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Business Management Assignment- Music Industry Assignment

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Added on  2020-06-06

Business Management Assignment- Music Industry Assignment

   Added on 2020-06-06

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Music Business Industry: ArtistManager1
Business Management Assignment- Music Industry Assignment_1
TABLE OF CONTENTSINTRODUCTION...........................................................................................................................3Business structure...................................................................................................................3Functions and its assistance to musicians...............................................................................4CONCLUSION................................................................................................................................5REFERENCES................................................................................................................................62
Business Management Assignment- Music Industry Assignment_2
INTRODUCTIONArtist management is considered as one of most critical aspect which provides an assistanceto the work activities of diverse artist. In other words, it can be said that is an individual orcompany who guides the professional career of artists in the entertainment industry. By havingan effective development of diverse managerial activities for actors, writers and director thefunctioning is being accomplished. In present study, the John Watson will be considered as artistmanager. He is considered as prominent artist manager who owned a company named Eleven.He mainly represents the Australia’s leading music artists such as Gotye, Silverchair, MissyHiggins, Birds of Tokyo. In present study the functioning of artist manager is being discussedand its assistance to musicians will be evaluated. Business structureEvery business firm has key structured functioning in order to accomplish key goals andobjectives. It has been noticed that Eleven Music and John Watson Management functioning isdependent upon development of artists and selling of music which has been produced by them.Music businesses can be small scale businesses consisting of just a few artists and manager andalso large scale where the parent company may own more than one record label. Overall workingof such company is dependent over functioning of various members (Allen, 2014). Such as CEO,president, vice president, art department, artist development, business affairs, marketing,publicity and sales. In addition to this, it can be said that by having an effective consideration of departmentalvalues the artist and repertoire division need to discover new talent or artists. Such division alsofocuses on song selection, choosing person who can assist in producing an album. It has beenwitnessed that coordination between all the divisions need to be appropriate so that key outcomecan be attained in desired manner. Also, it has been noticed that artist development is also criticalaspect because if individual is not aware of standards then overall working can be affected innegative manner (Yanover and Kotler, 2009). Along with this, proper planning is also necessaryin respect to development so that goals and objectives can be accomplished. Legal department isresponsible for formulating all the contracts that are made between the company and the artist. Itmeans the collective working within organisation is necessary to refer so that better opportunities3
Business Management Assignment- Music Industry Assignment_3

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