1BUSINESS ORGANIZATION Table of Contents Identification of the mechanistic or organic structure of the Company..........................................3 Identify the core work processes of the company...........................................................................3 Identify the size and growth needs of the Company........................................................................4 Evolution of the organization of the company according to the needs of growth and size.............4 Possible causes and stages of the organizational decline of the company......................................5 References........................................................................................................................................5
2BUSINESS ORGANIZATION Identification of the mechanistic or organic structure of the Company Mechanistic organizational structure means either hierarchical or bureaucratic, which manages centralized authority, power and management of formalized policies, procedures and practices for ensure specialized functions’ management. It is easy and convenient to organize though there can be challenges faced by the companies during the organizational change. The organicstructureoftheorganizationenableshorizontalcommunicationandmanages decentralization for ensuring formal and informal engagement in the process of decision-making. Amazon in Spain boosts of a functional hierarchical structure to manage functions across groups at different levels of the organization (Amazon.es 2018). Due to the decentralization and engagement of the formal and informal group members in the decision making process, it has been easier to foster better communication, enabling flexibility and adaptable to changes. The level of freedom for the employees could also allow for better human resource management and accomplish the tasks with much and efficacy (Wilden et al. 2013). Identify the core work processes of the company The major work process of Amazon Spain is the management of e-commerce platform for promoting innovation and making it convenient for the less tech savvy customers to purchase products and services online. Another major work process managed by Amazon Spain is the tracking of customers and checking the online visitors every day. This could not only help to analyze the customers accessing the website, but would also be easy to communicate with them and make them informed about the products and services delivered by the company. There are currently 13 countries where Amazon operates including United States, United Kingdom,
3BUSINESS ORGANIZATION Germany, France, Canada, India, etc (Dust, Resick and Mawritz 2014). Amazon has managed its operations in Spain and does not differ much as well, because the products are available online, which creates convenience for the customers to place orders online and get the products delivered at their doorstep. Identify the size and growth needs of the Company The size of the organization is huge and to maintain consistent growth by fulfilling the needs and preferences of the customers, Amazon has expanded its business operations with evolvementofmediathroughAmazonPrimeandmanagingpublicationsthroughThe Washington Post. The major aspects that have allowed Amazon Spain to manage its growth needs are its customer centricity, innovation and creativity, corporate agility and continuous optimization (Laloux 2014). Amazon, Spain has tried to stay ahead of its customers always to make sure that they are kept satisfied and their needs and requirements are fulfilled. This has created a positive mindset among them and influenced their buying behaviors too. One of the major aspects of fulfilling the growth needs could be Amazon’s ability to innovate its products and services to keep its customers engaged and this brought value to its customers too. Amazon’s flexible yet agile business operations have further contributed to the growth and development and allowed for generating more revenue in business (André, Kraut and Kittur 2014). Evolution of the organization of the company according to the needs of growth and size The company evolved tremendously with the introduction of smart phones and internet usage, which created ease in purchasing the products and services online. There were room for improvements that were grabbed wholeheartedly by Amazon, Spain and eventually the customer
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4BUSINESS ORGANIZATION started to make purchases. The company maintains consistent customers’ services, which helped in establishing good relationships with the customers and even the profit level increased (Wilden etal.2013).Thecompanyemphasizedonbringingvaluetoitscustomersthroughthe maintenance of sustainable methods and embracing corporate social responsibilities to influence the consumer behaviors too. Amazon, Spain also prioritized on the shipping techniques, business supplies and delivery of grocery items, all of which could be major drivers of growth and development (Bolden 2016). Possible causes and stages of the organizational decline of the company During the growth phase, Amazon might face issues while introducing a new product and if it does not cater the needs and requirements of the customers, then it could lead to business decline. By managing growth through direction, there could be crisis situations related to autonomy and power, which might hinder the successful growth and development of Amazon, Spain. Growth through coordination could also cause red tape crisis that might further result in lack of maintaining a proper organizational structure and culture (Amazon.es 2018). This would result in lesser business growth, profit generation and inability to gain competitive edge over its competitors within the Spanish retail sector too.
5BUSINESS ORGANIZATION References Amazon.es. (2018). Amazon.es: compra online de electrónica, libros, deporte, hogar, moda y mucho más.. [online] Available at: https://www.amazon.es [Accessed 2 May 2018]. André, P., Kraut, R.E. and Kittur, A., 2014, April. Effects of simultaneous and sequential work structures on distributed collaborative interdependent tasks. In Proceedings of the SIGCHI Conference on Human Factors in Computing Systems(pp. 139-148). ACM. Bolden, R., 2016. Leadership, management and organisational development. In Gower handbook of leadership and management development (pp. 143-158). Dust, S.B., Resick, C.J. and Mawritz, M.B., 2014. Transformational leadership, psychological empowerment,andthemoderatingroleofmechanistic–organiccontexts.Journalof Organizational Behavior, 35(3), pp.413-433. Laloux, F., 2014. Reinventing organizations: A guide to creating organizations inspired by the next stage in human consciousness. Nelson Parker. Wilden, R., Gudergan, S.P., Nielsen, B.B. and Lings, I., 2013. Dynamic capabilities and performance: strategy, structure and environment. Long Range Planning, 46(1-2), pp.72-96.