Business Management Name of the University Author

Running head: BUSINESS MANAGEMENT
Business management
Name of the student
Name of the university
Author Note:

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Table of Contents
Assessment Task 1.........................................................................................................................5
Answer to Question number 1.........................................................................................................5
Answer to Question number 2.........................................................................................................6
Answer to Question number 3.........................................................................................................6
Answer to Question number 4.........................................................................................................7
Answer to Question number 5.........................................................................................................8
Answer to Question number 6.........................................................................................................8
Answer to Question number 7.........................................................................................................9
Answer to Question number 8.......................................................................................................10
Answer to Question number 9.......................................................................................................10
Answer to Question number 10.....................................................................................................11
Assessment Task 2.......................................................................................................................11
Part 1..............................................................................................................................................11
Development of Mission, Vision and Value Statements and Strategic Objectives.......................11
Comparison of Mission, Vision and Strategic Values...................................................................13
Part 2..............................................................................................................................................15
New Ideas and Team Ideas............................................................................................................15
Key Performance Indicators..........................................................................................................16

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Part 3..............................................................................................................................................17
Meeting Outcomes.........................................................................................................................17
Cooperative Venture discussed in the meeting..............................................................................17
Assessment Task 3.......................................................................................................................18
Part 1..............................................................................................................................................18
Sources of information for Marketing Research...........................................................................18
Part 2..............................................................................................................................................19
Potential cooperative Ventures including Risk and Benefits........................................................19
Part 3..............................................................................................................................................21
SWOT Table..................................................................................................................................21
SWOT Analysis.............................................................................................................................21
PESTLE Analysis..........................................................................................................................22
Assessment Task 4.......................................................................................................................25
Part 1..............................................................................................................................................25
Report to Management Team........................................................................................................25
Part 2..............................................................................................................................................27
Report on Achievement of Performance Indicators......................................................................27
Part 3..............................................................................................................................................27
Recommendations..........................................................................................................................27
Part 4..............................................................................................................................................29

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Report on Achievement of Strategic Planning..............................................................................29
References and Bibliography.........................................................................................................30

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Assessment Task 1
Answer to Question number 1
Risks are an integral part in the operations of a business. The management of the different
business enterprises undertakes different strategic actions that help to increase the revenue and
the profits of the business. The management of the business also formulates the different kinds of
specific steps that help to implement the strategy undertaken by the business house (Wright
2016). However the strategies have to be implemented in an effective and constructive way to
avoid any form of risks. Some of the main types of risks associated with the implementation of
strategies in a business enterprise are as follows;
1. Economic Uncertainty- The highly unpredictable market can result in an economic
slump at any given point of time. This may result in the alteration of the implementation
of the strategy. The less demand for the products and services of the company, weak
economic conditions results in the setback for the organizations.
2. Delays in Project Completion- The completion of the total strategic implementation may
result in a number of different steeps that needs to be accomplished accordingly (Suter
2016). However the non-coordination of any one of the departments and the absence of
proper communication between all the departments involved in a particular project will
lead to an unnecessary delay.
3. Government Regulation- New Government Regulations can make life more difficult for
the business organizations to implement their business strategies. Restrictions and

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additional financial burdens from the part of the government can be harmful to the
expansion of the business.
Answer to Question number 2
As mentioned earlier different forms of business enterprises faces different types of risk
that makes them vulnerable to outside threats and damages their business reputation. Thus it is
necessary for the management of the business to construct and implement a solid and compact
risk management plan to counter such threats. Two examples of such risk management strategies
include;
1. Risk Identification and Planning- Risk Identification is one of the main component of a
risk management plan. The identification of the risk beforehand helps in the proper
management of the business and also helps to avoid the risks easily. The identification of
the risks can also help the organization to measure the risks accordingly and implement
the necessary steps for its mitigation.
2. Transferring the Risk- The concept of insurance also applies in the smooth running of
the business. The business organization may transfer the risks identified by the
organization to the insurance companies or the shareholders of the business (Suter 2016).
The transfer of the risks helps is one of the major elements of risk management as
because it helps in the smooth running of the business.
Answer to Question number 3
The more the world is placing value on the ideas, the more is the issue of managing the
intellectual property of the business becoming an important topic. The preciseness of the modern

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business world and its globalization has limited the business organizations to make them more
specific and integrated in nature. The management of the companies have to thus make sure that
they have the right set of mitigation strategies in store to meet the challenges. One such example
is;
The business must ensure that all of the employment agreements include a clause that
states that the employees will not bring any intellectual property developed for a third party or
the previous employer into the present company where he is employed. According to, Sadgrove
(2016) the management must also make sure to have a proper recovery plan in place to avoid any
loss that may occur due to the loss in the IP lawsuit. Thus it is important for the business
organization to have a proper and efficient Plan B.
Answer to Question number 4
A SWOT Analysis looks into both the internal and external factors that can have an
impact on the business. The internal factors of the business are the strengths and the weaknesses
of the business and thus the business. On the other hand the other two which are the threats and
the opportunities are the external factors that have an impact on the business enterprises (Nikitin
et al. 2016). Though the number of strategic plans is few, they have a key role in the functioning
of the business. The SWOT analysis is conducted after setting the target stage and the forecasting
of the performance gap of the organization. The gap analysis of the organization provides the
particular size of the strategic task.
 Strengths- SWOT analysis helps to identify and analyze the areas where the business
have a major advantage or are performing well. These areas are considered to be the main

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success factors of the business and provide the business with a great competitive
advantage. Weaknesses- Weakness puts the company in a disadvantageous position and thus
conducting the following analysis helps the organization to identify the weakness and
rectify them accordingly. Opportunities- The SWOT Analysis also helps to identify the opportunities that provide
an advantageous position to the business. Opportunities are created by external factors
like change in the market and new trends in the market. Threats- The Threats are the next external factors that arise from weaknesses. These
include the likes of the changes in the conditions of the market, rise of able competitors
and many more as such.
Answer to Question number 5
The efficient conduction of a SWOT Analysis is quite easy in nature. A number of
different questions can be derived from each of the four different components of SWOT. These
include the likes of;
1. What are the main assets of the business?
2. What are the things that need to be avoided by the mentioned organization?
3. What are the current ongoing trends in the business?
4. What kind of o0bstacles is faced by the business at the present times?