Role of IT in Business IT

BUSINESS IT

Table of Contents
BUSINESS IT..................................................................................................................................1
INTRODUCTION...........................................................................................................................3
MAIN BODY...................................................................................................................................3
LO 1.................................................................................................................................................3
P 1 Analyse the use of IT system within different functions of organization.............................3
P 2 Examine how IT sector Contributed to achievement of objectives in a specific
organizational context.................................................................................................................5
LO 2.................................................................................................................................................7
P 3 – Analyse the different ways the IT store and process data for knowledge management,
customers relationship management, data management and communication management.......7
LO 3...............................................................................................................................................10
P 4 Evaluate how the IT system can be used to support value added changes for improving
business operations, performances and sustainability. .............................................................10
LO 4...............................................................................................................................................11
P 5 – Recommend practical IT solutions for organizational scenarios that covers a range of
common business problems experienced in work place...........................................................11
CONCLUSION..............................................................................................................................11

INTRODUCTION
Business IT refers to those activities which are done in business by using the information
technology and other technologies which are necessary for the promotion and success of the
business. The use of IT is helpful in making the business activities such as finance, marketing, H
R and Operations easy in the organization. In the business, the success is depends on its value in
the eyes of customers and in market, so by the use of information technology in the business, the
producer can easily create value of their business. It helps a lot in making the reputed image of
the organization in the market. The customers attract only towards those products and services
which they found more attractive and by the use of information technology a product or service
can be made more attractive. The evaluation of revenue, improvement in customer service,
communication within the organization and the maintaining a proper culture with in the
organization is done by the use of business information technologies.
MAIN BODY
LO 1
P 1 Analyse the use of IT system within different functions of organization.
There 5 organizational function in which the IT plays a major role. These function are as
follows:
 Function of data management
The function of data management used the IT following ways:
Storing of Data
In this the IT helps in storing the data in an organized manner. In this the large amount of data is
stored in the minimum capacity of the computes and l;laptops which helps in maintaining all the
records and expense made in the organization within a financial year. The data is stored in PC's
which have are fast processing and have the latest innovations and technologies in it. The old
methods of maintaining the records by writing them in books of accounts or on papers are
avoided by the organizations. The reason behind this is that data collected or recorded with the
help of IT was found more accurate and secured as compared with the written data(Palattella,
and et.al., 2016).
Managing the Data

The data is managed more effectively by the us of IT in the organizations. The data collected in
the organizations are raw and most of them are of no use. The IT helps a lot in filtering the data
and maintaining the record of all the informations and techniques which the organizations may
need in the future. The IT provides tools and techniques which will be helpful in sorting the data
and maintaining the correct record in the organization.
Assessing the Data
The IT helps in providing the assess on the data to only those people of the organization who
have the right to see the confidential and secret information of the organization(Falkner, R.,
2017).
 Function of marketing
The functions of marketing includes the following:
Marketing Research
In this the IT helps in doing the consumer surveys and in finding out the opportunities for their
business in the market.
E Commerce
The E- Commerce depends fully on the IT and their technologies. The online business mad by
the organizations are handled by the IT department. The orders placed by the customers and the
amount paid by them are recorded under the E - Commerce
Online Advertising
The role of IT in doing the online advertisements in the British home PLC are their promotions
by giving all the informations about the products and services of the organization in the social
media. The social media which the organizations was using for their promotions are the
Instagram, Facebook, twitter, google and other online shopping sites. (Kalecki, M., 2016)
Content Writing
The British Home PLC was maintaining the sales records and the cost of doing the
advertisements in the market by the us of IT in the organization.
 Function of communication
The us of IT in thy functions of communications are as follows:
E- Mail