HOMI CHOCO Bakery Business Plan

This project is a business plan for HOMI CHOCO Bakery, a small bakery specializing in homemade chocolate bars and cakes with brown sugar. The plan covers various aspects of starting and running a small business, including market research, ethical considerations, legal compliance, and financial planning. It provides a detailed analysis of the bakery's target market, business model, and financial projections.

Business Plan

Table of Contents
INTRODUCTION...........................................................................................................................1
TASK 1............................................................................................................................................1
Setting up a small business.....................................................................................................1
TASK 2............................................................................................................................................3
Market research .....................................................................................................................3
TASK 3............................................................................................................................................5
Ethical dilemma of business...................................................................................................5
TASK 4............................................................................................................................................6
Equality and Diversity Law....................................................................................................6
New employees rights............................................................................................................7
TASK 5............................................................................................................................................7
Assets, liabilities, expenses and gains....................................................................................7
CONCLUSION................................................................................................................................8
REFERENCES................................................................................................................................9

INTRODUCTION
Business plan is a formal document in which goal and process of business are described
for attaining objectives. It includes overall plan and strategies that are required for accomplishing
the enterprise goals (Bernus, Nemes and Schmidt, 2012). For this report the chosen organization
is HOMI CHOCO Bakery which facilitates home made chocolates bars and cakes with brown
sugar to customers. The purpose of this report is to create a plan for small firm to achieve
company goals. In this reports business plan, aim, market research and some ethical dilemma of
company are covered. Along with this equality and diversity law and rights related to new
worker are mentioned.
TASK 1
Setting up a small business.
Business plan assists company to focus on particular process so that they implement their
ideas for accomplishing goals effectually. It is considered to be a document that help
organisation to follow steps which are needed for fulfilling their purpose and targets.
Name and plan of business:
HOMI CHOCO is a bakery that facilitates homemade chocolate bars and cakes with
brown sugar to the customers.
Industry and location:
It is a food industry which will be situated in Great Tower Street in London. HOMI
CHOCO have various types of chocolate bars and cakes like bittersweet chocolate, white
chocolate, milk chocolate etc. with brown sugar.
Target customers:
This product is for all age groups as this bakery includes brown sugar in their bars and
cakes which contains calcium, iron, minerals and potassium that are benefited for their customers
(Burns and Dewhurst, 2016). It is also helpful for weight loss as most of people don't eat
chocolates and cakes because of fats. This product is healthy and fresh as it is prepared at home
so people have it without thinking too much about health.
Business model:
Business model is a presentation of how firm can do their businesses. This explains the
business methods, consumers acquisition strategies, infrastructure and the development and
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improvement of product or services. There are many kinds of business models but HOMO
CHOCO apply:
 Direct sales: In this business model, product and services are directly sales to the
customers in order to create revenue (Fayolle and Gailly, 2015). This takes place by
presenting and promoting the products. HOMO CHOCO use this model to sells their
home made chocolate bars and cakes with brown sugar directly to their consumers
without any retailers and salespersons.
Company logo:
HOMI CHOCO develop values for promoting their business by:
Social value:
This value develops an essential society culture and provides guidelines related to social
conduct. Values like respects for people, equality, fundamental rights and so on that guide the
behaviours of human in different manner (Fernández-Guerrero, Revuelto-Taboada and Simón-
Moya, 2012). HOMI CHOCO Bakery is concerned about society as it facilitates home made
products which includes brown sugar that not harm the individuals as well as society. It focuses
on human wants and needs that show their social concern during business operations.
Environmental values:
This value is essential for company because it is duty of firm to save and protect natural
resources like water, land and so on. HOMI CHOCO DO NOT HARM resources as they are not
use such type of machines which pollute air. This helps them to develop goodwill and promote
their business in marketplace (Galbraith and et.al, 2013). Company obey the environmental law
and workers work in such a way so that they do not affect the environments. Chosen firm use
FSSAI packed products to facilitate health and fresh products. Environmental protection act is
also followed by them for environmental protection.
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TASK 2
Market research
Market research is essential for company as it help them to know culture, likes, habits,
dislikes and preferences of customers so that products can be formed according to these factors.
Primary research:
This is the research that is utilised by researcher for gathering information directly
through responders instead of any other sources. It considers online survey, telephonic interview
and so on. HOMI CHOCO have conducted a primary research to know individuals preferences
related to products of bakery and questionnaires are formed which are mentioned below:
Questions:
1. Do you like taste of chocolate bars and cakes with brown sugar?
 No
 Yes
2. What improvements you want in products?
 Quality
 Tastes
Secondary research:
This research is known as indirect research as it is already conducted through some
individuals and firms (Kobayashi, 2018). This includes books, articles internet and so on. HOMI
CHOCO do secondary research to know about customers taste and preferences where their
business are established.
Qualitative research:
This research is done for obtaining an understanding of fundamental opinions, reasons
and so on. This assist to facilitate the visual image in particular problems through which
researcher discover the opportunities of that issues (McKeever, 2016). HOMI CHOCO do this
research so that they can recognize the competitors in food industry. It helps them to take some
decisions so that they can beat competition.
Quantitative research:
In this research sampling techniques are used and their findings can be examined in
numerical form. This assists researcher for estimating quantities for future. HOMI CHOCO
conduct this research to know the future growth of their business.
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(Source: Bakery growth in UK)
Market research assists bakery to gain knowledge about trendy markets and preferences
of individuals.
TASK 3
Ethical dilemma of business
Ethical dilemma is a situation where people have to choose alternatives to resolve the
problems. It is not easy for any company to choose an option from various alternatives that
improve the conditions of dilemma in order to obtain better outcomes and also organisation can
acquire benefits from this. (Thébaud, 2015).
Case:
NHS, National Health Services is a largest healthcare system in UK. In workplace
bullying, harassment and abusing are common. As per survey of NHS employees in 2016, 22%
of doctors and dentists faced the harassment, bullying and abuse from another employees in last
12 months. Many left jobs because of this minimises the productivity, innovations and so on as
staff members are not motivated. It creates a negative impact in front of their patients and reduce
the goodwill of company. As people are less concerned to work in that company so they have
few numbers of employee’s Female bullies, they put more pressure on females as they are
succeeding in male dominated workplace and competitions are increasing for promotions.
Conclusion:
NHS is a health services system wants to provide effective service to their consumers as
they can. They try to resolve this type of dilemma by choosing alternatives as they have to
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reduce bullying and harassment case by treating the employees in good way, respecting them and
also remove discrimination. They follow ethics that is employee’s rights. As per the case
company should not have to deal with such type of firms which are involved in some activities
like bullying and harassment because it harms their social and environmental values as well as
minimises goodwill of organisation. HOMO CHOCO are planning to operate business for social
welfares.
TASK 4
Equality and Diversity Law
It is essential for company to obey the ethical and diversity law at the time of selecting
the candidates. This is compulsory for firm to obey and maintain this type of law in order to
provide satisfaction to their workers and obtain proper salary according to regulations of law so
that employee’s rights can be protected by company (Ward, 2016). Zero hour contract is
basically a on call work or a part of work. It means that employees can be called to work as per
firm requirements. This conception is about workers are eligible to acquire statutory leaves and
national minimum salary according to everyday employees. Employees of zero hours are not
bounded with time. They don't have to come to the office daily as regular workers and after
completing work they can go. Equality and diversity law are initiated by the government of
United Kingdom in order to protect the rights of employment of staffs. As per this law, company
are not able to form discrimination according to gender, promotions and so on. Salary and wages
differentiation are not allowed. Also discrimination on the basis working hours are not permitted.
It is the duties of company to assist the workers interest and also facilitates safe working
surroundings for effectual performance of employees and protect their health’s.
HOMI CHOCO follows the equality and diversity law by facilitating the similar
advantages and benefits to staff members to protect their interests. Firms can facilitate similar
chances of employment and salary to workers. The bakery do not discriminates according to
gender and castes. It facilitates similar chances of bonus and promotions. Give comfortable and
safe work place and environments to their workers. Work hours are also same for whole workers
of HOMI CHOCO Bakery. To comply rules and regulations of employment to protect employees
interest. This assists them to fulfil their employee’s needs and wants so that worker turnover can
be reduced.
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New employees rights
HOMI CHOCO Bakery facilitates many different benefits to their workers and protect
employees rights in order to make and feel them comfortable and their requirements are fulfilled.
Some rights of worker in bakery shop:
 Rights to free from harassment and discriminations.
 Right to obtain fair salary according to work.
 Right to get safe place of work which is free from toxic substances and all.
Therefore this protect new employees rights and not feel that company is doing
discriminations between employees. It assist to reach the requirements of workers so that
turnover of workers are decreased.
TASK 5
Assets, liabilities, expenses and gains.
Assets:
These are the things that assists to produce revenue for company. It consider the
buildings, machinery and so on (Zhylinska and Chuiko, 2014). Assets of HOMI CHOCO are
tools, furniture and machinery that are utilise to make chocolate bars and cakes.
Liabilities:
It is the legal financial debts that can rise while operating business. It is considered to be
the burden of firm and HOMI CHOCO have some liabilities like loans, suppliers payments and
so on.
Expenses:
Expenses of HOMI CHOCO are as follows:
 Expenses occurred while purchasing raw materials.
 Cost of tools and machinery maintenance etc.
Gains:
HOMI CHOCO have some income sources which they earn from selling their products
and it is company gains.
Budget that avoid problems of cash flow:
For avoiding problems of cash flow there are predetermined time for debtors because this
assists company to keep cash flows at optimal level. Bad debts are written off to avoid problems
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of cash flows. Suppliers payment is done on time so that don't have to tackle issues related to
cash:
Particulars Amount ( HOMI CHOCO)
Cost occurred to obtain tools and machinery
for making bars and cakes
6500
Cost of hiring workers 4000
Cost of purchasing raw materials 5000
Cost of rent 4500
Total 20000
CONCLUSION
Form this report it is concluded that effectual business plan is important for company to
survive for longer period and earn increasing profits. By conducting market research HOMI
CHOCO can get to know customers preferences and tastes. E quality and diversity law assist
firm to comply regulations regarding employment. Also budget facilitates them to avoid cash
flows.
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REFERENCES
Bernus, P., Nemes, L. and Schmidt, G. eds., 2012. Handbook on enterprise architecture.
Springer Science & Business Media.
Burns, P. and Dewhurst, J. eds., 2016. Small business and entrepreneurship. Macmillan
International Higher Education.
Fayolle, A. and Gailly, B., 2015. The impact of entrepreneurship education on entrepreneurial
attitudes and intention: Hysteresis and persistence. Journal of Small Business
Management. 53(1). pp.75-93.
Fernández-Guerrero, R., Revuelto-Taboada, L. and Simón-Moya, V., 2012. The business plan as
a project: an evaluation of its predictive capability for business success. The Service
Industries Journal. 32(15). pp.2399-2420.
Galbraith, C. S. and et.al., 2013. Presenter passion and presentation design on reviewer
assessment and subsequent success: An empirical study of high technology proposal
and business plan presentations. The Journal of High Technology Management
Research. 24(1). pp.53-63.
Kobayashi, I., 2018. 20 Keys to workplace improvement. Routledge.
McKeever, M., 2016. How to write a business plan. Nolo.
Thébaud, S., 2015. Business as plan B: Institutional foundations of gender inequality in
entrepreneurship across 24 industrialized countries. Administrative Science Quarterly.
60(4). pp.671-711.
Ward, J., 2016. Keeping the family business healthy: How to plan for continuing growth,
profitability, and family leadership. Springer.
Zhylinska, O. and Chuiko, M., 2014. AUDIT OF INNOVATIVE IDEAS AS THE PREVIOUS
STAGE OF THE BUSINESS-PLAN OF START-UP PROJECTS. Vìsnik. Kiïvsʹkogo
Nacìonalʹnogo Unìversitetu ìmenì Tarasa Ševčenka. Ekonomìka. 8(161). pp.16-21.
Online
NHS case, 2017 [Online]. Available through <file:///home/user/Downloads/Bullying%20and
%20harassment%20research%20review%20v7%20WEB.pdf>
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