Business Plan: Customer Needs, Service Standards, and Monitoring

This business plan assignment explores crucial aspects of customer service within a business context. It begins by outlining methods for identifying customer needs, including surveys, social media, promotional events, and discounts. The plan emphasizes aligning business strategies with customer requirements and highlights the importance of setting customer service standards. It also addresses the characteristics of quality customer service, reasons for poor staff performance, and strategies for improvement through training. The assignment details a four-step monitoring process encompassing audit, planning, risk monitoring, and risk mitigation. Finally, it specifies the types of information necessary for recording and reporting, such as customer feedback and performance metrics.

Running head: BUSINESS PLAN.
BUSINESS PLAN
Name of the student
Name of the university
Authors note

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Table of Contents
1. When identifying customer's need, there are four main methods. What are they? List and
describe each one.............................................................................................................................3
2. To ensure your plans meet the specifications of customers what can you do?...........................3
3. The business plan will have standards set for customer service. What might the content of
these standards include?..................................................................................................................3
4) What are the characteristics of quality customer service?...........................................................4
5) What are the main reasons that poor work performance is exhibited by staff members?...........4
6) How can you assist a staff member in improving their customer service?.................................4
7) List and describe the 4 steps to effective monitoring?................................................................4
8) What types of information might you need to record and report?..............................................5
References........................................................................................................................................6

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1. When identifying customer's need, there are four main methods. What are they? List
and describe each one
 Survey: the concept of the survey can directly help in the gathering of the requirement of the
customers
 Social media: The social media can be helpful in the area of communication which can help
in the gathering of the requirement of the customers
 Promotional event: The promotional event can be helpful in the gathering of the
requirement of the customers
 Discount: The area of discount in the different service, which is given to the customers, can
be directly beneficial for the working and gathering of the main requirement of the
customers.
2. To ensure your plans meet the specifications of customers what can you do?
The main area of focus, which can be stated here, is linked to the factor of aligning of the
requirement of the customers with the need of the organization. In this context, it can be stated
that regular identification of the problem in working can be beneficial in the aspect of
determination of the problem and mitigating them.

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3. The business plan will have standards set for customer service. What might the content
of these standards include?
The main context of the standard, which is seen in the sector, is related to the standard,
which is required to form the end of the customers. It can be stated that the standard of working
should be directly be aligned with the requirement of the customers.
4) What are the characteristics of quality customer service?
The main characteristic of the service quality can be related to the acceptance criteria
from e end of the customers. The satisfaction level of the customers is one of the most vital
aspects, which should be focused on the domain (Alsaid & Mutiganda, 2018).
5) What are the main reasons that poor work performance is exhibited by staff members?
The main reason, which can be stated in the context of poor performance, is the lack of
training, which is seen in the sector of working of the staff members. Due to the advancement of
technology, how to use the technology should be implemented which can be done by giving
training to the staff members.
6) How can you assist a staff member in improving their customer service?
The main aspect, which can be focused, is the training of the staff members, which would
be directly helping them to achieve and standard of operation.
7) List and describe the 4 steps to effective monitoring?
Audit: The sector of the audit can help in the checking of the problem, which can be useful in
the quality of the service, which is given to the customers.

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Planning: the factor of planning can be considered to one of the domains, which can be stated as
an area, which would be directly helping in the sector of effective monitoring of the working of
the organization (Pauw et al., 2015).
Risk monitoring: The aspect of risk monitoring can be an approach, which directly helps in the
sector of effective monitoring of the different working area of the organization.
Risk mitigation: Risk mitigation can be considered very much important in the effective
monitoring area due to the factor that it can help in the proper running of the organization.
8) What types of information might you need to record and report?
The main type of information, which can be recorded, can be seen in the sector of
information of the customers. This is mainly due to the factor that it helps in the aspect of
planning.

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References
Alsaid, L. A., & Mutiganda, J. C. (2018). Political and business leadership in managing a public
service organization. Corporate Ownership & Control, 15(4).
Pauw, J. C., Van der Linde, G. J. A., Fourie, D. J., & Visser, C. B. (2015). Managing public
money. Pearson Holdings Southern Africa.