other
elements. This maintain the further data of the customers thorygh which service providers and
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their classification are being given. As there is required to manage the client and the other
customer required areas with the data identification. All the data that are being intervened ion
order to frame and analyse the malicious acts of the their party so as to apply the data privacy.
Costa coffee is a well establish and named coffee branch and this contemplates to have the
efficiency in managing and regulating the data and the online service management. It gives all
the better online facility and the digitalised platforms through which all the nature and the
working can be applied and managed(Gerlach and et. al., 2019). This provides the management
in which the business and their management through which all the value and the activities are
applied in the operational functions. As Costa coffee in order to raise and maintain the
elaboration in which the worth can be reformed there is given the efficiency with they
informations and the digitalise tool through Virtual value chain analysis model can helps out in
managing and evaluating all the generation of the extent thorough which all the internet tools and
the online platforms are being used in order to manage the digital platform and promotion. As
information privacy helps to follow 5 major components through which the creation and the
opting the alliance and the m,methods are being raised as in context to costa coffee some of
which are like: Organising- It provides all the methods in which the collection of the general
informations and also the methods through which the information of the company is
generally being organised and this is systematically managed. It helps in addressing the
entice methods and the ways thorough which secrecy and the protection of the interest of
the client is applied. Costa Coffee can manage all the client details and their further
management and working to be applied for the client secrecy(Karpenko and et. al., 2019). Gathering- As all the company in order to make the expansion required to maintain the
growth and further efficient working there is altered that all the company will have to
analyse the social media channels and also to manage the current market trends through
which the growth and the objectifying can be achieved. Providences that further it is
important that all the inform,action is gathered and the preferences and the tyastye of the
employees are being undertaken. Costa coffee enlarge to provide call the achievable areas
in which they manage the collection got the taste and the liking of the people for their
coffee thorough all the digital mediums and the feedbacks and later on they can
implement it in their future areas. Along with it the costa coffee can also apply all such
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details through which building brand value and also all the legitimacy in further
operational activities are aligned. Selection- All the people and the companies will have to adhere and manage the
messaging and the other marketing areas and techniques. As for optimum functioning and
also to attract the customers with all the methods pdf effective promotions there is
provided that all the TRP can be raised and managed by the social influencing and the
campaigns. Costa coffee can manage the growth and the methods in which they can apply
the content and the market value through which all the relational working through all
celebrities and the digitalisation (Akpojivi, 2019). Synthesize- This is the collateral digitalisation marketing displayed through various
streamlining by the information that are collected and the value offering of the customer.
This manage all the websites through various channels and the policies and strict rules of
the bsuines inform,ation. It gives that all the streaming and the adaptive functioning can
be retained will be carried all digitalised. Costa Coffee manages all the offering online
delivery and by giving the exciting offers of the products.
 Distribution- this is the method through which the delivery of the product is managed by
the company. It provides all the valuable areas in which the value chain can be
maintained by the final step. Costa Coffee manages all the effective use of the succeeder
which the value and the professionalism is applied. This contains the goodwill and
redistributor areas for managing the costa coffee to opt the transporting through all the
online methods.
CONCLUSION
In this report it is summarised that, business information system aligns to manage the
effective areas through which security of the company and the working is maintained. This
provide the effective nature in which all the information and the security are being provided by
keeping the details and the records to be managed in timely manner and also by applying the
motivating the privacy and their further challenges are usually in gather the applicability in
nature. Further value chain model helps in gathering, selectional and organising all the details
and the challenges which the information privacy id m,mainly been facing is the human error
which can make the confidential matter out and also the opportunities will be to keep the records
of the employees which will able them too work in dedicated manner. Costa coffee can make
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their delivery and the preferences to be checked through digital platform and mediums as it will
make them aware about the current changing trends and the requirements which is to be made
for the active preferences.
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