Business Performance Analysis: Tools

Added on - 22 Nov 2020

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Research
Table of ContentsINTRODUCTION..........................................................................................................................1MAIN BODY...................................................................................................................................1Different tools available to provide Company analysis.............................................................1CONCLUSION................................................................................................................................4REFERENCES................................................................................................................................5
INTRODUCTIONAssessment tools are important for every business organization to analyze performanceof company and improve its success rate. Mainly, it refers to the wide variety of methods that areuse to evaluate the progress of company at market place (Kościelniak, 2014). Present report isbased on Island Company which operate its business in retail industry and offer variety ofproducts ranging from women's swimwear to lifestyle brand to customers. This project coversvarious assessment tools that available for company analysis along with their advantages anddisadvantages. At last, combination of tools that would be best for business is defined in thisproject.MAIN BODYIn today's business world, every company operate its activities with the aim ofmaintaining sustainability in market for longer period of time. Along with this, firm needs to usevarious assessment tools to provides analysis to the company for making their brand imagecompetitive. Island Company is a famous retail organization which provide clothing tocustomers in various countries. For improving company success next CEO wants to recommendcertain view points in order to change and improve company success in market. In this context,there are some assessment tools which can be used by company to evaluate as well as analysisthe company growth.Different tools available to provide Company analysisBusiness experts and CEO have various number of assessment tools which helps inanalyzing the overall performance of the company. With the help of this, business organizationcan easily analyses its overall performance at market place. Different assessment tools that canbe use by company are defined as follows:SWOT analysis:It is important assessment tool which help company to evaluate theiroverall performance at market place.Island company is famous retail organization that operatetheir business in clothing sector.Strength:Good brand image and effective marketing is the main strength of Cayman Island.Company has an amazing design team for making designer clothes which distinguish itfrom other street retailers.1
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