Business Plan for Armadillo Plates

Running head: BUSINESS PLAN
Business Plan
Name of the Student
Name of the University
Authors Note
Course ID

1BUSINESS PLAN
Table of Contents
Part A:........................................................................................................................................4
1: Summary:...............................................................................................................................4
The Business:.........................................................................................................................4
The Market:............................................................................................................................4
The Future:.............................................................................................................................4
The Finance:...........................................................................................................................4
2: The Business:.........................................................................................................................5
Business details:.....................................................................................................................5
Registration details:................................................................................................................5
Business premises:.................................................................................................................5
Organizational Chart:.............................................................................................................5
Management and Ownership:................................................................................................6
Key personnel:.......................................................................................................................6
Products/Services:..................................................................................................................7
Innovation:.............................................................................................................................7
Insurance:...............................................................................................................................8
Risk Management:.................................................................................................................8
Legal considerations:.............................................................................................................8
Operations:.............................................................................................................................8
Sustainability plan:.................................................................................................................9

2BUSINESS PLAN
3: The Market:..........................................................................................................................10
Market research:...................................................................................................................10
Market Targets:....................................................................................................................10
Industry Analysis:................................................................................................................11
Your Customers:..................................................................................................................11
SWOT Analysis:..................................................................................................................12
Your Competitors:................................................................................................................12
Advertisement and Sales:.....................................................................................................13
4: The Future:...........................................................................................................................13
Vision Statement:.................................................................................................................13
Mission Statement................................................................................................................13
Goals/Objectives:.................................................................................................................13
Action Plan:..........................................................................................................................14
5: The Finance:.........................................................................................................................14
Key assumptions & Financial review:.................................................................................14
Assumptions:........................................................................................................................14
Start Up Costs:.....................................................................................................................15
Balance Sheet forecast:........................................................................................................17
Profit and loss forecast:........................................................................................................18
Expected Cash flow:............................................................................................................19
Part B:.......................................................................................................................................20

3BUSINESS PLAN
Answer to 1:.............................................................................................................................20
Answer to 2:.............................................................................................................................20
Answer to 3:.............................................................................................................................20
Answer to 4:.............................................................................................................................21
Answer to 5:.............................................................................................................................21
Answer to 6:.............................................................................................................................21
References:...............................................................................................................................22

4BUSINESS PLAN
Part A:
1: Summary:
The Business:
Armadillo Plates would be the nearby owned traditional style restaurant outlet that
would be positioning itself as the domestically franchise all through its creativity approach
towards the company’s image. Armadillo Plates would be providing a combination of
excellent value pricing food inside the fun packaging atmosphere.
The Market:
In the present day highly competitive market, it has become very difficult to
differentiate the restaurant outlets from one another. Adelaide, a city state of Australia is
presently becoming the metropolis for new economic growth (Lounsbury et al. 2019). With
greater than 12 million visitors on an annual basis particularly from the Asia-pacific nations,
Australia’s restaurant sector presently offers plenty of opportunity.
The Future:
The main goal of the Armadillo Plates is to currently start with one outlet however
upon gaining success it would look forward to add one more outlet in order to strive in the
local restaurant industry.
The Finance:
Armadillo Plates would be privately held by the owners. Presently, the company will
operate under the sole proprietorship with the owner’s contribution of $100,000 and a bank
loan of $100,000 would be obtained to fund business operations.

5BUSINESS PLAN
2: The Business:
Business details:
Armadillo Plates would be located at the 78 Penfold RD, in Adelaide. The restaurant
would be entirely owned and operated by the proprietor with wide variety of home style
classic foods ranging from mashed potatoes to patty meats and pot roasts to vanilla ice-
creams.
Registration details:
The registration details include the following;
a. Proof of possession of premises (Rental Agreement)
b. Certification of Incorporation
c. Health NOC (No-Objection Certificate)
d. Australian Business Number (ABN)
Business premises:
The business premises would be located at West Roads Shopping Center with a 3,400
square foot premises. The restaurant would be located at the major traffic areas of Penfold
RD.
Organizational Chart:
The organization chart of Armadillo Plates represents the individual working
employees that forms the part of restaurant staff together with owners and managers.