Six Innovative Business Opportunities

The assignment content discusses the concept of a business plan, highlighting the importance of identifying available business opportunities, conducting market research, and creating a team with diverse strengths. The document also emphasizes the need for clear communication and presentation skills to effectively pitch the business idea to investors. The text draws from various references to illustrate the key aspects of developing a successful business plan, including the elimination process, opportunity requirements, social and economic factors, and the importance of responsibility and teamwork.

Business Plan

Table of Contents
Summary of Business Idea..............................................................................................................1
Idea Initiation Process......................................................................................................................4
Team Work......................................................................................................................................5
Presentation Experience...................................................................................................................6
Alternative Scenario........................................................................................................................7
Conclusion.......................................................................................................................................8
References........................................................................................................................................9
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Summary of Business Idea
Green Concept will be a modern healthy organic food organization which healthy eating food
options to a large number of customers. It will be able to provide high-level satisfaction to its
customers. Green Concept will provide all modern facilities which customers expect from an
organic food organization. The community demands:
 Easy and immediate access to the healthy eating food options (Blank, 2013).
 Access at a reasonable price they are able to pay and in such a context that they are not
economically, politically and socially isolated.
The main motive of the Green Concept is to deliver the community a healthy eating culture with
a range of attractive products.
Company Description
Green concept is established by a group of teenagers who interested in making organic and
healthy food for a healthy lifestyle. The main motive is to introduce an idea of healthy eating to
the local people and bring up their concerns of live a healthy life. Nowadays, shopkeepers
manufacture their different food items with artificial ingredients, which influence the health of
customers in a negative manner. The motive behind the establishment of Green concept is to
bring the idea of healthy eating by delivering fresh manufactured salad and smoothie.
Company Facilities and Locations
A proper place is selected as per the physical requirements of the Green Concept.
Physical Requirements
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 Requirement of space: 200sq.ft
 Design of building: Shopping Mall
 Working Hours: 9 :00 Am-11:00 Pm
The Location of Green concept will be selected on the basis of following features:
 Nearness to the downtown area of business.
 Nearness to upscale, modern restaurants
 Accessibility of large level parking facilities.
 Low cost of rent-$.80 square foot for 200 square feet.
 High level visibility.
Objectives
Green Concept is created for fulfilling the following objectives:
 The creation of a different, high level and creative environment that will distinguish
Green Concept from the other available organic food restaurants.
 Developing amazing and attractive products
 Creation of a healthy environment where individuals from different groups and religions
come together.
 High-quality organic food at a reasonable price
 Earning huge profit and enhancing revenue.
Services
The main motive of the Green Concept is to offer healthy organic food to a large number of
customers for their healthy lifestyles. The major products in which the Green Concept is dealing
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include smoothie, salad, and beverages (Bridge, 2012). It also provides a healthy and creative
environment for enjoying organic food items, specialty beverages, and a great smoothie with
salad.
Mission
To offer the most healthy and fresh food to brighten the days of customers.
Slogan of Organization
Fresh Food and Fresh Day
Risks
The following risks available with opening Green Concept:
 Will there be a requirement for the facilities provided by Green Concept?
 Will the usage of the organic food grow in the near future?
 Will the customers of Green Concept ready to pay for the facilities it provides?
 Will the price of products offered by Green Concept adequate?
Strength and Weakness of Global Concept
Strengths Weaknesses
 Friendly and knowledgeable staff.
Green Concept will find people with a
great passion for making healthy food
items.
 Customers will enjoy high quality and
 High-level dependency on quickly
changing technology.
 High-level cost is involved in building
the infrastructure of the organization.
 Bargaining power of individual
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more healthy items.
 Higher scale ambiance to its customers.
 Large level of flexibility in developing
menu and price of products.
 Self-Serving
 A Clear vision of the market
requirements.
business on purchasing food
ingredients is comparatively low.
 Suppliers might not allow purchase on
credit, hence requiring higher cash
flow.
Idea Initiation Process
It is considered the most fundamental process of idea generation. In this process, our basic and
primary concern were to bring an organization that would be entrepreneurial in nature and
lifestyle oriented. The business must be such which is feasible and innovative in nature, and we
needed to have full knowledge and passion required for it. Our group organizes a process of
brainstorming to select the best idea (Jeston, 2014). Every group member shares their own views
regarding the suitable business opportunities. Some of the group members suggested a dairy firm
and the other suggested an art school for performance arts. By conducting the elimination
process using our checklist we felt that a dairy organization was not such an innovative idea, we
did not require any experts of engineering. The foundation of any successful business depends on
identifying available business opportunities; we decided to take help from some expert people, in
our friendly network, working in large industries. Finally, we decided to work on an innovative
and smart, healthy organic food organization that would be different from other existing food
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organizations. Due to the high growth in the food and beverages sector, our business has the
opportunity to grow in the near future.
With the help of idea initiation process, I learn that opportunity requirements to be timely,
attractive, defined and of value to the final customer. I also learned various methods to
identifying the potential business opportunities such as observing trends, solving a problem, and
finding a gap in the existing market (Blank, 2012). Apart of it I also learn how social and
economic factors influence the formation of opportunities and how different features such as
social networks, ingenuity, and prior experience help businessmen to select the best possible
business opportunity. I learned to apply the different steps of producing innovative ideas as well
as innovative techniques like surveys and brainstorming.
Team Work
A fresh and creative team are formulated as the group of founders, advisors, and chief employees
that transform the Global Concept to a functioning organization and so with our team it was the
case of came together individuals with varies strengths and to build a strong team force to attain
the predetermined business objective. Each member of the team utilizes their skills efficiently in
the desired direction (Lamb, 2012). The team is a combination of different people such as Shop
Manager, Crew, Finance Operator and other supportive staff.
Responsibility of Shop Manager
 Building and maintaining a welcoming environment
 Providing training to fresh employees to perform expected behaviors.
 Measuring daily performance of employees.
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 Build a strong relationship with customers.
 Reporting directly to owner
 Dealing with different customer problems
Responsibility of Crew
 Maintaining record related different business operations.
 Following the actions recommended by the shop manager
 Dealing with different problems of customers
 Maintaining effective responses to identify customer demands and queries
 Delivering efficient customer services.
Responsibility for Finance Operator
 Measuring the fund requirements
 Make day to day transactions
 Prepare a proper record of fund utilization in the business
 Perform cash generation and payment activities.
As per my opinion, every member of the team performs their responsibility efficiently to ensure
the overall success of the organization.
Presentation Experience
During decision making, the investors mainly focus on that the organization has specific, main
answers for the requirements of the marketplace, that individual wants to purchase and that the
dynamics of the organization are quite solid. They require knowing that the organization is
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handled by intelligent people who can control on overall cost and can generate enough profit. If
expected to invest, they ultimately require high trust on the organization team managing the
overall business in terms of their maturity, experience and reputation. The investors don't have
sufficient time to go through the lengthy documents. They want to get immediate answers to
their queries and concerns (Steinbrecher, 2015). The presentation of business idea would cover
overall aspects of the business in summarize form. This requires proper time management and
extraction of essential information on which the overall success of the business depends. The key
members of the organization are presenting the business plan in front of investors so that they
can attract the investors to their business.
Important lessons were learned from giving a presentation about retaining and capturing the
attention and interest of potential investors, sustaining the level of confidence as well as
predetermined time limit and a great knowledge about the business venture.
Alternative Scenario
The achievement of every business organization depends on internal or external conditions. In
order to predict all necessary figures considered in the business plan have represented a solid
view of the worst case scenario. Unpredictable scenarios of business plan minimize the revenue
level as expected while setting up the business organization. Due to the uncertainty of external
environment factors, the number of subscriptions needs to be kept low. Break-even analysis also
considers an important point here (Harris, 2016). It should be managed by the management to
ensure the overall success of the organization. Cost and Budget figures should calculate after the
consideration of the alternative growth scenarios.
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Conclusion
After studying all this, it can be concluded that coming up with a business plan enhance my
overall knowledge about the different aspects of the business which are necessary to consider
before starting any business organization. High-level research is required to understand the
overall economy in a significant manner. I have felt that an entrepreneur should have clear vision
and goal for his organization. Before developing a business plan, I don't have enough knowledge
about the importance of an idea. But now it gives me a deep understanding of its importance and
how it should be implemented efficiently.
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References
Blank, S., 2013. Why the lean start-up changes everything. Harvard business review, 91(5),
pp.63-72.
Bridge, S., and O'Neill, K., 2012. Understanding enterprise: entrepreneurship and small
business. Palgrave Macmillan.
Jeston, J. and Nelis, J., 2014. Business process management. Routledge.
Blank, S. and Dorf, B., 2012. The startup owner's manual: The step-by-step guide to building a
great company.
Lamb, B.W., Sevdalis, N., Taylor, C., Vincent, C. and Green, J.S.A., 2012. Multidisciplinary
team working across different tumour types: analysis of a national survey. Annals of
oncology, 23(5), pp.1293-1300.
Steinbrecher, R., 2015, November. Transparent communications in Epidemics: Learning Lessons
from experience, delivering effective Messages, providing Evidence (TELL ME) Simulation
Model. In 2015 APHA Annual Meeting & Expo (Oct. 31-Nov. 4, 2015). APHA.
Munter, M. and Russell, L., 2013. Guide to presentations. Pearson Higher Ed.
Harris, I., Rodrigues, V.S., Pettit, S., Beresford, A. and Liashko, R., 2016. The impact of
alternative routeing and packaging scenarios on carbon and sulphate emissions in international
wine distribution. Transportation Research Part D: Transport and Environment.
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