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Business Organization Assignment- Lukoil

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Added on  2020-06-06

Business Organization Assignment- Lukoil

   Added on 2020-06-06

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BUSINESSORGANISATION
Business Organization Assignment- Lukoil_1
Table of ContentsINTRODUCTION...........................................................................................................................1BACKGROUND INFORMATION OF THE ORGANISATION..................................................1Market entry strategy..................................................................................................................1Market share of the company......................................................................................................2Relevant information of the business such as competitors and turnover....................................3BACKGROUND INFORMATION ON BUSINESS ENVIRONMENT IN THE SELECTEDCOUNTRY......................................................................................................................................4PESTLE analysis.........................................................................................................................4ANALYSIS SCENARIO OF THE ENTERPRISE.........................................................................6CONCLUSION................................................................................................................................7REFERENCES................................................................................................................................8
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Business Organization Assignment- Lukoil_3
INTRODUCTIONBusiness organisation consists with group of members and individual who collaborate toaccomplish goals of the enterprise. It includes commercial activities that are used for somespecific purposes that need to be accomplished to create culture within the enterprise (Gilje andTaillard, 2016). Different enterprises follow distinctive policies, work flows and objectives toaccomplish effective results. In this context, report is based on Lukoil which is public sectororganisation and deals in oil and gas industry. It provides several types of products such aspetroleum natural gas in the market to develop effective results in business unit. For gaininginsight knowledge of the enterprise, report covers background information of the business andcountry where it wants to expand operations. Furthermore, it discusses about SWOT analysis toassess company position in market. In the present report, Lukoil enterprise have been taken which is the largest oil companyof Russia and deals in petroleum, natural gas and petrochemical products. Project aim is toestablish operations of the present company in Belgium through using exporting method. In thiscontext, report covers internal and external analysis to produce effective results in the chosencountry.BACKGROUND INFORMATION OF THE ORGANISATIONLukoil is one of the Russia's largest oil company. They are producing the highest oil inthe market. In the 2012, the enterprise produced 89.856 million tons oil per day. The companyoperate functions and operations in more than 40 nations. Now they want to expandingoperations in Belgium to develop more profits and revenue at workplace (Popli, Rodgers andEveloy, 2013). In respect to ascertain effective results following elements need to be included forincreasing their functions:Market entry strategyMarket entry strategy defines as the planned method which used to deliver goods andservices for target market and distributing it at new place. In respect to make effective decisions,Lukoil need to enter an overseas market. They have variety of options to cater their functions andoperations (Kilian, 2016). There are several types of strategies exist in front of the selectedbusiness to enter in Belgium such as exporting, licensing, franchising, joint venture, contractmanufacturing, merger and acquisition, etc. From the above methods, the enterprise can use1
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