Business Model - Assignment

A STUDY ON FORMING WORLD
UNIVERSITY

EXECUTIVE SUMMARY
The concept related to online teaching has been recognised as a popular concept. Students
looking for specialisation in different subjects from around the world get a chance to connect
with the institutes, trainers and lecturers residing in different Nations and thus get an
opportunity to attain a degree from colleges and universities in different Nations without
actually travelling there. This report is concentrated on the idea of online education which
would be imparted under the logo of World University. We shall be discussing different
decisions taken by management and also the scope of business and significance of idea. The
report will also cover the needs and requirements to operate this university. Based on our
analysis we shall be concluding the applicability of the idea and also its acceptance at the
work place.

TABLE OF CONTENTS
Executive Summary...................................................................................................................2
Introduction................................................................................................................................4
Notion Of World University......................................................................................................4
Decision Taken By Senior Management....................................................................................4
Business Model For Selected Venture.......................................................................................6
Needs And Requirements Of Business......................................................................................8
Uses Of Social Media...............................................................................................................10
Significance And Contribution Of Study.................................................................................10
Conclusion................................................................................................................................10
References................................................................................................................................12

INTRODUCTION
Online Learning courses include different kinds of courses that may be offered by institutes
and individuals on virtual platform. One of the major forms of online learning that had been
existing in the market ever since 1990s is in form of Distance Education which is imparted
using internet. Under the following concept the World University will bring universities and
colleges from around the world to join the name and impart education using its platform.
They will be providing students with diplomas and degrees which shall be affiliated with the
colleges from different Nations.
NOTION OF WORLD UNIVERSITY
This concept is a step to bring number of private universities from around there world under a
single umbrella which shall be named World University. The university will work online and
the exams, lectures and study material would be provided online as well. Numerous
universities will provide different courses using the platform and the students from different
nations will be given options to choose these courses at any point of time and sign up to be
the part of the courses being offered by university in regards to diploma, graduation or simply
certification. This way student will not be required to travel around the world leaving their
homes to pursue education in the colleges of their choice (Mahassen, 2015).
DECISION TAKEN BY SENIOR MANAGEMENT
Understanding the concept of World University the Management as decided to take following
decisions which are meant to support and help students to understand and adopt the concept
in a better manner. Also management as tried to ensure students from different nations are
able to get access to different courses which are being offered by them and the modes of
payments are flexible to make the processing easier:
Student together loyalty scheme:
This scheme allows the students to win rewards by referring other students for the courses
which are being made available by World University. These rewards will be sanctioned once
the student has been registered and will be based on the type of course that he opt for with the
University. This step is to encourage the students to introduce new people to the concept and