Business Intelligence: The Key to Effective Decision Making

BUSINESS INTELLEGINCE
NAME
INSTITUION AFFILIATION
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INTRODUCTION
This is the next step in business management where the managers get easy access to
systematic and well-analyzed information which enable them to make bet decisions in
governing the day to day activities of a business for the optimum output and efficiency of the
business into the market.
BODY
Data are the first-hand numbers collected by a research from the ground, the interpreted data
are the called information which then is of valid intensity for the prediction of the future
outcome is referred to as knowledge. The above when it is computerized and then used by
business organizations to make the sanest decisions to improve the status of the business is
then now referred to as the use of business intelligence which is a current practice and a trend.
Organizations can create BI for their personal use and even profit from it by selling it to other
customers (organizations) who lack the resources to gather such information, Sabres
organization is an excellent example of such a company.
The BI targets have the same goal or have a similar target. There are three major concerns that
the BI targets.
 Establishment of new applications and tools.
 Infrastructure creation.
 Transformation of the organization.
BI has become the new trend and is growing rapidly thus causing a higher demand for the
human resource required to establish the collection of data and the interpretation of it to
provide knowledge that will be used for management. The tools and application that are
commonly used in acquiring of data for management knowledge include; excels, data
visualization, reports that have already been published, specific applications, data mining or the
predictive analytics, drillable reports and SQL queries. This information collected is analyzed
and computerized to produce the required data from many organizations for running their
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